Copyright © 2010 Pearson Education InternationalChapter Building Careers and Writing Résumés

Copyright © 2010 Pearson Education InternationalChapter Learning Objectives Describe the approach most employers take to find new employees Explain the importance of networking in your career search Discuss how to choose the appropriate résumé organization and list advantages and disadvantages of the three common options

Copyright © 2010 Pearson Education InternationalChapter Learning Objectives List the major sections of a traditional résumé Identify six formats in which you can produce a résumé Describe what you should do to adapt your résumé to a scannable format

Copyright © 2010 Pearson Education InternationalChapter Securing Employment in Today’s Job Market Understanding employer’s approach Organizing your approach

Copyright © 2010 Pearson Education InternationalChapter The Job Search Process 1.Build toward a career 2.Prepare the résumé 3.Understand the interview process 4.Prepare for the interview 5.Complete the interview 6.Follow up and accept the offer

Copyright © 2010 Pearson Education InternationalChapter How Employers Approach the Recruiting Process Look inside the company Networking and personal references Employment agency or search firm Unsolicited résumés Solicited résumés via advertising

Copyright © 2010 Pearson Education InternationalChapter Organizing Your Approach Monitor business news Researching specific firms Building a network Seeking career counseling

Copyright © 2010 Pearson Education InternationalChapter Three-Step Résumé Process WritingCompletingPlanning Analyze Situation Gather Information Select Medium Get Organized Revise Résumé Produce Résumé Proofread Résumé Distribute Résumé Adapt to the Audience Compose the Message

Copyright © 2010 Pearson Education InternationalChapter Planning Your Résumé The “Story of You” –Audience and purpose –Relevant information –The best medium –Organization

Copyright © 2010 Pearson Education InternationalChapter Analyze Audience and Purpose The résumé –Target company –Hiring manager

Copyright © 2010 Pearson Education InternationalChapter Gather Information Employment history Education background Personal Experience

Copyright © 2010 Pearson Education InternationalChapter Choose the Medium Word document Plain-text PowerPoint Multimedia Plain paper

Copyright © 2010 Pearson Education InternationalChapter Organize the Résumé Think in terms of results Know how to get things done Well rounded Career progress and development Standards of excellence Flexible and willing to try new things Communicate effectively

Copyright © 2010 Pearson Education InternationalChapter “Red Flags” for Employers Frequent job changes Gaps in work history Inexperience or over-qualification Long-term with one company For-cause job termination Criminal or arrest record

Copyright © 2010 Pearson Education InternationalChapter Typical Résumé Formats Chronological Functional Combination

Copyright © 2010 Pearson Education InternationalChapter Writing Your Résumé Respect your résumé Take your time Review good models Minimize frustration

Copyright © 2010 Pearson Education InternationalChapter Keep the Résumé Honest Workplace references Background checks Credit histories

Copyright © 2010 Pearson Education InternationalChapter Adapting to the Audience Consider the employer’s perspective Link accomplishments to potential Translate skills and experience Clarify educational achievements

Copyright © 2010 Pearson Education InternationalChapter Composing Your Résumé Contact information Introductory statement Educational background Employment history Activities and achievements Relevant personal data

Copyright © 2010 Pearson Education InternationalChapter Completing Your Résumé Revising Producing Proofreading

Copyright © 2010 Pearson Education InternationalChapter Common Résumé Problems Length issues Amateurish Writing problems Generic quality Hard to read Poorly produced Boastful tone Gimmicky design

Copyright © 2010 Pearson Education InternationalChapter Producing Your Résumé Printed traditional résumé Printed scannable résumé Electronic plain text file MS Word file HTML format Electronic PDF file

Copyright © 2010 Pearson Education InternationalChapter Traditional Printed Résumé High-quality paper Professional image

Copyright © 2010 Pearson Education InternationalChapter Printed Scannable Résumé OCR software Résumé length Keyword summary

Copyright © 2010 Pearson Education InternationalChapter Digital Résumé Formats Plain text file MS Word file HTML version PDF format

Copyright © 2010 Pearson Education InternationalChapter Proofreading the Résumé Headings and lists Grammar and punctuation Spelling and word choice Paper and digital formats

Copyright © 2010 Pearson Education InternationalChapter Distributing Your Résumé Postal mail Fax machine

Copyright © 2010 Pearson Education InternationalChapter Posting Résumés Online Personal e-portfolio Personal website Social networking General job sites Specialized websites Staffing services