Presented by: Delicia Lewis THE SECRETS OF LINKEDIN
Photo Summary Experience Skills & Expertise Education Contact Recommendations Connections Groups Following Companies PARTS OF LINKEDIN
CONNECTIONS
Connections are professionals that you know or have worked with Connections build your credibility Connections can also help you with your job search by connecting you to other people Do not treat them like Facebook Friends CONNECTIONS
GROUPS
Groups are social interactions based on a specific topic or relationship Groups are a good way to network Often times have job announcements and connections Join Groups based on your interests GROUPS
FOLLOWING
Following is a function that updates your “LinkedIn Today News” It will provide you with all news in fields that you select, for example PR, HR, Higher Education, and Technology It also allows you to select new sources that you prefer such as the New York Times and Forbes FOLLOWING
COMPANIES
Similar to Following on Twitter Following Companies allows new job openings to be posted into your newsfeed- reducing your search for interesting positions Following a Company is a similar function to groups, but without the conversations Follow companies you would consider working for! COMPANIES
CREATING YOUR PROFILES
PHOTO
Should be professional Have only you in the frame, not you and your BFF A photo is a first impression PHOTO
SUMMARY
EXPERIENCE
This is your online resume! Make sure your action verbs and key words are present Follow all the rules you normally would with a resume EXPERIENCE
SKILLS & EXPERTISE
Add lots of skills, but only the ones that you can actually do or are proficient in A newer feature is being able to “Endorse” skills for you connections Your connections endorse you for your skills and enforce your credibility SKILLS & EXPERTISE
EDUCATION
Just like the education section on a resume Shows how much education you have, graduation and activities Generates your association with your school EDUCATION
CONTACT & RECOMMENDATIONS
Your Connections can create a recommendation for you You can have a more than one recommendation per position A strong recommendation from one person will always be better than 10 weak recommendations Contact: Choose how you would like to be contacted and make that visible CONTACT & RECOMMENDATIONS
Have an unprofessional or casual picture Have an incomplete profile Spam all your contacts Forget to change your notification settings Don’t forget to check your LinkedIn regularly especially if you are job searching WHAT NOT TO DO
HOW TO JOB SEARCH WITH LINKEDIN
Once you have a complete profile click on the Jobs tab at the top Select ‘Students and Recent Grads’ Select the industry you want to explore, for example: Engineering YOU HAVE YOUR PROFILE, NOW WHAT?
Use strategic search terms LinkedIn will offer you suggestions at the bottom of the page for similar terms Select what you want to narrow your search: Narrow down your locations Narrow down the experience level Narrow down your industry START REFINING
Read through descriptions, save for later, or apply! If you notice some cool positions with a company but you aren’t quite qualified- follow the company and try in the future! SEARCH, SEARCH, SEARCH
On the right side of the job description pages you will find other positions with that company or other similar positions Don’t forget to look at these! There is also a ‘People who viewed this job also viewed…’ section at the bottom of the page LINKEDIN OFFERS SUGGESTIONS EVERYWHERE
InMail- an like feature where you can connections through LinkedIn Recruiters can also send you messages Notifications- you can be notified when other people view your profile LinkedIn will tell you how often you appear in searches OTHER FEATURES
QUESTIONS?