FOR THE USE OF SOCIAL MEDIA Yasaira Rodriguez CIS 1055-001 April 16, 2015.

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Presentation transcript:

FOR THE USE OF SOCIAL MEDIA Yasaira Rodriguez CIS April 16, 2015

SOCIAL MEDIA  Social Media  “consists of content that users create and share online, such as photos, videos, music, links, blog posts, Tweets, wiki entries, podcasts, and status updates. Social media websites facilitate the creation or publishing of social media online and include media sharing sites (for photo, video, and audio files), bookmarking sites, blogs and microblogs, wikis, podcasts, online social networks, and online gaming sites.”

HISTORY OF SOCIAL MEDIA  Bulletin Board System  CompuServe, America Online (AOL), Prodigy  Today  Social Networks  Bookmarking sites  Social News  Media Sharing  Microblogging  Blog Comments and Forums

5 REASONS WHY EVERYONE SHOULD USE SOCIAL MEDIA

1.MEANS OF COMMUNICATION  Communicate with friends/ family  New social connections

Scanned using Epsom Scan at Temple University’s Tech Center Mama Silvia, 87 years old, Guatemala 3,200 MILES AWAY

2. SOCIAL CONNECTIONS Finding romance Seeking a new job Locating assistance Getting and giving product and service referrals Receiving support from like-minded individuals Making or receiving advice on career or personal issues

3. INCREASED CRIMINAL PROSECUTION  Police use social media for help Police use social media for help

4. INCREASE NEWS CYCLE SPEED  Sites use social sites to collect and share information  Trending Topics  Millions of users have right to update instantaneously to millions of other social networkers  Gives every user a voice

5. FREE ADVERTISING

FREE ADVERTISING  Marketing

SOCIAL MEDIA AND PUBLIC HEALTH  “Social Media Engagement and Public Health Communication: Implications for Public Health Organizations Being Truly “Social””  Recent studies have examined the effectiveness for using social media and other digital media in health promotion and disease prevention endeavors

SOCIAL MEDIA AND PUBLIC HEALTH  Social media can work best when integrated with traditional public health communication channels  Through social media, we can target and reach diverse audiences  Social media allow people to share public health information in new spaces  Can listen and collect feedback in real-time  Social media permits increase direct engagement

QUESTIONS? COMMENTS. THANK YOU!

REFERENCES Cosmato, Donna. "Advantages and Disadvantages of Social Networking." LoveToKnow. LoveToKnow Corp., n.d. Web. 14 Apr Grahl, Tim. "The 6 Types of Social Media." Tim Grahl The 6 Types of Social Media Comments. TIm Grahl, n.d. Web. 12 Apr Heldman, Amy. "Social Media Engagement and Public Health Communication: Implications for Public Health Organizations Being Truly “Social”." Public Health Review 35.1 (2013): Google Scholar. Web. 14 Apr Musallam, Angela. "Social Media Sites Help Police in Criminal Cases | Action News Now." Action News Now. Action News Now, 5 Jan. />. SM Staff, Top Ten. "10 Pros and Cons of Social Media." Top Ten Social Media. Top Ten SM, n.d. Web. 14 Apr Vermaat, Misty E. ( ). Discovering Computers 2014 (Shelly Cashman Series) (Page 48-90). Cengage Textbook. Kindle Edition.