Space New Products to provide Added Value Marketing Conference: Kassel, March 8th, 2006.

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Presentation transcript:

Space New Products to provide Added Value Marketing Conference: Kassel, March 8th, 2006

2 How to go ahead with Infusion Technology?  B.Braun Space will be constantly developed  The platform is competitive with Software D (today)  By end of 2006 all missing features will be enclosed The Space System: …Platform for new service products  At the Bed site the market is limited: New features are not necessarily appreciated  New “Service” oriented approaches are required to integrate the infusion systems into hospital- wide workflows

3 Strategic Direction: Portfolio expansion SpaceCom WEB based Open interface

4 An open pair of scissors Perceived added value integrated hospital workflows Space Platform Pumps at bed site

5 Space Connectivity: From Bed level to Room level (today) The connectivity of pumps to a Patient Data Management System is already a basic requirement in some countries. SpaceCom provides an open interface into PDMS. SpaceOnline is a WEB-Based application within SpaceCom, like the B.Braun homepage, giving a bed site view of the infusion pumps. SpaceOnline

6 How to close the scissors SpaceCom - PDMS connection - SpaceOnline Perceived added value integrated hospital workflows Space Platform Pumps at bed site

7 CFM : Central Fluid Monitoring Clear overview of all systems on the ward Added Value  Optimization of the workflow: Nurse can see all pumps that need attendance in near future  Alarms can be silenced at night (patient can sleep while nurse has the complete overview over all beds on her screen CFM: From Room level to Ward level Advantages  Can be installed on existing hospital hardware  Installation and setup can be done by customer  development with external partner CFM

8 How to close the scissors CFM SpaceCom - PDMS connection - SpaceOnline Perceived added value integrated hospital workflows Space Platform Pumps at bed site

9 IDMS: From Room level to Ward level Advantages  Minimum implementation effort  Low price  Upgrade to PDMS possible  Developed by external partner with experience in PDMS Added Value  Automatic print out at the end of day: no precious time wasted for manual documentation  Optimal implementation of fluid management  Increase of medication safety IDMS: Infusion Data Management System A documentation solution for Infusion data for the entire ward

10 PDMS installation: a challenge for hospitals  High investment : Euro per bed site  High implementation effort  High impact on the organization  Decision process very complex Consequence:  Many hospitals do not install PDM Systems today  Nurses have to document relevant data manually  This is extremely cumbersome with infusion pump data IDMS: From Room level to Ward level

11 How to close the scissors IDMS CFM SpaceCom - PDMS connection - SpaceOnline Perceived added value integrated hospital workflows Space Platform Pumps at bed site

12 Advantages  Similar products are already existing  SpaceCom is already prepared for integration into TIS TIS: Technician Information Server A online support tool for hospital technicians Added value  Optimization of in-house service processes  Automated generation of service reports  and paging services  Searching/Localization of pumps through the hospital network  Remote Access to bed site systems TIS: From Ward level to Hospital level

13 How to close the scissors TIS IDMS CFM SpaceCom - PDMS connection - SpaceOnline Perceived added value integrated hospital workflows Space Platform Pumps at bed site

14 Added Value  No additional special (old- fashioned/bulky) pumps are required  Patient can stay connected to his pumps when submitted to MRI (time saving)  Only additional costs for one MRI-SpaceStation per hospital  No additional training for nurses necessary  Optimization of workflow Space MRI-Station A Space MRI-Station protects Space pumps from magnetic field of MRI environment Space MRI-Station: From Ward level to Hospital level Advantages  one infusion system throughout the entire hospital  development with external partner (Market leader MRI shielding )

15 Portfolio expansion Knowledge 1.Technical 2.Implementatio n 3.Marketing New service products require knowledge on multiple levels within the organization

16 March 2006 Jun e Sept Marc h 2007 Expert Group: Technical / Implementation knowledge Central Fluid Management Infusion Data Management System TIS Jan Space MRI-Station Added value AprilSept. GNT: Marketing Knowledge Rollout of new Service Products

17 New Service Software: Conclusion B.Braun  Developed by partner companies with short development times  Almost no or low development / production costs  High margins  New business fields Customer  Optimization of Hospital Processes: high perceived Added Value  Hospitals can use the Service Software on standard PC  Low implementation effort  No dedicated environment necessary B.Braun Space based on generic Technologies: Microsoft CE, WEB based, HTML and XML Platfor m Rollout of Products (CFM, IDMS, TIS, MRI) and Knowledge in 2006/2007 Portfoli o Added Value