BUILDERS STRATEGIC RELATIONSHIPS Owner, The Kink Team – The Woodlands, Texas

Crew Members What is your goal and who do you need to get there? "Alliances have become an integral part of contemporary strategic thinking." Fortune Magazine

· Creating The Right Relationships for Your Business · Owner, The Kink Team – The Woodlands, Texas

“Having a motivation is critical. What the motivation is doesn’t matter.” What do you have to offer to the builder?

· How we identify who to partner with · Owner, The Kink Team – The Woodlands, Texas

Commitment Capabilities Values

JUST BECAUSE IT ZIPS… DOESN’T MEAN IT FITS

what about builders that do not support our three pillars of a successful alliance?

BUILDER A Very style specific product offering Very limited budget for marketing Low commission structure High risk location Loss of 1 year time & $50 - $60k BUILDER B “No marketing required” mindset Low commission structure (1%) No specific location for build outs – scattered spec houses BUILDER C Large custom estate homes – poor quality Overextended financially Cultural differences made communication challenging Loss of $60 - $80k plus time ** names have been removed to protect the innocent

1. Be visible 2. Be available 3. Be persistent 4. Be accurate

AND RESEARCH

The Kink Team called upon to participate in focus groups for new communities, luxury product (East Shore & Carlton Woods) Continuous participation with builders through private consultations with clients New custom builder product overviews provided to entire team

Building a reputation to become one of the go-to agents for discussions on pricing, amenities, price per square foot Leads to additional clients and/or listing leads Get involved in local builder associations (GHBA)

· Woodforest Development & The Kink Team· Owner, The Kink Team – The Woodlands, Texas

2011 The Kink Team selected to represent the custom home sales for Johnson Development in Woodforest Development

2012 – 2013 custom home lots almost sold out

The Kink Team sells all available custom showcase homes

“Talent wins games but teamwork and intelligence wins championships” Michael Jordan

Everyone had to buy-in at a 100% level The success of one was a success for all Top level agents only Staff members also participated

Leads distributed on a pre-determined schedule Agent on duty would be located on site Direct phone line set up Kink Team co-branded with Woodforest Kink Team responsible for weekly reporting on lead generation efforts

2012 & 2013 The Kink Team forms a strategic alliance with Jeff Paul Custom Homes for Custom Home Sales in Woodforest

Don’t limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve. what’s your number?

North Houston Luxury Specialists · Keller Williams International # 1 Luxury Agent Diane Kink, Owner World Class Real Estate Service