Building enterprise social into your environment Chris Hopkins Technical Product Marketing Manager – SharePoint & Yammer Microsoft Corporation chris.hopkins@microsoft.com

Outline & Agenda Understanding Microsoft’s Enterprise Social Vision Comparing SharePoint Social Capabilities with Yammer Choosing the solution / features that will help you align your social capabilities with Microsoft’s vision IT challenge - SP & Yammer working together on-premises & cloud integration Developer challenge – integrate Yammer with LOB applications Embed OpenGraph API REST Q/A

Enterprise Social from Microsoft

Facebook for enterprise? Enterprise Social… Everyone talks about it Nobody really knows how to do it Everyone thinks everyone else is doing it So, everyone claims they are doing it Facebook for enterprise?

Evolution of Enterprise Communication Phone Email IM Voice & Video Social Networking

Send an email to Post Use the tools you are familiar with Embedded Images Cannot do from Yammer UI Links Attached Documents Do these go to Files - Yammer Targets Network - contoso.com@yammer.com External Network - fabrikamcontoso@yammer.com Group - [group]+[network]@yammer.com, sales+contoso.com@yammer.com Conversation – ‘Email Me’ the conversation to yourself then reply yammer+re+366139360+net+107+acefe2c34b446f8c7f89d4c6710e4f1dd1737487@yammer.com Additional Information - http://support.microsoft.com/kb/2783933

Consumer Social Growth >350 million TWEETS PER DAY >1 billion ENGAGED USERS ~25% INTERNATIONAL CALL MINUTES TWITTER FACEBOOK SKYPE

18% 51% Employee Engagement Give employees a voice and ensure they have the information and tools they need to make a difference. Companies with socially engaged employees see: 18% higher productivity 51% lower turnover The top initiative of the company’s new CEO is to drive employee retention by giving every employee a voice. She engages employees in a two way conversation about company culture via a group conversation and by creating a poll. Employees at all levels share their ideas via the company newsfeed making them feel more engaged and connected to the overall vision.

20%-25% Team Collaboration Teams can connect, learn from each other, and solve business challenges – inside and outside the company. 20%-25% boost in productivity with social seen by organizations and companies A cross-functional project team is managing a world-wide product launch. They use a team site, conference calls, and IM to manage the project and collaboratively edit documents in the cloud. The team uses newsfeeds to stay in sync, reducing email traffic and making it easier for people to know where things stand. McKinsey, The Social Economy, July 2012

Connected Organization Employees have an intranet that is social, easy to use, and can connect employees and systems across the enterprise. Time spent searching for company information is reduced by 35% by using social technologies A company wants to ensure its employees have a place to find up- to-date information on the company. Employees use Yammer embedded into their SharePoint intranet to have vibrant discussions on important topics. Executives are able to get real-time feedback from employees on important announcements and initiatives quickly make changes. McKinsey, The Social Economy, July 2012

Yammer now available as part of Office 365 https://www.yammer.com/about/pricing

Integrate LOB Apps

The current landscape SharePoint 2013 provides social capabilities built into the platform Yammer is a purpose built social network Multiple social solutions are confusing What is the roadmap? What is Microsoft investing in? What should we implement - Yammer or SP Social? Multiple feature sets are also confusing Document storage and collaboration – who does what?

Yammer & Office 365 Integration Roadmap Basic Integration Option to replace SharePoint Newsfeed with Yammer Yammer app for SharePoint Deeper Connections User experience Single sign-on Office Web Apps Connected Experiences New experiences that combine social, collab, email, instant messaging, voice, and video Summer 2013 Fall 2013

Social Capability Comparison Yammer SharePoint Networks Internal - External Groups – Public / Private – Secret Feeds Notes, Polls Profile Who you are Manage Preferences Files Sharing and collaboration Web Apps Tagging / Following / Mark Official / Praise Integration – Embed / REST Farm / Tenant Typically not external Sites - Team Portal Site Feed OneNote, Surveys My Sites – AD Sync’d Who you are Tasks Files - Libraries ECM – Sharing, Collaboration, etc. Web Apps + SkyDrive Pro Tagging / Following Integration – CSOM / REST

The right tool when… The winner is… Social The conversation layer across the platform and LOB applications following, tagging, liking, mentioning, private messages Document Management Enterprise class document management Versioning, history Records, eDiscovery, Site Mailboxes OneDrive for Business Project Management Enterprise class project portfolio management Task list, schedule, resource management and reporting

Getting your organization started and integrated IT Story Getting your organization started and integrated

Getting started with Yammer is easy… Freemium – sign up w/ email verification (chrish@contoso.com) Get your social and collaboration journey started for all devices Someone may have already started your network ;-) Only verified corporate email will be allowed to join the network Subdomains are supported but require configuration by Microsoft Support Enterprise – requires Activation and provides access to… Administration tools branding, user management, data export Directory Sync (ADFS) & SSO support chrish@contoso.com lindah@sales.contoso.com

User Experience Flow for Yammer Activation All Office 365 E SKUs SPO + Yammer (Plan 1 & 2) Only available with Yammer-provisioned SKUs 1 - Purchase Log into O365 Admin Portal Add and verify company domain Assign Global Admins to company domain 2 - Pre-Activation Click ‘Activate Yammer’ Receive Yammer admin welcome email Log into Yammer or Create Account 3 - Activation Add users via the Yammer Admin Center Appoint additional Yammer admins Setup DirSync 4 - Post-Activation (optional) Complete Activation Guide https://about.yammer.com/yammer-activation-guide/overview/

Keep In Mind All O365 tenancies are set up on a company.onmicrosoft.com domain upon purchase. Customers must take steps to add their company.com domain in order to Activate Yammer. Global Admins must assign themselves to their company.com domain to be synced as Yammer Verified Admin Users in O365 are not automatically added to Yammer Verified admins must add users directly to Yammer from within the Yammer Admin Center. Changes made in Yammer do not transfers back to O365 including users and Yammer Admin assignments CONFIDENTIAL – FOR INTERNAL YAMMER/MICROSOFT USE ONLY

Todays Options for Integration Yammer Switch Yammer App Guidance Switch Newsfeed -> Yammer: http://aka.ms/yam365 Coming in SharePoint 2013 SP1 to on-prem App & setup: http://aka.ms/yamapp Install the latest update TechNet document: http://aka.ms/R20nzw Removing the SharePoint Server social web parts from My Sites and Team Sites Hiding user interface controls that provide social functionality Yammer App Guidance

Yammer with SharePoint Online Turn it on Replaces Newsfeeds disabled Enables Search link Redirect to Yammer search url Does not embed any of your feeds

Yammer with SharePoint Online You probably want more than just the change to the Newsfeed Use the Yammer App for SharePoint Embed relevant feeds on the appropriate pages Replace on My Sites Newsfeed web part Activity feed web part Replace on Team Sites Site Feed Following Documents – SkyDrive Sites - Sites

Yammer with SharePoint on-premises Manage user accounts Directory Sync Add AD users Remove AD users Sync/map properties SSO Work with Yammer support Use the Yammer App for SharePoint Customize the experience using Yammer Embed Replace on My Sites Newsfeed web part Activity feed web part Replace on Team Sites Site Feed

Directory Sync +- SSO Directory Sync SSO Automatically create Yammer accounts for newly provisioned users in your directory Automatically disable access to Yammer when users are disabled in your directory when the next sync run executes Automatically update user profile information from your directory attributes Explained - http://www.lifeonplanetgroove.com/setting-yammer-directory-sync-office365/ SSO Automatically provisions Yammer users Uses ADFS credentials for Yammer login Immediately restricts access for disabled/deleted users ADFS token is not returned Can be used with Yammer DirectorySync tool Explained - http://www.lifeonplanetgroove.com/yammer-sso-adfs/

Integration Demo

Developer Story

Yammer Integration Embed Use Yammer Embed to add feeds, follows, objects and likes into any business application or platform Integrate Use Open Graph to surface updates in Yammer from any business application or platform Information from Dynamics CRM appears in the Yammer Activity Stream Responses to post show up in Yammer and CRM Response to the Dynamics CRM activity show up on the Yammer feed “Join the conversation! Add your questions and comments here.” “Richard Dickenson just updated Sales Opportunity in Dynamics.” Custom Use the JS SDK or direct via REST APIs to build your own interface and completely customize the social experience in any business application or platform

Embed Embed a specific feed into your application Ex. Yammer Web Part Provides a UI to that feed that can be embedded in many applications Based on simple HTML + JavaScript Reference Yammer JS library Provide your app ID Provide your network Provide feed parameters Ex. Yammer Web Part Deploy App for SharePoint New Embed reference <script src="https://assets.yammer.com/javascripts/platform_embed_packaged.js"></script>

JavaScript SDK - REST JavaScript wrappers to REST endpoints Reference JS library Make Request

REST JSON based EndPoints JSON example /api/v1/users.json/1506770930 XML has been deprecated

Integration Demo Embed & REST

Conclusion

Yammer is an enterprise platform Control resides with the admins, not the individuals Integration Integrates with any enterprise application to bring data out of disconnected systems onto one platform everyone can access Enterprise SLAs and a customer success program Deployment Can be implemented and set up immediately Upgrades are automatic & continually adapt to end user needs Reporting eDiscovery and activity reporting Source: McKinsey, : The Social Economy, July 2012

Yammer Developers Network What is the YDN? Community support for Yammer developers https://www.yammer.com/yammerdevelopersnetwork List of Partner Apps https://www.yammer.com/[yourdomain]/apps https://www.yammer.com/yammerdevelopersnetwork/apps

Technical Resources Yammer Success Center Yammer Developer Center Administration & Security Admin guide - Data Export Security guide - Directory Sync - Single Sign-On Yammer Developer Center API documentation, sample code, App dashboard Yammer Embed - REST API - Open Graph SharePoint integration resources Make Yammer your default social network in Office 365 Yammer App for SharePoint Integrate Yammer with on-premises SharePoint 2013 environments (white paper)

© 2012 Microsoft Corporation. All rights reserved © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Appendix

Yammer Tips & Resources

Send an email to Post Use the tools you are familiar with Embedded Images Cannot do from Yammer UI Links Attached Documents Do these go to Files? Targets Network - contoso.com@yammer.com External Network - fabrikamcontoso@yammer.com Group - [group]+[network]@yammer.com, sales+contoso.com@yammer.com Conversation – ‘Email Me’ the conversation to yourself then reply yammer+re+366139360+net+107+acefe2c34b446f8c7f89d4c6710e4f1dd1737487@yammer.com Additional Information - http://support.microsoft.com/kb/2783933

Reply to email Add a double hyphen – above your default signature to keep it out of your Yammer message

Use keyboard shortcuts Type question mark (?) [Shift]+[/] to show these shortcuts..

Resources Yammer Plans & Pricing - Basic vs. Enterprise Network features Sites, Blogs & Twitter Welcome To Your Social Journey | Enterprise Social Customer Success | The Rise Of Enterprise Social Networks | Yammer Success Center | Discover SharePoint Blogs: Yammer | SharePoint blog Twitter: @Yammer @SharePoint @Office365 Press How Microsoft got its own employees to use Yammer Microsoft Creates ‘Yammer North’ in Redmond to Learn New Software Tricks Yammer Accelerates Momentum Following Microsoft Acquisition The Yammer journey so far at NAB Research Bring your own service: Employees want social tools at work, despite company restrictions Evolution of the networked enterprise: McKinsey Global Survey results Yammer’s 2013 Business Value Survey Results

Technical Resources Yammer Success Center Yammer Developer Center Administration & Security Admin guide - Data Export Security guide - Directory Sync - Single Sign-On Yammer Developer Center API documentation, sample code, App dashboard Yammer Embed - REST API - Open Graph SharePoint integration resources Make Yammer your default social network in Office 365 Yammer App for SharePoint Integrate Yammer with on-premises SharePoint 2013 environments (white paper)

Translations Post in native language Yammer does the translation – BING translator