Mission Statement : Advocate cycling in the Los Angeles community with a sustainable and stylish bicycle. Los Angeles Bamboo Bicycles Film and Theatre Arts Charter High School
Located in South Los Angeles Bamboo bicycles -Light weight, fast, stylish, and sustainable Non-profit business -Scholarships -Bicycle safety workshops -Promote bicycles and cycling lifestyle.
First Los Angeles Bamboo Bicycle Shop Sustainable product Better-priced than competition Social Media & local promotion Built & sold at school
Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable
“The Los Angeles County Bicycle Master Plan has been updated and approved today, and includes plans for 832 miles of new bikeways, as well as over $330 million in funding to be spent over 20 years on improving access to and the safety of bicycle transit in L.A.“
Flyers, Spoke Cards, Stickers Social Media (Facebook, Twitter) Partnerships with local bike shops Bicycle Maintenance Free Products with bicycle purchase Test Rides
Measure cyclist dimensions. Prepare/fit bamboo together with epoxy resin. File/sand lugs after epoxy resin dries. Assemble components to complete bicycle.
Company name LocationBamboo bicycles Stock Parts MaintenanceLocalFocus Los Angeles Bamboo Bicycles Los Angeles Yes - Student-run - Eco-friendly - Raises awareness for bicycle safety in community - Raising funds for student scholarships DTLA Bike shop Los Angeles NoYes - Not student-run - Not eco-friendly Bamboo Bike Studio San Francisco Yes No - Not student-run - Eco-friendly Competition of Los Angeles Bamboo Bicycles:
Weaknesses: -Customers concern bamboo might break -Cheaper bicycles elsewhere Solutions: Have customers test a bamboo bicycle Business expansion= lower prices Threats: -Local bicycle shops -Budget bicycles -Manufacturing defects Solutions: Partnership Donations from business reducing price Construction training
Main product: Bamboo bicycles Local bicycle shop in Los Angeles Student-run Eco-friendly Non-profit business Fundraise for scholarships and bicycle operations Host and promote community bicycle rides