3-D Print Applications in Product Development Fairfield University Conference 2-20-2009.

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Presentation transcript:

3-D Print Applications in Product Development Fairfield University Conference

Presentation Overview Brief History of Rapid Prototyping (RP) Objet’s Position in the Market How/Why Companies use 3D Print ROI Overview Business Case for 3D Print

Brief History of RP Industry Started in late 1980’s early 1990’s –Cumbersome process –Expensive equipment –Specialized KNOWLEDGE BASE –Only large companies invest Fast Forward 20 years –Simple process with 3D Printers –Anyone with 3D CAD can easily make models.

Objet Overview Office Friendly Technology –Easy Cleanup, Minimal Training Expanding product line –Wide range of Material Properties and Printers Leading Technology –Polyjet (inkjet) –Polyjet Matrix (multiple materials) Established Company –Thousands of installations WW –“Most desired” technology

Automotive & Industrial Selected Customers

Sample Models

Cost of error Time Design/ConceptMass Production First runs/ prototypes High risk for any company! Why Use 3D Print? Old Driver - Cost of Error

New Driver – Need for Collaboration Increased requirement for validation of complex products Do more with less Communicate design concepts better

“I think one of the things we are good at as a team is gently moving these fragile ideas along so they become just a little more robust and you can actually start to see what they are. So we go from those sorts of discussions and then we make lots and lots of prototypes. Apple’s Jonathan Ive {Radical Craft 2006]

Time flies… And flies... And flies Release late and/or compromised design Where is the Profit Opportunity? Save $5K on model expense? (Old School) Save $50K in total development cost? (New) Earn $500K with a better product in less time! (New) Design Cycle Innovate,review, Share models Discover “Issues” Release optimized design on time! Design Cycle Innovate, MODEL, review, repeat New School Use models to INNOVATE and solve problems in real time. Must have capabilities in-house. Old School Use models to CONFIRM designs. (Out-source is OK). How Prototype Models are used in New Product Development Processes Share models discover “Issues” REPEAT Process (if time allows?) Place order for Model Model

Sample Company Statistics $60M Revenue 24 Engineers/CAD Seats 10 new products per year –Avg. selling price = $ month PD cycle time 250 drawings per month Warranty cost=1%

Forecast Results using 3D Print (Using company supplied data): $1,340K Sample Results +$600K +$520K +$120K +$100KSavings - warranty costs Savings - ECOs after release Savings – development hours Products to market 2-3 months sooner Per Year!

Objet can help you find out! Ben Arnold How does this apply to you?