Tyrza Nanlohij Jasper Zaar Michelle Ponty The New Strategy
Introduction Strengths and weaknesses Solutions New strategy
Swot-analysis
Solutions
Cut the direct sales
Create a new webpage Create an online shop Easy to order system Shopping card Extra advantage
Improve communication Improved supply chain Easy to track system Connection between distributor and stores NO mistakes anymore
Sales departments
New sales departments
Products Cut products Same price, better quality Better overview of all products Global products
Outdated image Create new logo New mission statement Create a new product
New Strategy
Old logo H A Z E L A Company For Women
New logo
New mission statement Hazel‘s mission is to provide women from all over the world with high-quality products in stores and via its website to contribute to their beauty and confidence.
New Product – Black Beauty Eye shadow Glitter and Glamour Magic Effect
Darkness: Brightness:
Conclusion Cut direct sales Create a new webpage Improve communication Decrease sales departments Cut products - same price, better quality Stay global New logo, mission statement and product