Kevin DeLange Owner/Founder Dry Dock Brewing Company Dry Dock Brewing Co. & The Rapid Increase of Small Breweries in Colorado Technical Meeting MBAA-Rocky.

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Presentation transcript:

Kevin DeLange Owner/Founder Dry Dock Brewing Company Dry Dock Brewing Co. & The Rapid Increase of Small Breweries in Colorado Technical Meeting MBAA-Rocky Mountain District Wednesday, August 10 th, 2011

Homebrew Roots Started homebrewing at age 21 in 1995 Quit corporate job in 2002 and purchased The Brew Hut One man shop Increased inventory and products 30% annual growth Foundation for recipe development and troubleshooting Developed relationship with vendors and commercial brewers

Craft Brewing and the Search for “Pots and Pans” Opened Dry Dock in sq. foot space next door to The Brew Hut was vacant Called breweries around Colorado for equipment Matt Vincent from Ska found 7bbl system from Palisade Brewing Tanks from Only The Best in Divide, CO John Hanley at Rock Bottom helped with pump, valves, lines, grant, etc. Installed hot water on demand system to save space

Getting Open: Twice as expensive… Twice as long… Equipment - $30,000 (cooler, bar and hot water on demand) 800 sq. ft brewery build out - $50,000 $62.50/sq. foot Other $45,000 of startup costs Legal fees Licensing Insurance Rent during construction Architects and plans Working capital (Glassware, ingredients, chemicals) Total initial investment = $125,000

Finally open Seating for 35 7bbl “Pots and Pans” 2 – 7bbl single-walled stretched Grundy fermenters Used “Cold Room” for temperature control 1 – 7bbl single-walled Grundy as brite tank Served out of kegs Maximum production was 400 barrels/year 1 st purchases Keg washer Serving tanks

The Early Years What was I thinking?!? Doing it all Very low revenue 2006 World Beer Cup – Gold for ESB Lots of positive publicity Rapid growth Outgrew space in 2 years

The Next Step: No More Pots and Pans More space available in building Started from scratch with buildout Purchased “real” equipment Hired a “real” brewer On-time and under budget Consistency More seating Filled the space immediately

Continued Growth January 2011 expansion Moved The Brew Hut back to its original location Increased seating to 170 Room for a Barrel Program More fermenters and serving tanks Started packaging and distributing

Dry Dock Today 2,400 – 3,000 barrels / year Sales and distribution team Tap accounts On premise accounts - 35 Off premise accounts - 90 Overseas – Shimbashi Dry-Dock, Tokyo Reached capacity

Colorado: The Brewery Friendly State Tasting room model (Manufacturer → Consumer) 2-tier vs. 3-tier (self-distribution) No local liquor license The way is paved Mature homebrewing culture Keeping it local Currently, no chain-store sales

Increase in Breweries in Colorado ¹ According to the Brewers Association ² Thanks to Mike at Colorado Beer Mapping

Is This Sustainable? Good beer and great location Re-investment potential during growth Proliferation Legislative uncertainty Packaging brewery is a different story

Questions?