Ian Reeves

The UK print sector £6bn £3.4bn £5.2bn

Three main magazine sectors  Consumer magazines: E.g Cosmopolitan, GQ, Take a Break, Mainly bought in newsagents or sent through post as subscriptions. Mainly paid-for. Some given away free.  Business to Business magazines: E.g Computer Weekly, Building Design, Farmer’s Weekly, Mainly sent through post as subscriptions. Mixture of free and free ‘controlled circulation’.  Customer magazines: E.g Asda Magazine, AA magazine, High Life Either distributed at sales tills, or sent through post to club members. Mainly free. Some paid-for.

One smaller magazine sector  Newspaper magazines: distributed as part of newspaper package, usually in weekend editions.

Consumer magazine data  More than 2,500 magazine titles sold in the UK today  But that’s down from peak of 3,445 in 2006  296 million ABC-audited magazine copies sold in UK in 2013  Audited UK magazines newstrade worth £396.1m in 2013  59 million magazine copies sold as subscriptions

Number of magazine titles  Number of titles published in UK since 1980

Sector breakdown

Top 10 consumer mags 2014  TV Choice1.2m copies  What’s On TV1.1m  Take a Break713,ooo  Radio Times577,000  Slimming World408,000  New383,000  Closer341,000  Glamour316,000  Chat316,000  Woman’s Weekly274,000

Impact of digital editions Title% of digital sales Total Circulation How it Works Total Film Wired BBC History GQ Vanity Fair BBC Top Gear Men’s Health BBC Good Food

Big consumer publishers  IPC  National Magazines (Hearst UK)  Bauer  Immediate Media  Conde Nast  Dennis Publishing  Haymarket  Egmont  Future Publishing

Further reading  Digital magazines: how popular are they? Digital magazines: how popular are they?  The decimation of UK magazines The decimation of UK magazines  Free print model grows as newsstand falters Free print model grows as newsstand falters  Marketforce report 2013 (see module note attachment)