APC Partners - Virtualization Foundational BUSINESS OVERVIEW Rev 2

The global specialist in energy management Schneider Electric The global specialist in energy management $20 billion sales in 2010 110,000 people in more than 100 countries 200+ factories around the world R&D centers in 25 countries 4 core businesses: 5% of sales devoted to R&D POWER Generation and distribution IT Physical infrastructure for IT Rooms of all sizes BUILDINGS Automation, HVAC, security INDUSTRY Industrial and factory automation Foundational BUSINESS OVERVIEW Rev 1 Business Overview 25 | Rev 1

Unsurpassed brand recognition THE leading manufacturer of Critical Power and Cooling for over 30 years Unsurpassed brand recognition History of innovation in IT infrastructure space Hundreds of Research and Development experts dedicated to bringing the next great technology on-line Over 10,000 IT channel partners world wide make up our virtual sales force Legendary Reliability Dedicated to resolving your problems in: Server Rooms Network Closets Branch Office Data Center Environments Home/Home Office

1 + 1 = 3 Schneider Electric datacenters and APC ROBO (remote office/branch office) environments can leverage one another, since we know they are often times connected. Small IT systems often grow into data centers Small IT partners grow into datacenter partners Can be hundreds of smaller environments connected to the data center. Fundamental architecture is very similar in both places. We know that customers grow, and providing seamless solutions, no matter their needs, will help the channel partner remain the trusted advisor for future IT needs.

The opportunities are endless 43 times for Small Space to Data Center ratio 2x more Small Space to Data Center Square Footage Every one of these spaces is a solution opportunity

Future of the Workplace Application Availability Users see applications, but they experience the physical environment Mobility Increasingly intelligent and capable of accessing the network from more places. Voice and Video Voice and Video on networks projected to quadruple by 2014. The physical environment has to scale to meet this demand. Unified Communications Green Provide intelligent energy management Security And this changes the game for IT. The needs of the business are moving towards virtualization, including VDI so there needs to be physical security monitoring for edge/idf/mdf to enable availability and positive customer experience

IT managers are struggling to do more with less space, money and time. Changes in IT deployment methods Increasing availability expectations from users Growing/changing business IT needs Lack of budget/ funding Unventilated spaces Lack of dedicated spaces for IT Lack of onsite resources corporate IT initiatives APC can help solve these problems TODAY. Business Overview 25 | Rev 1 Foundational BUSINESS OVERVIEW Rev 1

Our story… APC is the backbone of small IT infrastructure and offers the most manageable and most adaptable solutions, while at the same time keeping them simple to configure, order and install.

Virtualization and physical infrastructure – new partners Foundational BUSINESS OVERVIEW Rev 2

Virtual machine management and physical infrastructure management… … are now talking to each other Virtual machine management Physical infrastructure management 10

What’s the problem? ? Which VMs are on a host server with compromised physical health? Power Cooling Where should I move a VM, or add a new one? What is the best “healthy” host server? How do I find this place? How do my VMs migrate? When a physical event occurs, who/what will move the VMs? Is this an automated or a manual process? Effect on business process? In a physical event, what business process(es) could be impacted?

Virtualization – efficient and simple TRADITIONAL PHYSICAL SERVERS VIRTUALIZED SERVER VIRTUALIZATION PLATFORM A server “simulator” Processor Memory Storage

Virtualization – efficient and simple TRADITIONAL PHYSICAL SERVERS VIRTUALIZED SERVER Virtual machine (VM) Virtual machine (VM) App App App App Operating system Operating system VIRTUALIZATION PLATFORM A server “simulator” Processor Memory Storage

Quick review – Why virtualize? CPU efficiency Traditional server utilization rate: ~10-15% (usually higher for storage) Virtualized server utilization rate: Up to 80% VMs can be turned off when not needed Server consolidation Fewer servers to buy/install/maintain Floor footprint Reduced floor space because fewer servers needed Disaster recovery Virtualized servers can be easily mirrored in case of trouble with their physical host server Labor cost Easier hardware provisioning and maintenance Fast server deployment No need to purchase and deploy new physical servers, which can take weeks

Analysts are reporting the trend… IDC Presentation, "The Changing IT Landscape: Virtualization, Cloud Computing and New Datacenter Requirements," Michelle Bailey, 2010

Virtualization and automation tools are among the top 5 efficiency strategies …

IDC Presentation, "The Changing IT Landscape: Virtualization, Cloud Computing and New Datacenter Requirements," Michelle Bailey, 2010

VMs migrate to a more productive “work space”... Virtual machine manager The “big two” VM managers are ... If a VM needs more PROCESSOR, MEMORY, or STORAGE, it migrates to a physical server with available resources PHYSICAL SERVER WITH MORE RESOURCES PHYSICAL SERVER Virtual machine including its operating system and running applications Virtualization platform Virtualization platform Memory Storage Memory Storage Processor Processor

... to maximize computing throughput Virtualization is part of a general move toward optimizing the ultimate data center efficiency metric: COMPUTING PER WATT Virtualized servers VMs move around as their computing demands vary, to optimize use of physical server resources

But equally important… POWER VMs must not only be PRODUCTIVE ... ... they must also be physically HEALTHY COOLING VMs depend critically on the POWER and COOLING that keeps their host server healthy

Why move a VM? Reasons on both sides... OR Not enough COMPUTE resources... There is physical DANGER ... The virtual machine manager Operations watches this side watches this side Power Cooling Power outage – on battery, low battery Cooling trouble – failure of a cooling device Loss of redundancy in power or cooling Not enough PROCESSOR Not enough MEMORY Not enough STORAGE Power Cooling

What if VMs could know when to migrate away from an unhealthy server? POWER COOLING X

Virtual machine manager Now they can ! COMPUTE management and PHYSICAL management are talking… COMPUTE management PHYSICAL management Virtual machine manager Operations Trouble ! OK, taking action! Keeping watch on power and cooling Moving VMs for best productivity

OK, moving VMs out of rack 15 – TO WHERE? The new conversation POWER ALERT at rack 15 ! OK, moving VMs out of rack 15 – TO WHERE? Virtual machine manager Operations Rack 12 looks good Done ! Rack 12 Rack 15

Virtual machine manager New teamwork HOW to move… WHERE to move… Virtual machine manager Operations I KNOW ... I KNOW conditions are... How to move VMs How to find computing capacity in the healthy racks you tell me about Bad at THIS rack Good over at THOSE racks

Getting started: A human configures the system Operations Virtual machine map Power/cooling map VM IDENTIFICATION for each VM VM GROUPS with similar physical requirements (criticality, redundancy) ALERT PROFILE for each group LAYOUT of room and racks POWER TRAIN from UPS to rack LOCATION and TYPE of power/cooling devices Rack location Business process running on it Owner

The power/cooling “map” Location of racks and power/cooling equipment From this map and airflow modeling, Operations can calculate which racks will be affected by a power/cooling event

Alert profile Specified for each user-defined VM “group” Specifies thresholds and conditions that should trigger an alert for the group Examples: Cooling system failure Power approaching overload Low battery Power/cooling redundancy compromised Each profile can be tailored to comply with the organization’s policies for incident management

The result: Automated vigilance Virtual machine manager Operations I know the POWER/COOLING landscape I know where my VMs are ... and I will tell you when there is danger to your VMs and where it is safe to move them ... and I will move them to a safe rack when you tell me there is trouble

A bridge between VMs and their physical infrastructure InfrastruXure Operations Operations Physical infrastructure Virtual machines (VMs) Power Cooling Redundancy Physical server Virtual machines (VMs) UPS A UPS B

An “incident” looks like this ... Impacted Host This host is impacted by a failure in the physical infrastructure. InfrastruXure Operations has detected that this host is in a critical state and is no longer suitable for hosting virtual machines. This monitor tracks the impact of the physical infrastructure such as power supply and cooling. The host is currently impacted by a physical incident. Cause and resolution This host relies on physical infrastructure which is currently in a critical state. To ensure that the virtual machines running on this host remain available, PRO will migrate them to a healthy host.

InfrastruXure Operations Anatomy of an incident InfrastruXure Operations Operations 1 UPS on battery UPS A UPS B

InfrastruXure Operations Anatomy of an incident InfrastruXure Operations Operations Central 2 Central sees the problem Monitoring software UPS A UPS B

InfrastruXure Operations Anatomy of an incident InfrastruXure Operations Operations 3 Central notifies Operations Central Monitoring software UPS A UPS B

InfrastruXure Operations Anatomy of an incident InfrastruXure Operations Operations 4 Operations tells the VM manager which VMs are affected Central Monitoring software UPS A UPS B

InfrastruXure Operations Anatomy of an incident InfrastruXure Operations Operations Central Monitoring software 5 The VM manager moves the affected VMs to a healthy rack UPS A UPS B

Behind the scenes: How do they talk to each other? Virtual machine manager Operations Web services API A networked meeting place to exchange data in a non-proprietary “open” format

How does it collect real-time data? Behind the scenes: How does it collect real-time data? Virtualized servers Physical infrastructure Your VM manager 2008 Operations System Center VMM is version 2008 running on … The Central “appliance” Aggregates monitored data from physical infrastructure devices

Central The “hub” of physical infrastructure monitoring FAST EASY INTEGRATED No custom programming when deployed with devices or other supported vendors* “OUT of the box” deployment Temperature/humidity Power/cooling health Power/cooling redundancy Physical security Access to rack-level data Automated communication with networked devices Auto-discovery of manageable devices Mass configuration for updates to settings At present, we automatically support ISX and Liebert devices. For vendors not automatically supported, we provide a service to configure Central to receive data from any device using SNMP or Modbus TCP protocol Reports Trending Analysis Data interpretation Open protocol Non-proprietary web-services access Multi-vendor support *For vendors not automatically supported, we provide a service to configure Central to receive data from any device using SNMP or Modbus TCP protocol

Part of the software family This is the one we’re talking about, for communication with VIRTUAL servers These are for management of PHYSICAL servers Operations Monitor physical conditions Warn of trouble spots Talk to the VM manager Capacity Where can I add a new server? Do I have “stranded capacity” of power, cooling, or space? Change Track inventory and provisioning of equipment Software modules The hardware The “appliance” Central The physical server for automation tools

Virtualized servers were “in the dark” regarding physical threats No communication between virtual machines and their physical environment Virtual machines didn’t know if there was power or cooling trouble at their rack BEFORE Physical infrastructure manager Virtual machine manager Central

InfrastruXure Operations Virtualized servers can now respond to physical threats InfrastruXure Operations Operations NOW Physical infrastructure manager Virtual machine manager Central

Beyond automation A view into the “other side” Each manager can see real-time information in the other’s domain IT Physical infrastructure Operations Facilities manager IT manager I need to service rack 12 – who needs to be notified? Where in the room are the servers that run my email VMs?

Virtualized servers ... vSphere™ 44

Plus integrated management with physical infrastructure Operations vSphere™ 45

Will save you... The bottom line All affecting ... Energy Staff time to “babysit” physical threats VM downtime from physical events Damage to business relationships Lost sleep due to worrying what might happen next All affecting ... The bottom line

Questions?