BBA Concentration Briefing Information Systems and e-Business Management (ISEM) 資訊系統及電子商貿學 Date: 22 September 2012 Dr. Vincent CHOW.

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Presentation transcript:

BBA Concentration Briefing Information Systems and e-Business Management (ISEM) 資訊系統及電子商貿學 Date: 22 September 2012 Dr. Vincent CHOW

1.YouTube of ISEMISEM 2.Briefing on ISEM as your future careerISEM 3.Sharing from ISEM AlumniISEM Alumni 4.Sharing from MISS Agenda

IT Auditing: Kevin Lew Ernst & Young Advisory Position: Senior Accountant/ Consultant Social Media: Ben Woo Pixo Punch Limited Director, Project Management and Business Development ISEM Alumni

What are the Trends of Doing Business? e-Business e-Marketing Social and Mobile Platforms

What are the Trends of Doing Business? IT Auditing and Control Business Systems Analysis & Design Business Intelligence

Do We have enough Professionals in Hong Kong?

Are You Going to Choose a Concentration that Makes You Stand Out in the Crowd?

We Prepare You to be a Professional Our courses prepare students for the Certified Information Systems Auditor (CISA ® ) Examination. IT Auditor 2 Years Other BBA Concentrations 5 Years

We Prepare You to be a Professional Your Potential Employers

We Prepare You to be a Professional Our Graduates Kevin Lew (Class 2010) Ernest & Young -EY Advisory IT Risk & Assurance Albert Gu (Class 2012) PwC Risk & Controls Solutions Practice

We Prepare You to be a Professional An Expert in Digital and Social Media Marketing

We Prepare You to be a Professional Facebook Fan Page Website Design Google Search Engine Marketing

We Prepare You to be a Professional Our Graduates Ben Woo Pixo Punch Limited

We Prepare You to be a Professional Our ISEM Teaching Staff: Kenneth Kwok Managing Director beehive Strategy Founder of Hong Kong Web Analytics Wednesday and Hong Kong Digital Analytics Association

How did we do it with 3 areas of training Required courses Concentration Required Courses ISEM2600 Data Management in Business ISEM 3010 Business Systems Analysis and Design ISEM 3240 Electronic Commerce Concentration Elective Courses select 4 from the right IS Auditing and Control* ISEM 3170 Information Systems Auditing ISEM 3180 IT Governance and Management ISEM 3410 Telecommunications and Networking in Business e-Business Management BUS 2420 Management Science ISEM 3120 Seminar in ISEM ISEM 3130 e-Marketing ISEM 3140 Web Site Design and B-Applications ISEM 3150 Consumer Insight: Business Systems Analysis and Design BUS 2420 Management Science ISEM 2110 Programming for B- Applications ISEM 3120 Seminar in ISEM ISEM 3140 Web Site Design and B-Applications ISEM Development of Small MIS ISEM 3410 Telecommunications and Networking I n Business ISEM 3610 Decision Support and Intelligent Systems in Business

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