© Copyright 2006. Yankee Group Research, Inc. All rights reserved. Page 1 India: Ultra Low-Cost Handsets, January 2007 – October 2007.

Slides:



Advertisements
Similar presentations
Motorola China Failure of Success
Advertisements

April 28, Atlas Copco Group Q1 Results April 28, 2010.
Saudi Arabia Business Optimism Index – Q Presented by Dun & Bradstreet National Commercial Bank.
Qatar Business Optimism Index Q Presented by Dun & Bradstreet Qatar Financial Centre (QFC) Authority.
AXIS Communications A world of intelligent networks Third quarter 2001 CEO Peter Ragnarsson CFO Jörgen Lindquist.
Atlas Copco Group Q4 Results February 2, Q4 - highlights  Order growth continued  Record operating profit –All business areas above 20% operating.
Performance Review: H1-FY02 October 25, Agenda Financial Overview Business Highlights.
Quarterly revision of the macroeconomic projections Quarterly revision of the macroeconomic projections Dimitar Bogov Governor January, 2013.
April 2014 Dairy Commodity Market Situation & Outlook.
The Strategy of International Business
1 Avocado Regional Composite Northeast Region January – March: 2011 vs
Thirsty Thoughts Milk Substitutes Annual Market Quantification September 2011.
Products and Services for Businesses
Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
China Mobile Edmundo Lozano Ryan Mueller April 19, 2010.
International Business An Asian Perspective
U.S. Cotton Perspective The Next Steps for Africa October 26, 2006 Woodrow Wilson Center Washington, DC.
Trends in the Global Starch Industry World tapioca Conference 2011 Presentation by Martin Todd, 28 th June 2011.
© Copyright IBM Corporation 2007 Disclaimer (Optional location for any required disclaimer copy. To set disclaimer, or delete, go to View | Master | Slide.
Using Selectivity to Motivate Channel Members. What Level of Intensity (Selectivity) is the Best Channel Strategy? Affects the ability to implement channel.
Copyright ARC Group 2000 September 2000Regina Wong- GSM Congress Asia Pacific Wireless Internet: Market Trends and Strategies Regina Wong Consultant.
Sectoral Analysis : Mobile Application Industry Submitted By : Sagar Deshmukh Birla Institute of Management Technology (BIMTECH )
Knowlton Manufacturing Monthly Update In this Issue: International GDP Growth Forecasts Machine Tool Industry Outlook U.S. Economy, Employment What’s New.
McGraw-Hill/Irwin Copyright 2006 by The McGraw-Hill Companies, Inc.
The Global Economy “Its All Relative” Copyright © Texas Education Agency, All rights reserved.
The State of the Industry - Australia Australia’s domestic consumer electronics devices market, defined as including computing devices, mobile handsets,
Logistics Information Management, 14, 1/2, 2001, Nabisco: A Case Study Nabiskua Company Founded in 1991, is a supermarket for all the requirements.
Agreement on Anti-Dumping Measures Anti - Dumping Importers would like to import goods if available at a price lower than that of the good in the importing.
October 24, Atlas Copco Group Q3 Results October 24, 2006.
Food Bites Confectionery Bars Snacks and Confectionery Annual Market Quantification March 2011.
1 Avocado Regional Composite TOTAL U.S. January – March 2010 vs vs
Copyright © 2014, 2011 Pearson Education, Inc. 1 Chapter 18 Inference for Counts.
Social Economy Development China’s Foreign Trade —— Structure, issues and Future.
Indian and Northern Affaires indiennes Affairs Canada et du Nord Canada First Nation and Inuit Community Well-Being : Describing Historical Trends ( )
The Industry Leaders vs. The Laggards: A Look at the Substantial Differences Presented at the 48 th Annual BAC NRMCA Fall 2006 Conference & Expo October.
United Breweries Limited Presentation November 2007.
China’s Competitive Threat A Sector Perspective Presented by Mark Killion, CFA Managing Director Global Insight’s World Industry Services.
US Wireless Data Market Q and 2007 Update. © Chetan Sharma Consulting, All Rights Reserved Mar US Wireless Market.
1 Dilemmas in energy consumption, international trade and employment: Analysing the impact of embodied energy in traded goods on employment China University.
Thirsty Thoughts Tea Annual Market Quantification December 2011.
Chapter 16 Economics of the Labor Market McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved.
Economic benefits and implications in investing and deploying new technologies - Bridging Digital Divide with Mobility Dr. Walid Moneimne SVP, Nokia Networks.
TwAAA twBB twAA Outlook: Taiwan’s Container Shipping Industry Daniel Hsiao Associate Director Corporate Ratings, Taiwan Ratings Corp. Sept. 8, 2005.
By; Kigozi Jimmy Andrew Graduate School of International Studies, Korea University
1 Diskusi Panel “Broadband Wireless Access Indonesia, Peluang dan Tantangan” Sept 2, 2010.
Chapter 8 Distribution & Supply Chain Management.
1 Avocado Regional Composite South Central Region January – March: 2011 vs
We are India's leading directional media marketing company enabling business discovery. Pioneers in discovery of platforms across B2B,B2C & C2C search,
CONSUMER DURAB L E S. The Indian Consumer Durables Industry can be segmented into 3 Key Groups Consumer Durables White Goods Refrigerators Washing Machines.
China Spirits Market Report: 2016 Edition Tel: Published: March 2016.
The European way to think the Digital World ICT market dynamics and development models in Asia IDATE Foundation seminar November 19, 2003.
8 Must-Know Facts About The Swiss Time Piece Industry.
Update of Market Fundamentals World & US Wheat Markets Note: slides 1 through 14 are exclusively USDA data (except 2016/17 projections); slides 15 and.
Worldwide Wearable Market and Major Vendors Development Published - Oct 2016 Complete Report is Available at
Global Smart Washing Machine Market Research Report 2017.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Fuel Cell Market size worth $25.5bn by 2024 UHD 4K Panel Market to expand.
Wireless Charging Market Analysis and Industry Trends, 2024
NS4960 Spring Term 2017 China: Shift Away from Coal
Voice of the Enterprise Internet of Things: Understanding IoT Customer Adoption Trends & Issues This is what we’ve found by snooping through the competition’s.
Report Description In this report, the global Electronic Article Surveillance (EAS) System market is valued at USD XX million in 2016 and is expected to.
COnstruction Chemicals Market
Wireless Charging Market Analysis
Globalization and divergent paths of industrial development: mobile phone manufacturing in china, japan, south korea, and taiwan Colby Judd.
Chemical Industry in Europe – Trends
Motion Simulators Market 2019 Segmentation and Analysis by Recent Trends, Development and Growth Published on: : 19 January 2019
NS4960 Spring Term 2018 China: Shift Away from Coal
NS3040 Fall Term 2018 Trends in International Trade 2017
An Introduction to Retail Management & Marketing
Flash Memory Market Research Report By Forecast to 2023 Industry Survey, Growth, Competitive Landscape and Forecasts to 2023 PREPARED BY Market Research.
China Agriculture Equipment Market - Overview China – Agriculture Equipment Market (Billion US$), Note: Dummy Data, Actual.
Presentation transcript:

© Copyright Yankee Group Research, Inc. All rights reserved. Page 1 India: Ultra Low-Cost Handsets, January 2007 – October 2007

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 2March 5, Description of Contents: The attached file contains Yankee Group’s analysis of the price and volume relationship of handsets imported into the Indian market. The analysis is based on comprehensive import data from Indian government sources. Data describes the landed cost of imported units by manufacturer, primary air- interface technology, unit volume, and model designation. In this exercise, particular attention is paid to the comparative trending between CDMA and GSM units. Data in this analysis does not represent the entirety of handset volumes selling into the Indian market at a wholesale or retail level. The Yankee Group notes that, since 2004, significant domestic manufacturing capacity has been established by leading manufacturers such as Samsung, LG, and Nokia, among others. Units produced in these facilities are estimated to contribute 44% of total market volumes. Units produced in these facilities are also known to be exported. The price data used in this and previous analysis does not include additional fees and costs such as import duties, insurance, and other costs related to distribution that may be reflected at the retail, wholesale, or transfer level. Average selling price (ASP) terminology refers only to landed price data reported by official Indian government sources, and does not convey wholesale or retail price expectations. Since additional costs are generally applicable to all units, Yankee expects that the relative trends between GSM and CDMA volumes highlighted are valid. Yankee Group has reported on this market’s dynamics previously, relying on exhaustive Indian Customs import data obtained from a third party, Infodrive India Pvt. Ltd of Calcutta, India.

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 3March 5, Summary of Findings for the Period from January to October, % of imported units are sub-$50 78% of sub-$50 imports were CDMA units 94% of CDMA imports were Sub-$50 Total CDMA import volumes exceed GSM by a margin of 52% to 48% Favorable reaction to broadening low-end offerings evident There are indications of a high degree of demand elasticity evident in overall price:volume trending Nokia shows a 34% ASP premium on average over the total GSM ASP CDMA ASPs are 68% lower than the GSM market average

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 4March 5, CDMA Imports Leading GSM, With Volumes Driven by Low Cost Units CDMA models accounted for 52% of all observed imported units for the period Massive ASP delta of $72 between GSM and CDMA averaged over the period

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 5March 5, Sub-$50 Units Dominate Imports for All Technologies On average, sub-$50 units accounted for 62% of all observed handset imports for the period with a distinct growth trend Price:Volume trend lines show the market responding favorably to broader availability of low-cost models in all technologies

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 6March 5, CDMA Imports Dominate Sub-$50 Import Volumes Import Market Origin Summary: –China: 34% –Korea: 29% –Taiwan: 18% –Other: 19% Chinese Manufacturer Summary –ZTE: 57% –Huawei: 23% –Haier: 8% –TCL: 4% –Jinpeng: 3% –Other: 5% Strong Chinese vendor presence with balanced contribution from other key global supply bases

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 7March 5, CDMA vs. GSM Sub-$50 Import Volume Comparison CDMA accounts for 78% of Sub-$50 imports observed in the period –3.5x more units imported than GSM Total CDMA imports are almost exclusively Sub-$50 for the period –94% of all CDMA imports were sub-$50 % of Sub-$50 split by Tech Device Volume (000)

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 8March 5, Sub-$50 GSM and CDMA Volume and ASP Observations Sub-$50 GSM and CDMA ASP gap shows signs of narrowing, but unit volume disparity remains significant ASP gap closure driven by sub-$30 GSM import average increase of 56% per month from August-October Nokia’s contribution to sub-$30 volumes increased from 15% from January-July to 22% from August-October

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 9March 5, Nokia’s Import Volume and ASP by Technology Nokia's GSM average import volume is substantial, ~40% of total GSM imports in the first nine months of 2007, while commanding a price premium of ~35%. Nokia's CDMA average import volume is relatively small, < 5% of total CDMA imports, since their pricing is ~150% higher than the market average. Nokia’s CDMA volume is nominal relative to both Nokia GSM and all CDMA volume CDMA unit ASPs still higher than total market by ~ 2x month-on-month

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 10March 5, Vendor Diversity a Hallmark of CDMA Sub-$50 Imports 13 handset manufacturers currently active in the CDMA sub-$50 category –Haier –Huawei –Jinpeng –Kinpo –Kyocera –LG –Motorola –Nokia –Rose Telecom –Samsung –TCL –UTStarcom* –ZTE Significantly greater vendor diversity in top selling CDMA models Over 30 handset manufacturers compete in the GSM sub-$50 category *UTStarcomm C1122 (aka Reliance “Smarty”) not observed in import data but known to be retailing at ~1,600INR (~$40)

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 11March 5, Sub-$50 CDMA Handset Availability Across Global Markets A cursory examination of device availability in other global markets shows a general availability of multiple very low-cost CDMA models from a variety of vendors (see Table) The table reflects retail prices, which are not thought to be subsidized. Ex-Factory prices are likely to be lower due to the application of value- added tax, import duties, and markup in distribution channel Sample of Unsubsidized Retail Price Observations in Key CDMA Markets as of February 2008 In the U.S., Leap Wireless (Cricket) recently launched unsubsidized Cal-Comp device (“Cricket EZ”) at $49.99 price point

India: Ultra Low-Cost Phones, Jan – Sept 2007 © Copyright Yankee Group Research, Inc. All rights reserved.Page 12March 5, Conclusion: CDMA Imports Dominate Affordable Sub-$50 Volume Categories CDMA dominates sub-$50 volumes –Sub-$50 GSM and CDMA ASP gap shows signs of narrowing, but unit volume disparity remains significant Massive overall ASP Delta –Average price of entire portfolio of imported CDMA handsets is $72 less than GSM Low cost CDMA handsets have become critical drivers to mobile teledensity expansion in the Indian market Affordability complemented by choice: –CDMA import volumes have ramped impressively as numerous very low cost models from multiple vendors have become mainstream CDMA handsets are very well positioned to continue meeting the market’s requirement for low-cost products* *Assuming no significant departure in trending for domestically manufactured units: