Ms.Park.  Angus, Harry  How was the test?  Want me to answer any questions?

Slides:

Advertisements

Similar presentations

Marketing Information The Key To Business Success.

Advertisements

Chris Banman Fall Providence College.

ELECTRONIC COMMERCE Online Services Electronic Commerce Electronic commerce is the buying and selling of products and services electronically over the.

Copyright © 2007 by The McGraw-Hill Companies, Inc. All rights reserved. Slide 4-1 ETHICS AND SOCIAL RESPONSIBILITY IN MARKETING C HAPTER.

© 2003 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin ETHICS AND SOCIAL RESPONSIBILITY IN MARKETING 4 4 C HAPTER.

KEY TERMS ethical business practices ◦ Actions, activities and results of the business are legal, honest, and fair (the golden rule). ◦ With your neighbor,

Chapter 9: Marketing: Providing Value to Customers

Marketing Research Ch. 28 ME. Marketing Information Systems Section 28.1.

Ethics in Information Technology, Second Edition 1 Chapter 1 An Overview of Ethics.

1 Copyright © 2000 by Harcourt, Inc. All rights reserved. (1) 7 Continual Development of the Salesforce: Sales Training Module 7 Continual Development.

 Ethics are rules that help us tell the difference between right and wrong  Based on values  Values are – what we think is important  These help us.

The World Of International Business

4 Chapter Business Ethics and Social Responsibility pp

Social, Electronic Commerce, and Global Considerations in

Back to Table of Contents pp Chapter 4 Business Ethics and Social Responsibility.

In this digital age, which spread the Internet has expanded dramatically, popularized the concept of electronic commerce, which offer many advantages,

Principles of Management

 1 E-commerce companies to individual customers (Business-to- Consumer), and the term is shorthand for B2C, which represents trade between the companies.

IT TOOLS IN BUSINESS AND COMMERCE University of Pitesti Dolnośląska Wyższa Szkoła Przedsiębiorczości i Techniki w Polkowicach Dobrica Adrian Dr inż. ZDZISŁAW.

© 2001 Wadsworth, a division of Thomson Learning, Inc. 1 Professionalism Professionals develop competence in Career planning and development Knowledge.

Ethical Behaviour. Ethical Behaviour and Social Responsibility Planning ahead—study questions: 1.What is ethical behaviour? 2.How do ethical dilemmas.

Making Ethical Decisions and Managing a Socially Responsible Business Chapter 2 *includes other resources.

Marketing. Marketing Activities Buying – Obtaining a product to be resold; involves finding suppliers that can provide the right products in the right.

4 MARKETING ETHICS.

Professional Ethics Its not all about right & wrong.

Ch. 4 Business Ethics and Social Responsibility

C HAPTER 14 MARKETING IN THE DIGITAL AGE CRS Questions & Answers.

1 Professionalism Professionals develop competence in Career planning and development Knowledge skill organization emotional I.Q. basic.

 DO NOW: What comes to mind when you hear the word ethical? EETHICAL.

Norton UniversityBusiness Concepts and Social Issues 1 PART TWO Business Concepts and Social Issues.

Introduction to Marketing “ If a man write a better book, a better sermon, or make a better mousetrap than his neighbour, tho’ he build his house in the.

Coach Bentley.  The process of planning, pricing, promoting, selling and distributing ideas, goods, or services to create exchanges that satisfy customers.

As the basic principles that govern behavior, ethics are not laws. Laws are enforced by governmental statues. Ethics go beyond laws (and rules and regulations)

WHAT IS E-BUSINESS? Conducting business via the Internet. Capabilities and Benefits of E-Business Global reach, personalization, interactivity, right-time.

Chapter 12 Organizing, Implementing, Evaluating, and Controlling

BUSINESS ETHICS Why is Business Ethics important in Business.

Which one is the odd one out?. Business Ethics and Social Responsibility.

Business Ethics.  The set of moral principles by which people conduct themselves personally, socially, or professionally  Business Ethics: A set of.

Final Learning Team Project Jacqueline C. Aranda, Todd Peterson, Madelyn Pinlac, Terry Shockley, Byron Wong EBUS/ 400: E-Business University of Phoenix.

Influencing the ethical context of your organisation Speaker: June Smith, Partner Company: The Argyle Partnership Lawyers Date: 22 November 2006.

Donald Tabor Charles Range Demetrius Ferguson James Menzies Ningchen Xiong.

Chapter 4 Review.

 Dennis asked me to upload this format so we can have a unified look for all of our presentations.

Chapter 20 Nature and Scope of Marketing 1 Chapter 20 Nature and Scope of Marketing ©2008 Thomson/South-Western.

Chapter 8 Ethics in International Business. Introduction International business ethics attempts to deal with questions of : What to do in situations where.

Chapter 21 Nature & Scope of Marketing

Section What factor could determine legal ownership of goods in the distribution process? A.Country in which the product is produced B.Availability.

Why should I as a small business owner have a web site?

Ecommerce Basics Standard 2 Objective 1. Ecommerce Business conducted on the internet.

Ashima Wadhwa Exploring E-Commerce Basics. What is e-Commerce and e-business? Electronic commerce (EC, or e- commerce) describes the process of buying,selling,

Risk Management  Sources of Risk:  Natural – Can’t be avoided  How can weather impact a sporting/entertainment event?  Human – Dishonesty, theft, and.

Ethics and Social Responsibility Introduction to Business FALL 2015 Mr. Eleuteri.

Definition: Online shopping- The act of purchasing products or services over the Internet. Online shopping has grown in popularity over the years, mainly.

ETH 557 Entire Course (UOP) FOR MORE CLASSES VISIT  ETH 557 Week 1 Individual Ethics Case Study  ETH 557 Week 1 DQ 1  ETH 557 Week.

Mesha Media Pvt Ltd About Us Content. Vision A search Engine Known for excellence and ethics. Globally recognized as the best search Engine and blue chip.

Marketing in Today's World Unit 4, Chapter 13 Page

Marketing Information The Key To Business Success.

Sports and Entertainment Marketing

Big Data Considerations

A Leather bags e-commerce website Term Paper (as-is) problem statement

Start Career in Sales & Marketing. Advancement in a Company.

Principles of Marketing

Information Management and Market Research

Big Data Considerations

Organizational Ethics

Chapter 12 selling overview Section 12.1 The Sales Function

4 Chapter Business Ethics and Social Responsibility pp

Making Ethical Decisions at Work

Presentation transcript:

Ms.Park

 Angus, Harry

 How was the test?  Want me to answer any questions?

 Ethical Issues in Marketing

 Marketing ethics addresses principles and standards that define acceptable conduct in market place.  Unethical practices occur from the pressure to meet organization’s expectations.

 Ethical problems often lead to legal problems, which bite into profits  You also risk your career ladder  The first step to confronting any dilemma is recognizing the moral dimension of it.  Then, you can properly weigh the pros and cons of your options.

 When customers shop your online store, they leave an electronic trail that provides lots of information - from their name and address to the types of goods that interest them when they search the site. A partner company would like to buy the data from you. Should you make the sale? Do you even have the right to use that information in house?

An actor hired by a particular company poses as an ordinary Joe and strikes up a conversation with a potential consumer to praise the company’s product or service. Is this fair?

 Get into groups of three or four (within your grade)  There should be 8 teams in total  Gr.11s will compete with Gr.11s  Gr. 12s will compete with Gr.12s