Improving SME Engagement for Third Sector Providers Strand 1 – Employer involvement in Apprenticeship delivery
Project Focus "How do we, Third Sector providers, engage with the many SMEs in our local area?” The Partnership ELATT Bromley by Bow Centre Just IT
Strategic Aims To help third sector providers grow the SME apprenticeship market through support and involvement. Develop sustainable systems for staff and partners that can continue beyond the project period.
Project Delivery Joint SME promotion campaign Shared sales resource, Shared marketing materials; Social media; PR; events
Staff Training 8 sales staff learn successful sales techniques, employer needs analysis with ongoing mentoring; 15 delivery staff work together to improve knowledge of future Government changes, consider how these changes impact their work and suggest workable solutions to implementation; Improvement targets to evidence impact
What we will produce Learning Module for Managers Increasing SME engagement Researching need, targeting sectors Planning together Facilitating cross-referral of employer leads Evaluating the joint marketing campaign
Learning Module for Practitioners What SMEs need and what prevents take-up Putting SME needs first Government context Reaching SMEs ‘Selling’ under-represented groups to SMEs
Dissemination workshops For 25 third sector managers and practitioners Sharing lessons learned and embedding into wider practice.
Impact on learners and employers 45 more SME employers engaged 20 more apprenticeship starts from under- represented groups SME positive feedback Provider/employer collaboration