FOCUS IS POWER 90-Day Focusing Process 1 Al Pickett VP of Diversity/Entrepreneur Start Co.

Vision Impact Vision/Goals Tactics Vision Direction Priorities Goals Strategies 2 90-Day Focusing Process

Are you a Strategic Business Owner? Embraces leverage-- works smarter, not harder  Focused, Effective, Productive, Strategic Focuses on the entire business, not just technical work Thinks and acts like a CEO, not an employee Develops business plans, procedures and policies Excels at leadership, not doer-ship Leverages marketing and other peoples’ talents Learns to let go – trust their people & systems Face Reality 90-Day Focusing Process 3

What A SBO Is Not Face Reality 90-Day Focusing Process 4 A Strategic Business Owner is NOT a: Micromanager Perfectionist Control Freak Jack-of-all-trades Workaholic Dictator/Screamer “I’ll Do it Myself” Martyr Hands-on Technician

A Strategic Business Owner … Gets the greatest return possible for his/her time, money, and effort – Focuses on the entire business, not just the technical work of the business Thinks and acts like a CEO, not an employee Works “on” the business -- focuses on strategic, high-priority issues; key relationships; areas of brilliance -- does not get interrupted & distracted by clutter Views the business as a separate asset that needs to be professionally managed and optimized Designs the business system -- managers improve the system -- employees run the system Strategic Focus 5 90-Day Focusing Process

Employee  SBO/CEO Strategic Focus Working “in”Working “on” TacticalStrategic DoingLeading Work a jobBuild an Asset DetailsBig picture Role playerHead coach ReactiveProactive TechnicianArchitect Doing things rightDoing the right things Day-to-dayLong-term view Working hardWorking smart Shifting gearsShifting mindset 6 90-Day Focusing Process

To Become a Strategic Business Owner Use the title of CEO Focus on building and optimizing your chief asset – your business View your business as your #1 client Know your talents, areas of brilliance – focus on the 20% of your activities that produce 80% of your results Value your time at $ /hr. -- Would a CEO do this task? Is this task worth $150/hr.? Strategic Focus 7 90-Day Focusing Process

To Become a SBO (Cont.) Create a “not-to-do” list – low important tasks you can give up (80% of your activities) Schedule weekly time to think, plan, and re-charge Tackle your top 3 priorities each day Hire or leverage a Personal Assistant Hire/leverage technical specialists – don’t be one Hire or leverage managers – don’t be one Learn from proven, high-integrity CEOs (role models) Strategic Focus 8 90-Day Focusing Process

Strategic Day Management Whatever effective time management system you utilize, keep using it However, to remain balanced, fulfilled and refreshed, you must also schedule time for FUN – don’t get burnt out! Schedule FUN activities to get away from the business, do what you enjoy and re-charge your battery, creativity and productivity Strategic Focus 9 90-Day Focusing Process

How Do I Want My Business to Look … Describe the vision of your business after one year. What does it look like in 3 years? What do you see specifically? What are you doing? Who do you see? What type of customers do you have? How do you feel? Vision/Goals Day Focusing Process

Goals – Power of Clarity and Simplicity Get crystal clear on what you really want and why -- name it and claim it! Only establish goals and action plans for important wants Set priorities among competing demands Stop wasting time and energy on low-priority, low-value activities – remove clutter and distractions Concentrate focus, energy and efforts on high-priority, high-value activities Bottom line, with clarity of focus, you can do less and achieve more. You are tackling the right things Vision/Goals Day Focusing Process

Top Business Goals and/or Strategic Projects Vision/Goals Day Focusing Process 1.Financial 2.Sales and Marketing 3.Business Plan 4.Employee Management 5.Freedom/Balance/Income Areas for Suggestion : Financial, Leadership, Systems, Operational, Sales/Marketing, Employee Management, Business Plans, Technology, Freedom, Balance, Income, Priority Management, etc.

Personal Goals Vision/Goals Day Focusing Process Financial Goals (income, savings, debt reduction, investments) : 1. ____________________________________________________________ 2. ____________________________________________________________ 3. ____________________________________________________________ Health Goals: 1. ____________________________________________________________ 2. ____________________________________________________________ 3. ____________________________________________________________

Personal Goals Vision/Goals Day Focusing Process Family/Marriage/Relationship Goals: 1._____________________________________________________________ 2._____________________________________________________________ 3._____________________________________________________________ Mental/Educational/Skills/Knowledge Goals: 1._____________________________________________________________ 2._____________________________________________________________ 3._____________________________________________________________

Personal Goals Vision/Goals Day Focusing Process Fun/Play/Social Goals: 1.____________________________________________________________ 2.____________________________________________________________ 3.____________________________________________________________ Character Goals: 1.____________________________________________________________ 2.____________________________________________________________ 3.____________________________________________________________

Personal Goals Vision/Goals Day Focusing Process Toy/Possession Goals: 1.____________________________________________________________ 2.____________________________________________________________ 3.____________________________________________________________ Spiritual Goals: 1.____________________________________________________________ 2.____________________________________________________________ 3.____________________________________________________________

90-Day Goals Vision/Goals Day Focusing Process “You become what you think about.” – Earl Nightingale Keep goals SMART  Specific  Measurable  Actions  Results  Time Focus on the vital few, not the trivial many Set BIG goals

1. Al Pickett 2.________________________________________ 3.________________________________________ 4.________________________________________ 5.________________________________________ Vision/Goals Day Focusing Process 90-Day Ultimate Goals