Xyleme LCMS for Documentum An ROI case study © 2009 Xyleme - All rights reserved Xyleme, Inc. / Informa plc. September 29, 2009
World’s largest, publically-owned organizer of courses and conferences 2,500 subscription-based information services 12,000 events annually 40,000 academic & business books 10,000 employees 150 offices in 40 countries Learning products in over 30 languages About Informa Plc © 2009 Xyleme - All rights reserved 2
The Scope of the Problem © 2009 Xyleme - All rights reserved 3 Content Development: Business Unit X Delivery Mode X Customization X Language Customization: 6 weeks / course Translation: $0.14 / word Sharing: 0% across functions ECM LCM
The Repercussions © 2009 Xyleme - All rights reserved 4 “Solutions were being recreated time and time again [...] Ultimately the approach slows down the creation process, delays time to market, increases staff costs, potentially introduces errors, limits multi-modal capability and impacts customer satisfaction.” Bob Hecht Vice President of Content Strategies Informa
Plugging Learning into the Enterprise © 2009 Xyleme - All rights reserved 5
Learning lives with Enterprise Content © 2009 Xyleme - All rights reserved 6
Automated Workflows for Customization © 2009 Xyleme - All rights reserved 7
Multi-Modal Output from a Single Source © 2009 Xyleme - All rights reserved 8
Content that is Future-Proofed XML is the standard for content sharing & multi-modal distribution Often you need more than one XML standard Learning SCORM Common Cartridge Technical Docs DITA S1000D Separates content from presentation Extract text from graphics, Flash, slides and multi-media © 2009 Xyleme - All rights reserved 9
ROI – Cost Savings © 2009 Xyleme - All rights reserved 10
Translation Cost Breakdown © 2009 Xyleme - All rights reserved 11 Translating Different Versions of the Same Content Enterprise content is recreated for learning purposes Learning content is recreated due to lack of visibility/stand-alone tools Drives translation costs to $0.14 per word from $0.04 Recreating &Translating Media and PowerPoint Content Cannot extract text from graphics, flash or slides Must recreate content, translate manage new version of graphic for translated text
ROI – Time to Market © 2009 Xyleme - All rights reserved 12
ROI – New Revenue Generation © 2009 Xyleme - All rights reserved 13 “The impact to ROI and time to market indicate an improvement of 75% for smaller custom projects with a lower percentage improvement for large projects, however, the revenue impact is significantly higher in these large contracts.” Bob Hecht Vice President of Content Strategies Informa