A generalized belief about a particular group of people. Stereotypes.

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Presentation transcript:

A generalized belief about a particular group of people. Stereotypes

Black people. Poor health Victims Famine Sick Poor Primitive Violent Slaves

They know karate They are awesome at math. They excel at some kind of instrument -- usually violin, piano, clarinet, flute. They are very studious and try hard to enter the medical field. They don't drive well. They have very strict parents (regarding school mostly). They have LOTS of relatives. They speak like Ching Chang Chong.

Hell’s angels.

1. Control the USA 2. Good with Money 3. Big Nose 4. Great Lovers 5. Lousy Lovers 6. Suck at Sports (but make great team owners) 7. Educated 8.Arrogant (in my case, this one is true) 9.Call their mothers daily

Rich Smart Industrous Kind Evil goodlooking

Violent Rich Business Oriented Muslims Very strict at following customs.

Origin of Stereotypes. People notice some members more than others Some information attracts more attention than other information Social roles trigger correspondence bias Social roles and gender stereotypes Between-group interactions generate emotion Learning stereotypes from the media Gender stereotypes and the media

We use stereotyping to make an inference about a group. Stereotyping leads to social categorization – In groups and Out groups. Most stereotypes often convey a negative impression

Long lasting effects of stereotyping Experiment : Perform task in the face of negative stereotyping Measures :- 1. ability to control aggression 2. eat appropriate amounts 3. Make rational decisions 4. Stay focused

Prejudice An unjustified or incorrect attitude (usually negative) towards an individual based solely on the individual’s membership of a social group. Aggressiveness Over-eating Trouble making good and rational decision Over-indulgence.

Advantages of stereotyping It enables us to respond rapidly to situations because we may have had a similar experience before.

Dis-advantages of stereotyping We usually assume they are not smart. So we do not take their advice seriously. This makes us ignore the difference between individuals therefore making generalizations about people that may not be true.

Refs. /news/article/How- stereotypes-affect-our- performances php andmackie/resources/topi c.asp?topic=ch05-tp-01 news/2010/08/11/long- term-effects-of- stereotyping/16675.html