International Society for Knowledge Organization Unless otherwise noted, this work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License. 19 March 2013 New Roles, New Skills for the 21st Century Knowledge Professional Steve Dale Collabor8now Ltd

The Proposition Social media is generating enormous amounts of unorganised content - how to find what’s relevant. New opportunities for collaboration are made possible by social media and social networks. There are a bewildering variety of methods and tools - how to choose the right ones. Making sense, connecting, collaborating, and using technology throw up the need for new skills: what are the new roles and the new skills?

3 Part 1: the environment

Venkatah Rao: generational-war/ generational-war/ Some say.....

6 Source: 6

7 40 % of accounts and 8% of messages on social media sites are robots or spam 24% of people have missed witnessing important moments because they are too busy trying to write about them on social networks 40% of people spend more time socializing online than they do face- to-face (source: AllTwitter)AllTwitter The web contains more than 8 billion pages There are more than 2.27 billion people online (doubled since 2007) There will be more than 10 billion mobile Internet-connected devices in 2016, exceeding the world's projected population at that time of 7.3 billion. (source: Cisco) Worldwide mobile data traffic will increase 18-fold between , reaching 10.8 exabytes per month (source: Cisco) 85% of the people who work in social media have been in the industry for less than 2 years. Useful And Relevant Information? Sources include:

10 Part 2: new roles, new literacies

11 Source: Dr Daniel Churchill, Today’s (new) Literacy Information Literacy Ability to identify what information is needed and the ability to locate, evaluate and use information Visual Literacy Ability to understand and produce visual messages Traditional Literacy Reading, writing, speaking, listening, Critical Literacy Ability to question, challenge and evaluate the meanings and purposes of texts Media Literacy Ability to question, analyse, interpret, evaluate and create media messages Tool Literacy Ability to use tools to manage, consume and create information Digital Literacy Ability to use digital technology, communication tools and networks to locate, evaluate and create information

Digital literacy is not an option...it’s a matter of survival!

There ’ s also “ Network Literacy ” 21st Century Pervasive Social Interaction Value in Relationships Business Flux “Long Tail” business models P2P Markets Information Abundance Resource Constraints Communities & Networks 20th Century Limited Social Interaction Value in Transactions Business Stability Well-defined Industries One-way Markets Limited Information Resource Abundance Institutions

Two Emergent Roles for Knowledge Professionals Community Management/Facilitation Social/Digital Curation

Community Management Highly respected in their field, knowledgeable, team leader, curator Communicator, coach, disseminator, curator, evangelist Communicator, disseminator, curator, evangelist Communicator, listener, brand promoter, soft cheer-leader CoP External CoPs Open Internal Social Network Brand & Marketing Communities Intra-organisation External world Firewall Open access Selection Criteria Adapted from an original by DominiqueTureq:

16 Digital Curation ©

17 What is “digital curation”?

18

19 Aggregation & Filtering Finding Relevance

Digital/Social Curation - some of the tools “ Curators” use their insight into a particular audience to determine what might interest them

21 Take-aways Social Media is ubiquitous. The numbers keep getting bigger. But we’ve sacrificed quality for quantity and accuracy for timeliness Routine tasks are being outsourced. Repetitive tasks are being done by machines/robots. Community Management and Digital Curation roles are emergent: relying on skills that can’t easily be automated The most important skills for a 21st century knowledge worker are the ability to network and socialise.

Sources/References Venkatah Rao: knowledge-management-a-generational-war/ Cara Pring - Social Media & Intranet Statistics: september-2012/ Graphic - what happens in an Internet Minute: Today’s New Literacy: Dr Daniel Churchill, Community Manager Quadrant: DominiqueTureq: Other photos and images sourced from Google images and iStock Photos.

Profile: Unless otherwise noted, this work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License. “ It ’ s not the strongest of the species that survives, nor the most intelligent, but the one most adaptable to change. ” Darwin