Location of Kerala

Main Attractions Include Beaches Backwater Boat Tours Nature Reserves India has a consumer class of 300mill, roughly the population of the USA

Cars

Air

Air Deccan Flights

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Economic Impacts  Expanding tourism industry overruns local economies and destroys systems of livelihood  Leads to unemployment and poverty  Pollution of ecosystem by tourism causes destruction of local employment such as fishing and agriculture  Finding other employment is difficult due to lack of skill and/or education

Local Fishermen on Kovalam Beach

 In response to diminishing opportunities for employment and a desire for eco- friendly tourism, Keralites have been encouraged to establish homestays  Because of input cost, this option if often only available to more affluent Keralites  A homestay is like a bed and breakfast, run by a single family, in which the guest can stay for any amount of time  The guest will experience the traditional life in Kerala as well as learning about the culture

Typical Homestay in Kerala

Environmental Impacts  Tourism has brought massive crowds to once beautiful, isolated areas  Kovalam Beach is an example of this, once the image of a perfect, undisturbed paradise, it has been overcrowded and polluted  In overcrowded tourist areas such as Kovalam, groundwater is extracted at unsustainable rates, often from illegal sources  This leads to a lack of drinking water for locals

Kovalam Beach

 The backwaters of Kerala are becoming more polluted by tourism and increasing numbers of houseboats  The tourist-popular houseboats are a main attraction in Kerala  They produce a lot of pollution from their engines, and have no sewage system, so all waste products are emptied into the river  There is growing concern over the negative impact that the houseboats have on the environment  In response to this concern, solar panels have been installed on many houseboats to reduce pollution  Waste-deposite facilities have been established to prevent wastes from being dumped into the river

Beautiful Backwaters of Kerala

Social Impacts of Tourism

Water

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Immoral Activates

Waste Produced

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Tourism Jobs

Profits From Boat Travel