Delaware Department of Transportation Trip Planning: More Than Just Road Signs Trip-Planning: More Than Just Road Signs Michele Ackles Delaware Department.

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Presentation transcript:

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Trip-Planning: More Than Just Road Signs Michele Ackles Delaware Department of Transportation Work Zone Safety Conference

Delaware Department of Transportation Trip Planning: More Than Just Road Signs The Context in Delaware Small state with emphasis on personal relationships Extensive state road system - 88% of roads are state-maintained Population becoming more diverse

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Routes for DelDOT Communication Ongoing, general DelDOT Outreach Project-Specific Outreach - Pre-Construction - During Construction

Delaware Department of Transportation Trip Planning: More Than Just Road Signs General DelDOT Outreach Website Subscription Notices Print Construction Report Events DelDOT AM Radio Station DelDOT number

Delaware Department of Transportation Trip Planning: More Than Just Road Signs DelDOT Web Site Press Releases Travel Advisories & Live Traffic Camera Subscription Services Announcements of Public Meetings & Workshops Capital Transportation Program Links to DART, RideShare, TMA Links to Project Sites

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Live Traffic Cameras

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Subscription Services

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Print Construction Reports Weekly traffic restriction information Summer Construction Report

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Events Transportation Festival, Home Show, Trade Shows Meet people in a non- confrontational setting General DelDOT information, job openings, project information

Delaware Department of Transportation Trip Planning: More Than Just Road Signs DelDOT Radio WTCM — AM 1280 Daily real-time traffic information Weekly construction information Transit information Public workshop announcements

Delaware Department of Transportation Trip Planning: More Than Just Road Signs And there’s more... DelDOT number Work with MPOs Public information brochures Giveaways with website and radio station call numbers

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Project-Specific, Pre-Construction Outreach Working Groups/Planning Advisory Groups Public Workshops Internet Print Media Legislative Briefings “Branding”

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Working Groups/ Planning Advisory Groups Range in size Include neighborhood residents, public officials, other government entities, business groups, etc. Help plan design & mitigation Promote project to constituencies

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Public Workshops Go where people are Make it fun Target the workshop to your audience

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Internet Project Web Sites “Virtual” Workshops

Delaware Department of Transportation Trip Planning: More Than Just Road Signs

Delaware Department of Transportation Trip Planning: More Than Just Road Signs

Delaware Department of Transportation Trip Planning: More Than Just Road Signs

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Print Media Press Briefings Press Releases Newspaper ads Survival Guides

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Legislative Briefings Legislators under time pressure and often do not attend working group meetings Important avenue for reaching constituents

Delaware Department of Transportation Trip Planning: More Than Just Road Signs “Branding” Unified graphic design throughout the project Raises public awareness

Delaware Department of Transportation Trip Planning: More Than Just Road Signs The I-95 “Creep”

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Project-Specific Outreach During Construction Continue Some Pre-Construction Activities: Project Working Group Project Web Sites Press Releases

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Project-Specific Outreach During Construction Add New Activities: Project Flyers Construction Working Group Construction Update Meetings Project hotlines Employer Outreach

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Construction Update Meetings Meet with the public and the construction manager in the neighborhood Allows residents and construction manager to know each other

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Project Hotlines Provide taped information Outlet for people to comment I-95 hotline had 900 calls per month during peak

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Employer Outreach Transportation Management Association reaches 70,000 employees via Coordinate transit with employer needs

Delaware Department of Transportation Trip Planning: More Than Just Road Signs Closing Thoughts Our publics are changing, so our methods must change. Nothing substitutes for personal relationships.