Outside the Book Publishing Box Breakout Session MagMe, Inc. TOC CONFERENCE 2010 O’REILLY
PUBLISHING
CONTENT
Internet Channels
PROBLEMS
ACCESSIBILITY COST OF PURCHASE
DIGITAL PUBLISHING
Advertising Revenue (Magazines) Source: Publisher Information Bureau 2010 Report, MPA : 7.8% Decline : 18.1% Decline
Connected Consumer
ADVERTISEMENT RELATIONSHIP (Internet) Source:
ADVERTISEMENT RELATIONSHIP (Print) Source:
NEW ADVERTISEMENT ERA INTERACTIVE ADVERTISEMENT
NEW INFLUENCER LANDSCAPE
CONTROL SECURITY SOCIAL FUNCTION PROFIT USER-FRIENDLY PLATFORM API DATA INTERACTIVE ADVERTISEMENT READERSHIP UNSTOPABLE INNOVATIONS DISTRIBUTION TRACKING SYSTEM MOBILE DEVICES CAPABILITY SEO LIVE SUPPORT CORPORATE IDENTITY
? COST DESIGN FUNCTIONALITIES
SAVE THE DATE APRIL 29 TH, 2010 HUDSON TERRACE 621 WEST 46TH STREET NEW YORK 10036
QUESTIONS?