We are the Greater Omaha Chamber Background Regional Chamber Full service Chamber Our membership Our sales force

Greater Omaha Chamber Revenue generating products Membership Sponsorships Programming

Greater Omaha Chamber Sales Channels Chamber Staff Volunteer driven sales Members Board members President’s Club Chamber Plus Campaign volunteers

Greater Omaha Chamber Our success Annual results 2009 – 612 new members/$230, – 536 new members/$202, – 603 new members/$207, projection – Grow membership to 3,350 Campaign results 2009 – 261 new members/$94, – 271 new members/$100, – 313 new members/$108, – 372 new members/$111,152

Greater Omaha Chamber Benefits For the Staff Our board Our volunteers

CAROL KING WADE Director of Annual Giving Jewish Hospital & St. Mary’s Foundation a part of KentuckyOne Health Assistant Vice-Chair GLI’s Annual Campaign

Products that Generate Money GLI (Greater Louisville Inc.) includes all products in the Annual Campaign Membership – both core and Top Investor, new & retention Sponsorship Advertising Trades and Donations for products and services that will defray costs New volunteers are encouraged to focus on membership and one or two sponsorships Veteran volunteers are encouraged to sell everything

Description/Requirements Revenue is based on the membership, sponsorship, advertising sells as well as donations of products and services that will defray costs. The retention rate is 84% of all campaign sales. The GLI professional team is encouraged to go on sales calls with volunteers Our board of directors and executive committee sponsor teams and campaign events In the beginning, we utilized a consultant but now run it fully in house

The Campaign Make Up Volunteer Leadership team of Chair, Vice Chairs, Assistant Vice Chairs, Team Captains and team members The GLI staff coordinates all administrative work and events Timeframe – the campaign runs from September to January and the leadership planning retreat is held in February Sales are encouraged all year long We have monthly reward sessions to bring volunteers together to report on campaign standings Incentives for volunteers vary based on what their company allows them to accept

Results We set an overall campaign goal and goals for each category of sales, for example a goal for sponsorship sales, membership sales, advertising sales, etc. We have conducted 8 campaigns and exceeded the overall goal each year, however we don’t always exceed the category goals We have a very good expense ratio for our campaign – it runs between 15 % – 18% 2011 campaign total - $1,710,436

Lorraine Dietchman, I.O.M., President Lorraine founded Your Chamber Connection in 1990, making her the first and most successful female in the membership development industry. In the past 20 years, Your Chamber Connection has worked with over 650 Chambers of Commerce and led volunteers in generating more than 25 million in revenue. Your Chamber Connection provides Education, Fund Raising and Enthusiasm to Chambers of Commerce across the U.S. and Canada. Your Chamber Connection ▪ (800) ▪

Your Chamber Connection General Event Description How do we raise our revenue? o Volunteer Sales Efforts Relationship Based/Peer to Peer networking Volunteers receive a psychological paycheck o Our program is Board supported, not Board driven! What About Our Campaigns? o 3 Fast Paced Days o Results vary based on our Clients, their Program of Work and demographics of the area. o Our main resource is Human Capital. o The volunteers incentives are the psychological paycheck, glory of success, and a sense of accomplishment and camaraderie. o We NEVER offer special benefits for joining during a campaign! o A portion of our clients do obtain sponsors to help offset costs. Your Chamber Connection ▪ (800) ▪

Your Chamber Connection Results Our results vary based upon the client we are working with, their program of work, and the demographics of the community. McAllen, TX 474 New Members - $116, Raised o Steve Ahlenius, CEO Hampton Roads, VA 165 New Members - $72, Raised o John Hornbeck, Jr., CCE Springfield, MO 420 New Members - $201, Raised o Jim Anderson, CCE Winston-Salem, NC 281 New Members - $113, Raised o Gayle Anderson, CEO Decatur, AL 283 New Members - $105, Raised o John Seymour, CEO Richland, Ohio 273 New Members - $63, Raised o Kevin Nestor, President Your Chamber Connection ▪ (800) ▪

Your Chamber Connection Evolution We strive to provide the best service possible to each and every client and realize that each client has different needs. What works in one area does not necessarily work in another. As Chambers evolve and as their obstacles change we will continue to evolve with them and provide specialized services tailored to each. Your Chamber Connection ▪ (800) ▪