Cebuano Journalism “STORYTELLING”(NAGA-ASOY) STORYTELLING?

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Presentation transcript:

Cebuano Journalism

“STORYTELLING”(NAGA-ASOY)

STORYTELLING?

Emotion

STORYTELLING? Emotion Human Voice

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot)

STORYTELLING? Emotion

STORYTELLING? What do they (listeners) expect?

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast.

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else.

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks

STORYTELLING? HOOKS.

STORYTELLING? HOOKS. HOW?

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter):

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head.

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song.

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song. …It’s taking one phrase and illustrating it

STORYTELLING? HOOKS. HOW? George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song. …It’s taking one phrase and illustrating it in several different ways…

STORYTELLING? HOOKS. HOW?

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News):

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember.

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically,

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically, thinking with the strategy of a

STORYTELLING? HOOKS. HOW? Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically, thinking with the strategy of a songwriter…

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else.

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level.

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level. CONNECTIONS

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks Connections

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks Connections

STORYTELLING? CONNECTIONS.

STORYTELLING? CONNECTIONS. HOW?

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter):

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing home and job and all of that. Billy Ray

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing home and job and all of that. Billy Ray told me that he never had a song where

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing home and job and all of that. Billy Ray told me that he never had a song where so many people came up and talked to

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing home and job and all of that. Billy Ray told me that he never had a song where so many people came up and talked to him about it and it was just because it

STORYTELLING? CONNECTIONS. HOW? George Teren (Singer/Songwriter): I had a song… and it was just about the conflict a guy goes through balancing home and job and all of that. Billy Ray told me that he never had a song where so many people came up and talked to him about it and it was just because it was “relate-able”…

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level. CONNECTIONS

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level. COURAGE

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks Connections

STORYTELLING? Emotion Human Voice Facial Expression (extreme CU shot) Hooks Connections Courage

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level.

STORYTELLING? What do they (listeners) expect? Every listener should understand every word of every story we broadcast. They should remember the story well enough to tell it to someone else. They hear broadcast news in a different way– emotionally, inwardly, at a gut level. They care about stories to do with other human beings-- rather than stories that are abstract, impersonal or about institutions.

STORYTELLING? PEOPLE

STORYTELLING? PEOPLE...dwell more on not just the facts, the facts, the facts, but the people--humanizing the people, because that’s what storytelling is about.

STORYTELLING? Emotion Hooks Connections Courage People

STORYTELLING? Emotion Hooks Connections Courage People Relevance

STORYTELLING? Emotion Hooks Connections Courage People Relevance How much do I appreciate it?

STORYTELLING? Emotion Hooks Connections Courage People Relevance How much do I appreciate it? There’s nothing here!

STORYTELLING? Emotion Hooks Connections Courage People Relevance How much do I appreciate it? There’s nothing here! There’s no compelling character

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise Reveal!

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise Reveal! Shock them!

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise Reveal! Shock them! Stun them!

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise Reveal! Shock them! Stun them! Allow the energy of surprise!

STORYTELLING? Emotion Hooks Connections Courage People RelevanceSurprise Reveal! Shock them! Stun them! Allow the energy of surprise! Tell the truth!

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