H OW 1450, I NC. C AN H ELP Y OU M AKE T HE M OST OF N UANCE ’ S $250 L OYALTY R EBATE P ROMO AND MORE …

P RESENTER : Amy Hamilton 1450 VAR Marketing and Communications ext

A GENDA : The Loyalty Rebate Promo 1450 Produced Marketing Materials for the Rebate Promo 1450 Exclusive M&S Promo More Exclusive 1450 Promos Questions

T HE L OYALTY R EBATE P ROMO : End User Rebate VAR Prices Do Not Change End User Handles Rebate $250 Amex Card

H OW 1450 H ELPS P ROMOTE THE L OYALTY R EBATE P ROMO : A Valentine’s Day A series of 4 s Be a Hero Share the Key to Success Give Your Colleagues a Boost Share the News, Time is Running Out! Banner Ads For Your Website 300 x x 600 Video Share Your Super Powers (Link Will Be Shared in Following Webinar)

H OW TO O BTAIN T HE E- MAIL T OOLS : Get them customized! Send the following items to With Subject, “Rebate Request” Company Name Company logo (In high resolution) Company Phone Number Physical Company Address Company Website URL Company Address WHERE DO YOU WANT THE BUTTON TO LINK? Your website, if so, where on your website? A specific address?

H OW TO L EVERAGE T HE E- MAIL T OOLS : Determine Which Contacts in Your CRM Are Eligible for the Rebate Promo Send the timely (Valentine’s Day) early next week Consumers expect to shop around holidays, and expect holiday promos Take advantage of these buying habits and tap into the holiday with the Valentine’s Day themed Choose a subject that clearly labels the as a holiday/promo Share the love with your office this week. Give your colleagues a gift of appreciation this week Schedule the series of 4 s Pick 2 days and times to send the 1 st during the week of Feb. 18 th Split your list and send ½ to one day and time and the other ½ the other day and time 2 weeks later send the 2 nd to ½ your list at the same day and time as the most opened from the 1 st send, and the other ½ on a different day and time. Compare open rates, and 2 weeks later send the 3 rd to ½ the list on the best day and time so far and the other ½ to the second best day and time. 2 weeks later send the final to the entire list on the overall best opened day and time

H OW TO L EVERAGE T HE B ANNERS : Download them from 1450.com/vars DMPE Loyalty Rebate Marketing DMPE Loyalty Rebate Banners Ads Put it on your website linking to specific spot on your website where visitors can find more information, or to an address where they can you for more information Put it on your social media Facebook, Twitter, LinkedIn, Google+

H OW TO L EVERAGE T HE V IDEO : Get it customized! Send the following items to With Subject, “Rebate Video Request” WHERE DO YOU WANT TO SEND THE VIEWER FOR MORE INFORMATION? LINK? Your website, if so, where on your website? A specific address?

H OW TO L EVERAGE T HE V IDEO : Put it on your website. Possibly link from one of the banners. Link to it on your social media Facebook, Twitter, LinkedIn, Google+ Put a link to it in your signature line

A ND N OW T HE M ORE …

T HE 1450 “W E P AY Y OU $1” F OR M AINTENANCE & S UPPORT P ROMO : DMPE Maintenance for $ is discounting all Dragon Medical Practice Edition Maintenance by $39 through March 31 st, 2013* Pass the saving on to your customers, and when they combine it with the Loyalty Rebate Promo, it’s like Nuance is PAYING THEM $1 for Maintenance and Support! *For full DMPE Box License purchase.

H OW TO P ROMOTE THE “W E P AY Y OU $1 F OR M AINTENANCE & S UPPORT P ROMO ” Once a customer has taken advantage of the DMPE Loyalty Rebate Promo, offer them Maintenance and Support at $249 explaining to them that it is like Nuance is paying them $1 for free upgrade assurance and 24 technical support when combined with their rebate promo Send them an explaining the maintenance and support further 1450 Produced “We’re Paying You $1 For Maintenance & Support!”

A ND N OW E VEN M ORE …

EXCLUSIVE TO 1450! D RAGON M EDICAL P RACTICE E DITION AND P HILIPS DPM 9600 P ROMO Good Through March 31 st, 2013

S AME P ROMO AS IN 2012! Call for your pricing Join Philips and 1450 for a Webinar about this solution in early March. Invitation will be sent soon. Philips and 1450 will be providing you with marketing materials for this promo in early March.

A ND J UST O NE M ORE …

EXCLUSIVE TO 1450! DNS + DPM 9600 P ROMOS ! I NCLUDE DNS P RO & DNS L EGAL MORE INFO BE MADE AVAILABLE NEXT WEEK STAY TUNED…

This Webinar Will Be Made Available, by the end of the day, on 1450.com/vars and the 1450, Inc. YouTube Channel chtranscription All Marketing Materials are now Available on 1450.com/vars chtranscription

Questions?

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