X 3[cubed]

BRAND NAME BRAND NAMING PHILOSOPHY OF BRAND CONCEPT TARGET STRENGTH OF BRAND DESIGNER BUSINESS PLAN GLOBAL BUSINESS MODEL 2014 SS collection SIZE TABLE Contents :

X 3[cubed] 엑스큐브드 BRAND NAME :

X 3[cubed] is X × X × X, ‘volume’ means. It is the designer’s intention to use the word ‘volume’ with a mathematical symbol, and has two meanings behind this; 1)the expression of women’s emotions through logical and emotional approaches 2)the designer’s aspiration of exploring the unknown world of inner women. BRAND NAMING :

“Take your pride” Women in a modern society are not someone who needs to be protected by men, but they represent independence in a society where women and men are co-existing. The modern society that gender inequality is not accepted anymore want women to be distinguished from the past. The journey that seeks for such womanhood is what we are trying tell the world. Philosophy of brand :

Classic + Strength + Sexy + Harmony 〕 → Woman’s Charisma Concept :

We are targeting for career women aged from mid-20s to mid-40s Especially those who have strong thoughts and own philosophies of their work and lives which in turn shape them to express their charismatic presences to their co- workers or acquaintances. Target :

Designs displaying the designer’s creativity and innovativeness The pattern work and sampling which make possible to transform from creative designs to wearable clothing Manufacturing technology that reaches the quality of clothing lines (currently, products are manufactured by the same factory where clothes from Obzee, O’2nd, Michaa, Club Monaco, Lancy from 25 (Chinese), and TasseTasse (Japanese) are made). Strength of X 3[cubed] :

1999Graduated from DOMUS Academy Fashion Design Master Course (Italy, Milano) 2000CP Company consultant 2009Obzee, Ncoco, Hanii.Y as a designer presentX 3[cubed] designer Designer :

We will keep expanding the business through developing brand images and B2B approaches by taking part in numbers of collections and fairs starting from ‘2013 Indid Brand Fair(Seoul, Korea)’. Fair & Trade show : Indie Brand Fair(Korea) Runway week(U.S.A) Blueprint(Singapore) or ENK mode(shanghai) Premium Berlin Indie Brand Fair(Korea) New York Fashion Coterie KODE 2014 Business plan :

New concept set-up on every season Make collection by “New concept” Send “e-catalogue” Send or Show samples which buyers have interest or want to buy and contract Manufacture & Export Global Business Model

North America : - Showroom: We had our capsule show 20 th June 2013 (1200 S. Hpe St.#100B Los Angeles CA ) - style pool, Printing In/Out(select shop) : 20 stores in North America Asia - Sell our design : i-modec, S.Deer e.t.c - altern, review, STIG e.t.c EUROPE - Moddisa AG(multinational shop in EU), Negotiation with UK, Sweden, Netherland, Germany(Agent : Anton Dell) Other Country

X 3[cubed] 2014 S/S COLLECTION

Prologue “Cutting, little change in a part. Thereby transformed appearance.” Various characters of the inherent in human nature may be internally changed by small influences of modern society. As a result, external and environmental changes are made around herself. So human appearances are flexible and transformable because human being can be sensitively responsive in spite of small influences. At the same time, the changed appearance turns into another own. Ironical human appearance! It has the same side with the other side at the same time. Conclusively that mean is “Different aspects nevertheless Same meaning.”

STYLE NO. TOP – X3SBL1406 BOTTOM – X3SSK1405

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STYLE NO. : TOP : X3SJK1401 BOTTOM : X3SSK1401

STYLE NO. : X3SCT1401 (X3SBL X3SPT1401)

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STYLE NO. : TOP- X3SBL1401 BOTTOM – X3SSK1403

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STYLE NO. : TOP- X3SBL1405 BOTTOM – X3SPT1403

STYLE NO. : TOP- X3SVT1401 BOTTOM – X3SPT1403

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STYLE NO. : TOP- X3SJK1402 BOTTOM – X3SSK1406

STYLE NO. : X3SOP1401

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STYLE NO. : X3SCT1403

STYLE NO. : X3SOP X3SCT1403

X 3[cubed] SIZE International XS S M L X 3[cubed] (cm) 155~160/ 79~84 160~165/ 84~89 165~170/ 89~94 170~175/ 94~99

Thank you Tel: 82-(0) Fax: 82-(0) Suite 613 level 6, Sungji building, Hapjeong-dong, Mapo-gu, Seoul, Korea