Ray Kwok Doctoral Researcher Marketing & Strategic Management Warwick Business School November 10, 2009

 What make Warwick special among other rivals?  As a one-stop shop platform between academia and practitioners to realize and commercialize innovative ideas and technology effective in real life  Hardware:  Research facilities  Software:  Expertise?  Capability of knowledge transfer and commercialization

 Model of Commercialization of Innovation Excellence Collaboration with Int’l & Regional Management Consultants Collaboration with Global Institutes

 Technology Excellence ◦ Research center (Science/Medical/Arts/Social Science) ◦ Contributions ◦ Ongoing projects and value ◦ Faculty and no. of PhD students Technology

 Business Excellence ◦ Research center (WBS)  Centre for Management under Regulation (CMuR)  Centre for Small & Medium-Sized Enterprises (CSME)  Financial Econometrics Research Centre (FERC)  Financial Options Research Centre (FORC)  Industrial Relations Research Unit (IRRU)  Innovation, Knowledge & Organisational Networks Research Unit (IKON)  Local Government Centre (LGC)  WBS is also host to the ESRC's major research programme Evolution of Business Knowledge (EBK), and a number of special interest groups. ◦ Contributions ◦ Ongoing projects and value ◦ Faculty and no. of PhD students ◦ Highlight Business Excellence

 Consultancy Excellence ◦ Facilities: Scarman House, Conference Centre etc ◦ New training inter-disciplinary training center for commercialization of innovation  Using platform of Warwick’s Global People?  Trainings  New product development  Business management for entrepreneur and start-up  Business policy and strategy  Product/Service commercialization  Business conferencing and support  Marketing strategy for new product  HR /Accounting/Financial management  Project management  Balanced scorecard / KPI management  WBS: consulting capability of academic staff and PhDs  Any other department or research centres?  Testimonials from companies? Consultancy Excellence

 Collaboration with Global Institutes ◦ Current partners & nature of collaboration ◦ Potential partners which knowledge and innovation commercialization in global level ◦ Geographically consider institutes in different continents to leverage on research and innovation development North America Latin America Asia & Oceania Europe Collaboration with Global Institutes

 Collaboration with International & Regional Management Consults ◦ Internal consultants and companies can make use of them to commercialize their business with specific needs or with international coverage ◦ International: international consulting firm (e.g., BCG) as partner? ◦ Regional: regional consulting firm (e.g., Kingswoodplus by Caron King) to provide support to SME on innovation commercialization and execution Collaboration with Int’l & Regional Management Consultants

 Research training with consulting / skills ◦ Research Postgraduate Skills Program ◦ Student Career and Skills  Training to be provided by PhDs from different backgrounds  Research exchange workshop in innovation (technology & business)  Build up connection with external companies  Hands-on project management and execution ◦ To work with academic staff to provide consulting and business research services to companies  Next steps ◦ To understand what resources PhDs can provide:  Set up portal to allow Warwick students to a) contribute innovation ideas, b) conduct “audit” of PhDs about what skill sets they have and what skills in relation to innovation and commercialization they would like to acquire  Form interest group for postgraduates who are interested in Innovation  Conduct forum to encourage and allow postgraduate students to present their ideas related to innovation which are not in their PhD research Collaboration with Int’l & Regional Management Consultants

Collaboration with Int’l & Regional Management Consultants Collaboration with Global Institutes Thank you!

 HKUST Technology Transfer Center  Chinese University _centre.html _centre.html  Oxford University search_at_oxford/index.html search_at_oxford/index.html  University of Melbourne

 International ◦ Boston Consulting Group /default.aspx /default.aspx ◦ Gartner, Inc. Europe digital.co.uk/?gclid=CKeU24fcjZMCFQT-1Aod4zVigQ digital.co.uk/?gclid=CKeU24fcjZMCFQT-1Aod4zVigQ ◦ Tata Consultancy Services Limited ◦ Roland Berger  Regional ◦ Kingswoodplus