Greek Animal Welfare Fund Fundraising
Volunteers Never doubt that a small group of thoughtful citizens can change the world. Indeed it is the only thing that ever has. Margaret Mead American Anthropologist
Motivating Volunteers Make people feel valued Provide scope for development Recognise achievements Provide a challenge Try not to ‘fall out’
Fundraising Ideas Bazaars/car boot sales Taverna evening Book sale Fun dog show Sponsored event
Fundraising Ideas Collecting boxes Tombola Raffle T shirts, pens, calendars, Christmas cards Newsletter Website
Publicity There are no successful events without publicity Press Release Posters/leaflets Local TV or radio station Website
Fundraising and Raising Awareness
Fun Day
Food collection
Dog Walk on Zakinthos
Fundraising Tips Fun Plan Checklist Sponsors Profit Communicate Review Feedback
Website A must have in this day and age Attractive and professional Plenty of photographs Keep it up to date
Using the Web Why use it? 1. Everybody uses the net 2. Highly effective form of personalised marketing 3. Reach a more diverse audience 4.Make an impression using your logo, colours and slogans 5. They are free!
Using the net Social Networks 1. Facebook 2. MySpace 3. Bebo 4. Twitter 5. Blogger
DODO Update Regularly Answer Questions, ask for opinions. Be friendly and informal Use all photos and videos you’ve got Let people say what they want Put donation buttons on the page to capture the impulse donation
DON’T Be afraid of difficult questions, people like honest answers Constantly ask for donations- appeals for volunteers or equipment are more successful if you’re going to ask for anything Update using a press release
Corporate Fund Raising Charitable Donation Sponsoring a programme Donations
Making Contact Letter Fax Telephone enquiry
They are Interested Now what?
Benefits to Sponsors Company name and logo Invitation to event Acknowledgement Social responsible image
Your Sponsors Thank them Keep in contact Acknowledge them Aim for long term partnership
Grant Giving Bodies Looking for a track record
GAWF Greek Animal Rescue Tails from Greece Rescue, Canada RSPCA W.S.P.A. Marchig Animal Welfare Trust Niarchos Foundation
Applying for Funding Is there a closing date? Check what enclosures are required Read the questions carefully Complete electronically if possible Keep a copy for your records
Success Write and thank them Send reports and updates as requested Acknowledge on website, publications etc.