A Repeat Business Marketplace
SmartPocket - The Natural Confluence
Why use Smartpocket?
TOP-OF-THE-MIND BRAND RECALL Engage your customers through a visual & personalized medium Send reminders and inform her on events and store launch Run promotions and social contests – example “Selfie Contest”
LOYALTY PROGRAM ON-THE-GO Points and program benefits mobile and easily accessible Talk to the customer when she needs you the most, get real-time feedback to make an impact
KNOW YOUR CUSTOMER Reach out on special occasions why a push notification Get real and updated contact and demographic details of from Facebook/Social Media. Get user’s interaction with brand campaigns, to know her better
BOOST YOUR OMNI-CHANNEL EXPERIENCE Push real products not just discounts to customers List exclusive products for loyal customers to browse and buy offline or online Communicate at right time when customer is near your store through geo-located offers
What makes Smartpocket sticky ? Brand first Aggregator Shopping Assistant Non Intrusive Engages visually and contextually Adapts to brand strategy
Controlled test on sale preview weekend, where SmartPocket users were not sent SMSs, but informed only via Push notifications on SmartPocket Two week Geo-fenced offer where a user in 500m radius of a PEOPLE store was offered Rs.100 off on Rs.500 purchase Phenomenal 23% of customers walked and made purchases. 20X return over normal SMS campaign
Incubated at NASSCOM Warehouse Winner “Best Designed App”, NPC 2014 Google Launchpad Feb, 2015 “SmartPocket, a mobile tech start-up that connects offline businesses to loyal customers, has raised seed funding of about Rs 1.5 crore from early- stage investment firm Sol Primero. Rajiv Mehta, an angel investor and a top executive at retail firm Arvind Group, also participated in the round….” 2 nd Feb, 2015 Questions Featured on