ENGAGING MEN IN DIVERSITY IMPLEMENTATION Jeffery Tobias Halter President, YWomen COLLOQUIUM ON GLOBAL DIVERSITY: CREATING A LEVEL PLAYING FIELD FOR WOMEN FEBRUARY 23 & 24, 2012

Agenda Context & Culture Getting Male Buy-In - Why is This So Hard? Qualities of Male Champions The 5 Keys for Every Male Leader ©YWomen - May not be reproduced or redistributed without permission

Change the Context Change the Culture ©YWomen - May not be reproduced or redistributed without permission

Corporate Culture “Gender Fatigue.” Male CEOs simply don’t see the lack of women around them, conditioned by decades of women’s initiatives. 56% of men (compared with only 39% of women) think that women have made considerable progress at their companies over the past ten years. 58% of men say that the reason for the progress is that their company has been trying harder to promote women. 57% of women say it is because women have made great strides in terms of performance and educational credentials. ©YWomen - May not be reproduced or redistributed without permission The Sponsor Effect – HBR 2011

Corporate Culture “Gender Fatigue.” Men are also far less likely to recognize that gender bias is still prevalent in the workplace.  49% of women think gender bias is alive and well today, only 28% of men agree.  Twice as many male CEOs (40%) as Sr. Women (20%) estimated the representation of women in upper management to be over 20%. ©YWomen - May not be reproduced or redistributed without permission The Sponsor Effect – HBR 2011

Getting Male Buy-In, Why is This So Hard? The rules for being a Man - Understanding Male Norms, (Company Norms!) Avoid all things feminine, be a man’s man Be a winner! (ME vs. WE) Show no chinks in the armor (Family Stuff is for Wimps) *Source: Engaging Men in Gender Initiatives: What Change Agents Need To Know, Catalyst ©YWomen - May not be reproduced or redistributed without permission

Qualities of Male Champions Finding & Engaging Male Champions Strong sense of ‘Fairness’ Non-biased view of ‘Talent’ Deep understanding of the Business Case, Education & Dialogue Personal Connection 10/25/50/15 ©YWomen - May not be reproduced or redistributed without permission *Source: Engaging Men in Gender Initiatives: What Change Agents Need To Know, Catalyst

The 5 Keys for Every Male Leader 1. Talk about the Business Case – ALWAYS!!! ©YWomen - May not be reproduced or redistributed without permission

Integrated Women’s Leadership Plan Revenue Operating Profit/Effectiveness Owned by the Business Women as Consumers and Customers Talent & Workplace Strategies YWomen Integrated Women’s Leadership Framework The Y Women 80/80/80 Business Case ©YWomen - May not be reproduced or redistributed without permission

The 5 Keys for Every Male Leader 1. Talk about the Business Case – ALWAYS!!! 2. Develop Your Cultural Competency  Understanding Differences  Communication Style  Collaborative Leadership  Problem Solving  Women’s Workplace Challenges ©YWomen - May not be reproduced or redistributed without permission

The 5 Keys for Every Male Leader 1. Talk about the Business Case – ALWAYS!!! 2. Develop Your Cultural Competency 3. Manically Manage Talent  Rigorous Coaching & Feedback  Track & Measure, Hard Metrics  Attraction, Development, Retention  Leadership Accountability => Compensation ©YWomen - May not be reproduced or redistributed without permission

The 5 Keys for Every Male Leader 1. Talk about the Business Case – ALWAYS!!! 2. Develop Your Cultural Competency 3. Manically Manage Talent 4. Ask the Tough Questions, Hold People Accountable  Integrated Women’s Leadership Strategy ©YWomen - May not be reproduced or redistributed without permission

The 5 Keys for Every Male Leader 1. Talk about the Business Case – ALWAYS!!! 2. Develop Your Cultural Competency 3. Manically Manage Talent 4. Ask the Tough Questions, Hold People Accountable 5. Symbolic Gestures & Systemic Changes - Become a Champion  Just Show Up!  Be an Advocate, BRG’s, Networking Events ©YWomen - May not be reproduced or redistributed without permission

Summary Change the Context, Change the Culture Source Male Advocates and Invite Them In Actionable Everyday Solutions Talk about the Business Case – ALWAYS!!! Develop Your Cultural Competency Manically Manage Talent Ask the Tough Questions, Hold People Accountable Symbolic Gestures & Systemic Changes - Become a Champion ©YWomen - May not be reproduced or redistributed without permission