Social Sector Job Search Tactics November 8, :00pm Social Impact Club Use your business skills to create a better world. C areer M anagement C enter

2 Objectives of Presentation In this presentation, we will: Discuss key tactics for conducting a social sector job or internship search, including: Developing a personal marketing plan Networking Conducting informational interviews Share tips for effective resumes and cover letters Identify helpful resources for social sector career planning Provide an opportunity for socializing with like-minded classmates We are here to share practical tips, identify helpful resources, and answer your questions! 

3 Overview Opening (5 min) Proactive Approach (20 min) Personal Marketing Plan Career Networking Informational Interviews Resumes & Cover Letters (15 min) Questions (15 min)

4 Where Do You Stand??? Seeking summer internship or job? Considering social sector? Preparing resume & cover letter? Preparing for interviews? Searching for potential employers? Determining function? (finance, marketing, fundraising, general management, etc.) Determining field? (social services, environment, arts, international development, etc.) Other?

5 The Job Search Process Timeline Fall/Early Winter: Focus on Research Winter/Spring: Targeted Outreach Jan-May: Summer Internship Listings Ongoing: Full-time Job Listings Don’t panic! Many social sector organizations don’t hire for summer or full-time jobs until spring. 

6 Take a Proactive Approach! Focus on fields & functions that interest YOU Develop a personal marketing plan Reach out Conduct informational interviews with alumni and other professionals in field Network, network, network! Find the right fit You – personal interests; relevant skills Organization – willing to commit resources; understands value of MBA Take advantage of CASE/Fuqua/Duke resources

7 Selling “Brand You” Personal Marketing Plan Summary Profile/Objective Industry Sectors/Companies Preferred Locations Education Expertise Experience Benefits of Marketing Approach Focuses search Blueprint for an action plan Enhances networking conversations See Sample

8 Identify Your Summary Qualifications and Objective How do you want to introduce yourself? Summary Qualifications What are you looking for? Defining Your Job Target How does your Summary/Objective match your accomplishments? See Sample

9 Career Networking Extend your network Classmates, alums, friends, family, CMC, CASE, MNC, guest speakers, Net Impact, professors, lecture series at other Duke schools, etc. Make use of resources at Fuqua and in the field

10 Resources for Networking Fuqua Alumni Directory Duke Connect: Undergraduate Graduates Click on “Duke alumni” Go to “Resources” and Click on “Duke Connect” below Duke Connect, click on “Alumni” login: duke password: alumni Pre-Fuqua Employment Report Go to CMC Channel and then to “Identify Contacts”

11 Resources for Networking (continued) LinkedIn: leading professional online network tool Leverage the power of the Duke MBA Program group network Accelerate your career research and networking Know more than a name--view rich professional profiles Let other group members know what you have to offer to them Limit your network searches to other Duke MBA Program Members Professional Associations American Society of Association Executives Society for Nonprofit Organizations Independent Sector Association of Fundraising Professionals Alliance for Nonprofit Management BoardSource Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)

12 Networking Letters: OUCH! Hi, I am a first year student here at Fuqua, and got your contact information from a classmate. I heard that you have many contacts locally. I haven’t had much luck with on-campus internship search, so I need your help to expand my search. Some of my basic info – I had my undergrad degree in XXXXX and worked for XXXXXXXXX for X Years, mostly in XXX. There are two areas that I am interested in, 1) XXXX, XXXX or XXXXXX companies 2) xxxx firms. I enclosed my resume for your reference. Thank you for your help and look forward to hearing from you. MBA candidate, Class of 200X I HEARD YOU HAVE INFORMATION I NEED, GIVE IT TO ME!

13 Networking Letters: CONTACTS! Hi, I attended your "The Off-Campus Search: Lessons Learned" workshop last Tuesday and found it to be extremely helpful and insightful. Really would like to thank you for sharing your experience and valuable advice with us. ….I would really appreciate it if you can share any contacts you have in the industry or in the Triangle area; even if there are none, I would greatly benefit from your insights as to what your next steps would be if you were me. I noticed from AlumniLink that you live in Raleigh. If you don't mind, I really would love to meet up sometimes and talk to you in person! Thanks for your time and I hope to hear from you soon! xxxxx NICE BEGINNING BUT IMMEDIATELY REQUESTS INFORMATION.

14 Networking Letters: BETTER! Dear Mr. Santo: Mary Jones, at the Fuqua Career Management Center, suggested I contact you. I graduated from Fuqua in May and am still looking for a job in the marketing field. Mary told me about your job search and felt that I could benefit from lessons you learned during your experience. Would you be willing to share some advice and knowledge for someone now involved in the hunt? I would enjoy speaking with you during the next few weeks, by phone or in person, at your convenience. Please let me know if you have the time or if you would prefer to communicate via . Thanks for your time! Sincerely, xxxxx Helps to know a little more about the sender’s objectives. SEE SAMPLE

15 Networking Letters: THANK YOU! Dear XXXX, I appreciated you taking time from your busy schedule to talk with me. Your advice was most helpful and I will incorporate your suggestions into my job- search plan. I will keep you updated with my progress during the internship process. Again, thank you so much for your assistance. Sincerely, xxxxxxx Candidate for MBA Class of 200X A THANK YOU LETTER, PURE AND SIMPLE! NOTE: A social sector thank-you note can be meatier! Reflect on your conversation, describe the role you can play, give point of view on a strategic issue faced by the organization, etc.

16 Networking Letters: FOLLOW UP! Dear Mr. Santo: I wanted to thank you again for your help in kick-starting my job search last December. Since we last communicated, I spoke with XXXX (Fuqua XXXX) at XXXX and am awaiting a possible mentorship in March. I also spoke with XXXXXX(Fuqua XXXX) about his experiences at the Johnson Company. My conversations with alumni prepared me for the on-campus interview season, and I just received an offer from a national company with a corporate office in XXXXX! I am waiting to see how a couple of other opportunities play out, but I would not be in the position I am in today without attending your presentation at Fuqua. Thank you again for your continuing involvement in the Fuqua community. Sincerely, XXXX XXXXX Candidate for MBA 200X GOOD EXAMPLE OF “CATCH UP” .

17 Informational Interview: Strategies for Success Rapport — what do you know about the contact? Questions — what are your learning objectives? Stories of Accomplishment — connect to industry/target Time — begin and end on what was agreed Request Contacts — 2 contacts from your list of companies Follow-up — 24/48 hours or written note + contacts

18 What do you see as developments in this field, company, industry? Areas of greatest opportunity? Expansion? Markets/Products? Greatest needs--- currently IT + Security + Regulatory + International Informational Interview: Key Questions What are the key talents of people who are successful in this field? Typical mistakes that prevent people from entering this field? Personal advice about entering this field? What do you do to keep up-to date and build your network?

19 What You Can Do For Your Contacts M = Methods Can you make life easier for your contacts? “How to connect with the CMC for a job posting.” O = Opportunities Can you alert people to a new opportunity? “A job opening at Allied Sciences.” R = Resources Can you offer someone or something? “An article or book that connects to their interests.” E = Enthusiasm Are you excited about something? “I have some extra tickets to the DUKE-NC Game.”

20 Cover Letters that Open Doors Know your audience! Not limited to 1-page, standard “Fuqua format” Reference how you found out about organization (personal contact, annual report, article, etc.) Demonstrate passion for and understanding of mission and activities Avoid business jargon (test with non-MBA friend) Address specifically how your skills/experience relevant to the particular job for which you are applying If in response to a job posting, your response should summarize how you meet the profile requested (echo language from posting) See Samples

21 Effective Resumes Tailor resume to the target organization! On resume, streamline description of for-profit work experience that is not directly relevant Highlight volunteer/social sector experience Tutoring, volunteer consulting, fundraising, organizing community service events, coursework, etc. If you have extensive experience in the organization’s field, you may want to include more detailed curriculum vitae See advice on cover letters See Samples

22 A Few Words of Advice Social Sector Involvement Social Impact Club Volunteer Mentored internships during the year Coursework – classes as well as projects focused on social sector/social issues Independent studies Sensitivity to Cultural Differences Approach the sector with humility and respect

23 Career Resources Fuqua Resources CMC CASE Students / Social Impact Club General Social Sector Resources Financial Resources CASE Summer Internship Program Class of 1990 Internship Award Loan Forgiveness Fund Networking Resources

24 Social Impact Club Use your business skills to create a better world. C areer M anagement C enter

25 How to Answer: “Tell Me About Yourself” Who are you professionally? Include educational/career focus to date + years of experience Are you making a career change? Key positions + significant accomplishments that this interviewer would like to know—mention key positions first and then … introduce 3-4 targeted accomplishments with, “In those positions, I…” Then ask, "Which of these experiences would you like me to talk about first"? Source: Employment Review, March 2003, George Goodson, Senior career Consultant, R.L. Stevens & Associates

26 Tracking Contacts ACT Software Design Own Spreadsheet Contact Name/Source Title/Division Company + Address Phone + Date of Last Contact Summary Information Contacts Provided Follow-up/Action