2 Forward-Looking Statement This presentation contains forward-looking statements, which are subject to risks and uncertainties. Additional discussion of factors that could cause actual results to differ materially from management’s projections, forecasts, estimates and expectations is contained in the CarMax, Inc. SEC filings.
3 CarMax Today Used Car Superstores Sacramento Richmond Raleigh Atlanta Nashville Orlando Tampa Miami / Ft. Lauderdale San Antonio Dallas/Fort Worth Houston Los Angeles Baltimore / DC Chicago Charlotte Greensboro Mid-sized Markets (13) Large Markets (8) 1 Greenville Knoxville 1 Nation’s leading used car specialist Pioneered used car superstore –1993 Operates 44 used car superstores FY03: Sales: $ 4Bn Net profit: $ 95mm Separation Costs: $ 8mm Earnings ex Sep.: $103mm 1 Las Vegas 1 1 Kansas City 1 Birmingham
4 Unique retail opportunity Provides superior economic returns What Is CarMax?
5 CarMax Sells More Cars CARMAX 5,210 Public dealers 2,023 Average dealer (NADA) 1,376 Sales/Store (Units) 2002
6 CarMax Gains Market Share CARMAX + 8% Public dealers - 8% Used Car Comp Unit Sales 2002
ROIC (%) (2) (1) After-tax EBITR/Average invested capital. Invested capital includes operating leases capitalized at 8x. (2) Auto dealer average includes: ABG, AN, GPI, LAD, SAH and UAG. Source: CarMax calculations based on companies’ public filings, most recent fiscal year. ROIC CarMax Earns Higher Returns (1)
8 Why Does CarMax Work? Used car focus Consumer-preferred concept Process-driven competitive advantages Organic growth plan
9 Used Car Focus CARMAX 91% Public new car companies 38% Average new car dealers (NADA) 48% Used Car Mix % (Units)
10 Why Used Cars? Huge, fragmented business Non-commodity Stable
11 Used Vehicle Sales Stable Source: Manheim Auctions
12 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Proprietary Operating Process
13 Marketing CARMAX MARKETING COMPETITIVE ADVANTAGES
14 CarMax Marketing Competitive Advantages I. What we offer Marketing II. How we offer it
15 I. The CarMax Offer - Overview Marketing
16 1. Low, No Haggle Prices I. The CarMax Offer No haggle on price - on trade-in - on financing - on extended service plan Competitive Prices ($500 - $1,000 Below KBB)
17 2. Great Selection 10x typical dealer All makes and models on one lot - tailored to local area 15,000+ cars available for transfer I. The CarMax Offer
18 3. Great Quality No flood/frame damage 125+ point inspections and reconditioning 5 day money back guarantee 30 day worry free warranty Extended warranties I. The CarMax Offer
19 Matching Consumer Needs I. The CarMax Offer
20 Superior to Competition I. The CarMax Offer
21 CarMax Marketing Competitive Advantages I. What We offer Marketing II. How We Offer It - Internet Competitive Advantages - Newspaper Competitive Advantages - Television Competitive Advantages
22 CarMax Primary Competition II. How We Offer It
23 Internet Competitive Advantages National scale: selection II. How We Offer It Site optimization Consumer Preferred
24 National Scale: Selection Single national brand II. Internet Competitive Advantages 15,000+ cars Transferable anywhere - Over 4,500 SUV’s - Over 2,300 vehicles under $10K - Over 525 Jeep Grand Cherokees
25 Ease of Use II. Internet Competitive Advantage
26 Consumer Preferred Number 1 car site in every market 84% say site is excellent/very good 90% say better than other dealers Second most mentioned car site nationwide! (J.D. Power) II. Internet Competitive Advantage
27 Newspaper Competitive Advantages Scale: lower costs II. How We Offer It Ad optimization Consumer Preferred
28 Scale: Lower Costs Purchasing advantage vs. 90% of dealers Consistent ad (3,000 ads - 4 designers) II. Newspaper Competitive Advantages
29 Optimized for Used Car Shopper II. Newspaper Competitive Advantages Price Quality Selection
30 Consumer Preferred II. Newspaper Competitive Advantage Non-CarMax markets 190+ competitor ads
31 Television Competitive Advantages Scale: lower costs II. How We Offer It Ad optimization Consumer Preferred
32 Scale: Lower Costs Buying scale vs. most ( %) II. Television Competitive Advantages Ad production economies (20 ads vs. 0-4 ads)
33 Ad Optimization consumers test every ad II. Television Competitive Advantage 2-4 cities Moment to moment reaction
34 Consumer Preferred II. Television Competitive Advantage
35 Impact of Marketing Scale II. How We Offer It
36 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Proprietary Operating Process
37 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Proprietary Operating Process
38 Proprietary Operating Process Competitive Advantage Consistent processes across stores Scalable Hard to replicate – time – re-applied learning
39 Proprietary Operating Process Why Others Failed Operating processes weak Only copied the sales end Did not fully adopt equities Focused on the visible consumer offer
40 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Consumer Offer
41 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Purchasing / Inventory Management
42 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Reconditioning
43 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Consumer Offer
44 Purchasing/ Inventory Management Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Information Systems
45 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Finance Originations
46 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Purchasing / Inventory Management
47 Purchasing/ Inventory Management Efficient Inventory Management 1 million served 4 million appraisals All transactions captured and analyzed Right car, right place, right price and right time
48 Purchasing/ Inventory Management People Development Volume buying = great buyers 130 buyers with over 10,000 appraisals Report card = accountability and improvement Difficult to replicate
49 Purchasing/ Inventory Management Proprietary Pricing Model Sophisticated model Refined over 10 years Store specific Automated and flexible
50 Purchasing/ Inventory Management We Buy Cars Cash offer on every car We will buy your car even if you don’t buy from us 1/2 of our vehicles are sourced through appraisals
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57 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Purchasing / Inventory Management
58 Auctions: Disposing of Vehicles We Buy Cars The majority of appraisal buys don’t make the cut 125,000 cars/$420 million in sales $3,400 cost, 10 years old, over 100,000 miles
59 Auctions: Disposing of Vehicles Traditional Disposal Options Wholesale individually Take to off-site auction – Excessive fees – 60% sales rate – 1:6 dealer/car ratio Minimal control, high cost
60 Auctions: Disposing of Vehicles Carmax Auctions Economic and efficient – No fees – 98% sales rate – 1:2 dealer to car ratio Real-time market feedback Total control
61 1 Auctions: Disposing of Vehicles
62 Auctions: Disposing of Vehicles Auction Summary 500,000 vehicles sold Integrated operating system Customer profiles Industry-leading attendance and results
64 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Reconditioning
65 Service Operations Reconditioning and retail service Reconditioning is majority of work
66 Service Operations Competitive Advantages 1. Reconditioning treated as manufacturing 2. Centralized production planning 3. People development
67 Service Operations 1. Reconditioning = Mfg. Engineered process Operating procedures on-line Proprietary custom system – ERO Maximize facility utilization
68 Service Operations 2. Centralized Production Planning Sophisticated weekly planning algorithm Balances capacity across all stores Minimizes inventories
69 Service Operations 3. People Development Structured training program Technicians
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73 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Consumer Offer
74 Business Office Complex Transactions An average transaction How traditional dealers do it
75 Business Office Why That Won’t Work For Us Volume Across states Store growth
76 Business Office 10 Years Of Process Development Over 4 million transactions 900 forms, 14,000 fees & taxes Integrated systems designed around process
77 Business Office Competitive Advantage 44 stores, 1 system Seamless transactions across stores Easily leverage workforce for growth
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81 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Consumer Offer
82 Sales Floor Sales Force Over 2000 sales consultants Flat commissions benefit customer Structured advancement program
83 Sales Floor Simplified Process Online financing Step by step delivery Consistent and easy to learn
84 Sales Floor Performance Management Systematic feedback Goal oriented Real time information
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96 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations
97 Information Systems Two Primary Advantages Process for development Cumulative result of that process
98 Information Systems Typical Dealer Systems Few alternatives Limited flexibility High cost Functionality does not exist
99 Information Systems Our Advantage vs. Dealers Started with a blank slate Tuned to the concept Re-applied learning Half the cost Highly flexible
101 Information Systems Future Direction Layer on the next generation Tuned to the concept Re-applied learning Half the cost Highly flexible
102 Purchasing/ Inventory Management Information Systems Reconditioning Consumer Offer PROPRIETARY OPERATING PROCESS Process-driven Finance Originations Finance Originations
103 Consumer Finance Finance Originations Maximize sales Minimize risk Optimize profitability
104 Consumer Finance Maximizing Sales CarMax consumer offer – Low no-haggle prices – Choice – Customer-friendly process
105 Maximizing Sales Traditional Negotiations Payment Vehicle price APR and term Trade-in Ancillary products
106 Process Flow Fast Efficient Technologically advanced Maximizing Sales
107 Application Routing Prime Non-prime KMX App. Routing Customer Views and Chooses From Among all Offers Transmission Non-prime Prime Decline Prime #2 CAF KMX App. Routing KMX App. Routing KMX App. Routing Maximizing Sales
108 Maximizing Sales Technology Advantages Connectivity Scale Data collection Point of sale support Accuracy / compliance
109 Consumer Finance Consumer Benefits Competitive price No negotiation Choice Customer-friendly
110 Consumer Finance Minimizing Risk Transparent loan originations: - Consumer risk - Vehicle risk - Intermediary risk
111 Consumer Finance Optimizing Profitability 3rd party finance company selection: - CarMax-specific programs - Stability and scale - Balanced agreement
112 Consumer Finance Finance Originations Maximize sales Minimize risk Optimize profitability
113 GROWTH PLAN
115 Organic Growth Creates value Not acquisition dependent Not 3rd-party constrained Growth Plan
116 Opportunity Scale Market: $265 Bn Currently: 18%-20% of U.S. Mature stores: 8%-10% market share Growth Plan
117 Expanding The Opportunity Market share experience Higher-density storing - Charlotte - Orlando - Las Vegas - Richmond Growth Plan
118 Growth Plan To Date: Growth Plan
119 Growth Plan: Next 3 Years Growth Plan
120 Used Car Store Model Growth Plan
121 Average Store Investment Growth Plan
122 Investment Returns HistoricalROIC Comparable Standard and Satellites (FY03)18.7% (CAF normalized) Total CarMax (FY03)12.9% Prototypical Standard (Yr 5, CAF normalized)14.9% Satellite (Yr 5, CAF normalized)16.6% Leading Retail Comparison (‘92-’02 Avg.) Home Depot14.6% Wal-Mart12.4% Growth Plan
123 4-year goal: $8 Bn Comp used-unit growth : 5%-9% New store openings : 15%-20% New store openings Store margin expansion Corporate overhead leverage Sales Growth Profit Growth Growth Plan