Owners: Sahagun, Arabella Santos, Victor Serrano, Mariana Villacorta, Ramon Villanueva, Ricardo Yu, Julienne Zimmerman, Jhumel.

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Presentation transcript:

Owners: Sahagun, Arabella Santos, Victor Serrano, Mariana Villacorta, Ramon Villanueva, Ricardo Yu, Julienne Zimmerman, Jhumel

A mid-range restaurant that serves a variation of pies, pizzas and side dishes Here, customers are allowed to make reservations online, order from an online menu and pay for their meal in advanced via online credit card transaction. Upon arriving at Wi-Pie at the set reservation time and date, their orders will be served within a short period of time.

1. To create and serve speciality pizzas and pies made of freshest ingredients and best quality, to be served to our customers upon arrival at Wi-Pie. 2. To allow customers to make reservations online, order their food through an online menu and pay for their meals in advanced via online credit card transactions. 3. To provide the ideal meeting place for busy professionals, complete with internet access, function-board rooms and good food.

 Professionals who work and/or live in the business district of Bonifacio Global City. Specifically our target market are professionals with credit cards and those with gross salaries of Php 600,000 yearly and higher.

 Top executives can have monthly salaries of Php 500, 000 and up  Monthly average income of those living in condominiums in the BGC area is Php 30, 000 and up

 Have the means to afford to dine at mid- range restaurants.  Capable of maintaining a credit line, since our restaurant encourages customers to pay via credit card.  They have internet access

 The restaurant will also have a relaxing ambiance, making it a great place for business meetings.  Private function rooms or board rooms will also be available for reservations; these will have screen projectors and glass boards for meetings.  Wi-Pie will also be open to deliveries within the Bonifacio Global city area to meet the needs of professionals who will not be able to leave their offices.

PPizza Margherita FFour Cheese Pizza VVeggie Pizza SSupreme Pizza

PPesto Pasta CClams in Olive Oil SSpaghetti and Meatballs CCarbonara HHummus Dip and carrot sticks GGreen Salad ooptions: CaesarSalad, Salad with Ranch dressing, Salad with Asian Dressing

KKey Lime Pie AApple Pie FFrozen Chocolate- Peanut Butter Pie SS’mores Pie

TThe process of ordering and purchasing the food online speeds up the restaurant service. TThe food will be served only several minutes after the costumers have been seated.

WI-PIE full service restaurant conventional and ready prepared table service: Filipino service delivery Relaxed

To spread information through different social networking platforms. Posters and fliers will also be given away. For the first major marketing event, Wi-Pie will be throwing a special VIP only party. Food bloggers, celebrities and other VIPs will be invited to try the food and experience Wi-Pie before it formally opens to the public.

Open other Wi-Pies in other business districts around Metro Manila – like Makati, Alabang, Quezon City and Ortigas. Branch out to university students, opening near the campuses of DLSU- Manila and Ateneo.

 We allow customers to order and pay via credit card through our own online menu. – orders are directly to Wi-Pie instead of through a delivery company – which charges extra over the actual bill from the restaurant.

 In the Bonifacio Global City area: Nolita, which is an Italian restaurant located in Bonifacio High Street. They accept dine-in customers and food delivery via telephone order.

Other direct competition would be pizza chains such as Pizza Hut, Yellow Cab Pizza Co., Shakeys’ and Greenwich.