User Adoption: This Time It’s Personal
About Me … Live Elements > SusQtech > Protiviti SharePoint 2007, 2010 & 2013 Specialize in content strategy, information architecture, SharePoint governance
The next 60 minutes … What is User Adoption? The User Adoption Toolbox Developing a Successful Strategy Straight From the Users
User Adoption Strategy The planning, development and management of processes aimed at changing organizational behavior, often with regard to the dissemination of new information technologies.
What is User Adoption? Change Management ROI Behavior Change
User Adoption Model Innovators 2.5% Early Adopters 13.5% Early Majority 34% Late Majority 34% Laggards 16%
Early Adopters Roadshow Sandbox Bulk Loading Parties Executive Support Web-based Training Early Majority Real-to-Life Scenarios Classroom Training Late Majority Exemplar Stories Easy First Steps No Other Options One-on-One Training
Feature Sets Help Desk Personalized Homepages Classified Ads Profiles Directories Business Intelligence Dashboards Colleague Pictures Social Media Integration Message from the CEO
What feature do you wish your intranet offered? HR Information Access without VPN Accurate Phone Directory
Your Successful Strategy Document it Ensure usability Ensure search Ensure content
User Adoption Calendar
Usability Testing Optimal Workshop (Sort and TreeJack) Testing Centers Even a Webex or Go To Meeting
“If it had a search.” “If I could find things.” “If there was better access to the things I need.” What would incentivize you to use your intranet? Better Search!!!!!
Ensure Content Governance Taxonomy & Metadata Content Transformation
Sort the following content in order of importance. I look for ____________ when I’m on our intranet. 1.Help Desk 2.HR Information 3.Document Storage
Case Study: We’ve Tried and Failed Large association Online Community and SharePoint 2010 adoption Recent challenging technology implementation
Keys to Success Extensive training plan Exemplar Stories Influencers
So Where Are We? We’ve identified our target group of adopters We’ve created a multi-faceted strategy based on the different characteristics of those adopters We’ve documented the strategy We’ve focused on key pieces of the intranet that we know will give us the biggest bang for our buck
Additional Resources