Proprietary and ConfidentialPatent Pending 1 Introducing Online lead generation and sales conversion solution vastly improved engagement – improved revenue per engagement A new approach to vehicle lead generation – incremental revenue and online sales

Proprietary and ConfidentialPatent Pending 2 WHY YOU SHOULD PAY ATTENTION THIS PRODUCT WILL HELP YOU SELL MORE VEHICLES YOU WILL DOUBLE YOUR WEBSITE LEADS AND CONVERT TO SALES AT 18% to 20% - WAY HIGHER THAN WHAT YOU ACHIEVE TODAY THIS PRODUCT INTRODUCES NEW DISTRIBUTION CHANNELS FOR VSA SALES ALL THIS CAN BE ACHIEVED IN A FEW DAYS WITH NO EFFORT FROM YOU ON A MONTH TO MONTH BASIS NO LONG TERM COMMITMENT NO INTEGRATION COST

Proprietary and ConfidentialPatent Pending 3 vastly improved engagement – improved revenue per engagement Typical EXISTING Online Dealer’s Web Page Generic engagement online Seller’s website Each lead primarily results in just an address or phone number Requires multiple customer interactions before being able to propose a deal Lose a high percentage of leads before a deal that fits their need is proposed Results in low sales conversion rates 64% of website visitors will purchase within 60 days 78% of website visitors leave without submitting a lead Just 22% engagement rate

Proprietary and ConfidentialPatent Pending 4 vastly improved engagement – improved revenue per engagement A myNegotiation Dealer’s Web Page Seller’s website Each lead contains EVERYTHING needed by a dealer to respond with a proposal Immediate proposals lead to 18% to 20% sales conversion rates Increase in revenue per conversion 100% increase in website form submissions Personalized sales messaging Prominent engagement options proven to convert

Proprietary and ConfidentialPatent Pending 5 vastly improved engagement – improved revenue per engagement driving sales of the instaVIN product portfolio Configurations supported include: Purchase, Lease, Auction, Lease swap / purchase, General lead Questions and options in this section are configured for the type of engagement. LEAD CAPTURE How myNegotiation Works I would like a Vehicle Service Agreement with the vehicle Please provide a me your best deal right now. I am looking to buy tomorrow. Please include GAP coverage with the vehicle EVERYTHING needed by a dealer to respond with a proposal Prompting for buyer’s to include up- sell items on initial lead submission

Proprietary and ConfidentialPatent Pending 6 vastly improved engagement – improved revenue per engagement driving sales of the instaVIN product portfolio Iterative process where seller provides deal proposals – customer accepts or counters. DEALER REVIEW & Proposal How myNegotiation Works To Buyer Dealer tools to propose a deal Focus on single monthly payment for all included items improves gross Take the in-store four square process online

Proprietary and ConfidentialPatent Pending 7 vastly improved engagement – improved revenue per engagement driving sales of the instaVIN product portfolio BUYER REVIEW OF DEALER PROPOSAL How myNegotiation Works Accept A Deal Only If It Works For You Buyer can counter dealer proposal or accept – add on products all included in the single monthly payment proposed Buyer tools to make buying decision online

Proprietary and ConfidentialPatent Pending 8 vastly improved engagement – improved revenue per engagement driving sales of the instaVIN product portfolio AUTOMATED MOP PROGRAM How myNegotiation Works Dealer marks vehicle purchases that did not result in select up-sell conversion Automates dealer branded marketing program to further increase up-sell conversion rates

Proprietary and ConfidentialPatent Pending 9 What We Do (Summary) Double Your Website Form Leads Convert To Sales at 18% to 20% Based on monthly myNegotiation use fee Increase sales conversion of up-sell products such as VSA’s by increasing the number of buyer’s that explicitly ask for those products to be included in their purchase Existing in-store negotiation and F&I up-sell Lead submission request by Buyer for select product inclusion Automated MOP to target Buyer for select product purchase Initial Lead In Store Post Sale Prior to, and after purchase

Proprietary and ConfidentialPatent Pending 10 vastly improved engagement – improved revenue per engagement driving sales of the instaVIN product portfolio How myNegotiation Fits PRICING