“We Can Stop Spam” Author: Jack P. McHugh Pui Ying (Ivy) Cheung
Main Points Suggested actions against spam Problems with these suggestions Solution to problems
Suggested Actions Against Spam Michigan: Require all commercial ers to insert “ADV” as the first three characters in the subject line of an unsolicited “Anti-Spam” bill to create a do not spam” list targeted against unsolicited commercial e- mails
Suggested Actions Against Spam Federal Trade Commission: National “do not spam” list which allow citizens to register for the list Penalize spammers who anyone on this list
Problems with Proposals They are unlikely to be effective Spammers can quickly develop ways to work around it Spammers can quickly develop ways to work around it Spammers are difficult to prosecute Spammers are difficult to prosecute Spammers send s through overseas Spammers send s through overseas
Problems with Proposals Maintenance of the “do not spam” list would not be cost-efficient Complications with purchasing and operating software and computer systems with government funds Complications with purchasing and operating software and computer systems with government funds Users who would like to be on the list has to pay Users who would like to be on the list has to pay
Solution to the Problems Do it ourselves Forward messages persuading people to stop patronizing an e-marketer’s product or service unless his communication contains “ADV” in the subject line Forward messages persuading people to stop patronizing an e-marketer’s product or service unless his communication contains “ADV” in the subject line
Any Questions?