The World’s First Smart Toy™
Powered by iPhone / iPod Voice input Educational Interactive activities Ever-evolving What is it? | | © 2012 Ubooly
Market Opportunity | | © 2012 Ubooly “There are now more iPhones sold than babies born in the world every day.” – The Next Web 77% of iPhone 4 sales were upgrades. CNN 29% of children already play with smartphones CSM Research
Provisional Patent 30 beta families Mom approved $18,000 in pre- orders Ready for production Where we’re at | | © 2012 Ubooly
Revenue Streams | | © 2012 Ubooly Lifetime value per customer: $37+ E-commerce Channel Partners Subscription Content In-app sales
May E-Commerce Oct Boutique stores Oct National retail $200k $500k $8m + Channels | | © 2012 Ubooly These figures represent 1 st year sales from channel + digital content. Mar 2012 Pre-orders $25k
The Team Carly Gloge – CEO President of Warb Branding / UX for 100+ businesses | | © 2012 Ubooly Isaac Squires – CTO Sr. VP at GeniusRoom Software engineer at Sun, NICTA, and National Instruments. Gavin Lee – COO Founded Project Sustain (acquired) Caren Shalek – Advisor VP of Consumer Products at Mattel/Fisher-Price Licensed Tickle-Me-Elmo Placed products in Target, Toys R Us, and Best Buy
$500k (convertible note) Investment Opportunity $175k – tooling / production $30k – contractors: voice / writers $200k – key hires $95k – tradeshows, travel, legal, misc Accelerated Growth / 2 nd round | | © 2012 Ubooly
Infant Kids Voice Recognition Educational (Startup) Competition Ongoing Updates + + = Smart Toy™ | | © 2012 Ubooly
Our Vision | | © 2012 Ubooly International Markets Licensing Online World
Questions? | | © 2012 Ubooly
Supporting Cast Chris Schwalbach – CFO Services Ascent Ventures Corporation | | © 2012 Ubooly Michael Platt - Attorney Cooley Eric Marcoullier - Advisor Founder and CEO of OneTrueFan. Founder of Gnip, MyBlogLog (sold to Yahoo!) and IGN (IPO, sold to Newscorp)