Fairfax CASA Website Redesign Extensions Melanie Chen Srinivas Deshraju Jack O’Bannon Ketan Patil INFM 700 – Fall 2009 Project 3

Presentation Overview Review of the Assignment Objectives & New Client Objectives Our Process Our Selected Extensions to the Website Demo of New Features Summary Questions?

Assignment Objectives Educate the public on issues and activities relating to CASA Fairfax and Youth Advocacy Increase volunteerism; help recruit, screen and train potential volunteer advocates Increase contributions to CASA Fairfax and its partner organizations Keep people aware and involved in the CASA mission Maintain consistency and synergy with the national CASA program

Additional Fairfax CASA Objectives The Fairfax CASA website should be: An effective public face for the organization. A place where prospective volunteers can glean more information about how to become a CASA volunteer and even respond by completing an application. A place where current volunteers can review in- service training opportunities/activity calendars, etc. A place where donors and prospective donors can learn about the organization and what it accomplishes and will become more engaged in the organization.

Early Wireframe – Main Page

Our Fairfax CASA Website

Possible Items for Project 3 Implement Current Volunteer Forums. Implement the floating “Donate” box. Implement the “Bing” or “Slashdot” page extension on the Volunteer page. Implement full website search functionality. Create sample dynamic, interactive stories for the main page.

Implementation We selected the first three and the last: Volunteer Forums Floating Donate Box “Bing” or “Slashdot” Continue Flash Animation for the Main Page

Dynamic Multimedia Story Meets the first and fourth original objectives, to educate the public about CASA Fairfax and to keep people aware and involved. Meets the first and fourth additional objectives, to be an effective public face for the organization and to be a place where donors can learn about the organization.

Floating Donate Box Meets the second and third original objectives, to increase volunteerism and to increase contributions to CASA Fairfax. Meets the fourth additional objective serving as a place where potential donors can become more engaged in the organization.

“Bing” Page Continue Meets the second original objective to increase volunteerism, and also serves to better reward current volunteers. Meets the second additional objective serving as a place where prospective volunteers can learn about volunteering.

Volunteer Forums Meets the first, second and fourth original objectives, to educate the public on the activities of CASA Fairfax, to increase volunteerism and keep people involved with the CASA mission. Meets the second and third additional objectives, serving as a place where prospective volunteers can find more information about volunteering, and as a place where current volunteers can find out about current activities.

Demo of Updated Website

Summary Our Fairfax CASA website: Meets the five original objectives. Meets the four additional objectives. Has a simplified and more logical navigation system. Is more informative, engaging and interesting than the current website.

Questions?