© Experian CheetahMail All rights reserved. Confidential and proprietary. 1 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 1 Experian A leading global information services company Experian uses the power of information to help businesses and individuals make and execute better decisions. InteractiveDecision Analytics Marketing ServicesCredit Services

© Experian CheetahMail All rights reserved. Confidential and proprietary. 2 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 2 Our capabilities marketing Capability highlights:  Full-service through self-service program support  Campaign setup, deployment, delivery, reporting technology  Creative, analytics, deliverability, strategic support teams  Integrates with 3rd parties  Built for enterprise scale, speed  Supports automated campaigns, dynamic content  Largest client service team in the industry Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight

© Experian CheetahMail All rights reserved. Confidential and proprietary. 3 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 3 Capability highlights:  Verify, standardize, enhance, score prospect data at point of capture  Immediately identify top prospects  Target first-time website visitors like they are returning customers  Profile & match advertising audiences to tailored ads  Customize ad targeting segments Our capabilities Digital advertising Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight

© Experian CheetahMail All rights reserved. Confidential and proprietary. 4 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 4 Our capabilities Customer data management Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight Capability highlights:  Name and address quality software  Customer data integration services  Data hygiene services  List processing  Database services

© Experian CheetahMail All rights reserved. Confidential and proprietary. 5 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 5 Our capabilities Data enrichment Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight Capability highlights:  Demographic, lifestyle and life event  Financial predictors  Co-operative transactions  Consumer attitudes and behaviors  Commercial firmographic  Address, phone and append

© Experian CheetahMail All rights reserved. Confidential and proprietary. 6 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 6 Our capabilities Consumer & competitor insight Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight Capability highlights:  Syndicated and custom consumer attitude and behavior research  On-line behavior reporting  On-line traffic trend analysis  On-line competitive intelligence  Clickstream analysis  Search behavior & segmentation  Media engagement  Brand evangelists  Financial attitudes

© Experian CheetahMail All rights reserved. Confidential and proprietary. 7 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 7 Modeling & analytics Strategic consulting Our capabilities Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight Capability highlights:  Profiling and segmentation  Acquisition modeling  VeriScore predictive scoring  Prime Performance predictive scoring  Customer modeling  Lifetime value  Churn  Attrition  Channel  Media

© Experian CheetahMail All rights reserved. Confidential and proprietary. 8 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 8 Our capabilities Strategic consulting Strategic consulting Modeling & analytics marketing Customer data management Data enrichment Digital advertising Consumer & competitor insight Capability highlights:  Multi-Channel marketing assessment and roadmap  Digital marketing roadmap  Data assessment and roadmap  Contact optimization  Testing and measurement

© Experian CheetahMail All rights reserved. Confidential and proprietary. 9 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 9 Data policy Private, compliant, and secure  Fair Information Values Assessment (FIVA) for all products  Adequate user notice is communicated  Numerous contact points to exercise choice or preferences  Privacy-focused thought leadership  Adherence to industry self-regulatory guidelines  Dedicated full-time experts covering state, federal and international marketing laws  Educational and operational support for all suppression requirements  Information security policy  Secure physical locations  Extensive network security provisions  Disaster-proof, redundant data centers  Mandatory employee training Compliance Data security Consumer privacy

© Experian CheetahMail All rights reserved. Confidential and proprietary. 10 © Experian Information Solutions, Inc All rights reserved. Confidential and proprietary. 10