Franklin Pierce College Barbershop Brandon Mayville Michael Kiviat Doug Quaranta Michael MacSwain Ragu Nagarajan

Introduction Franklin Pierce College is a small but diverse community within its main campus located in Rindge NH. The campus currently consists of over 1,500 undergraduate students. Also included are the six satellite campuses, which focus on graduate and professional studies and are located throughout the state of New Hampshire. The enrollment of these campuses is approximately 2,000 students

Introduction Cont. Franklin Pierce College is becoming widely known for its outstanding scholastic achievements and the community is continuing to grow. Services should be provided in order to satisfy the campus community. Having various types of services will attract more students to the campus and will also allow it to economically advance into the future. A service that could help advance the college is an on campus barbershop.

Introduction Cont. It is unknown if a service of this type would be patronized by the students on the Franklin Pierce College campus. With that in mind, the male population at the Franklin Pierce College in Rindge, NH, needs to be researched in order to determine whether there is a demand for a campus Barber Shop. Additional research is necessary to find if other related services are in demand.

PROBLEM STATEMENT The male population at the Franklin Pierce College in Rindge, NH, needs to be researched in order to determine whether there is a demand for a campus Barber Shop. Additional research is necessary to find if other related services are in demand.

Sample Size Stratified our sample population We used weighted averages on all four classes Freshman 40 Sophomores 30 Juniors 20 Seniors 10 Total: 100 surveys

Research Objectives Determine if the male population at the Rindge campus would attend the Barber Shop. Determine how much the males on campus would pay for this service. Determine the best location on campus for the Barber Shop.

Research Objectives (Cont.) Determine if the Barber Shop Could support other related services. Determine how often males would attend the Barber Shop.

Methodology We only interviewed the male population We collected survey’s from Granite, Edgewood, Lakeview, Condos, and campus center We gathered the information and entered the data using the SPSS software

Results 84% of males we surveyed said that the barbershop would be beneficial to the FPC Community. 32% of students would be willing to pay $10.00 for a haircut 39% Students would like to see this service located in the Campus Center

Survey Questions 1. Would you find an on campus barbershop beneficial to the FPC community? 2. How often do you get your haircut? 3. How much would you pay for a haircut from the on campus barbershop? 4. Where do you currently get your haircut 5. How loyal are you to your current barber?

Survey Questions (cont.) 6. Where would you locate this barber shop on campus? 7. Which method of payment are you likely to use? 8. Which of the following services would you be most likely to use in addition to the barber shop? 9. What is your current class standing at Franklin Pierce College.

Survey Question 1 Would you find an on-campus barbershop beneficial to the FPC community?

Survey Question 2 How often do you get your haircut? Every Week Every 2 Weeks Every 3 Weeks Every 4 Weeks More than 5 Weeks

Survey Question 3 How much would you pay for an on-campus haircut?

Survey Question 4 Where do you get your haircut?

Survey Question 5 How loyal are you to your barber? Average Response is between Neutral and Somewhat Loyal

Survey Question 6 Where would you locate this barbershop on- campus?

Survey Question 7 Which method of payment would you most likely use?

Survey Question 8 Which of the following services would you most likely use in addition to the barbershop?

Survey Question 9 What is your class standing at FPC?

Survey Question 10 Where do you currently reside?

Cross-Tabulations Cross-Tabulations Would you find an on-campus barbershop beneficial to the FPC community? compared to What is your class standing at FPC?

Cross-Tabulations Cross-Tabulations How loyal are you to your barber? compared to Where do you get your haircut?

Cross-Tabulations Cross-Tabulations How often do you get your haircut? compared to What is your class standing at FPC?

Limitations Time factor Lack of monetary resources Lack of motivation that students had to complete our surveys Where we all live on or off campus

Recommendations To make the Barbershop appeal to males in order to gain there business Locate this service at the Campus Center Charge $10 dollars for a haircut Hire a professional Barber Consider incentives, because people are loyal to their current barbers such as for every ten hair cuts the customer gets one free

Conclusion On campus barbershop would be attended by males There is a market in this area for a on campus barbershop This is the first business of it’s kind to be in a 6 mile radius of this area

Thank You! Any Questions??