Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens.

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Presentation transcript:

Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved Sister City Exchange Program - Escondido, CA and Maebaru, Japan - Established in 1996 between Escondido’s three Middle Schools and Maebaru’s three Junior High Schools. - Virtual pen pals, Facebook friends, online book club members

Programs: Tween Tested… Budget Approved Japanese Culture Connection –***Work with local anime clubs!!! –Hire a manga artist –Show anime –Origami –Chopstick races Pair of chopsticks/racer Items to pick up and transport Prizes –Make candy sushi $10 for 20 tweens (2pcs of each sushi per tween) See Also: You Are Here Pages 50-51

Programs: Tween Tested… Budget Approved So You Think You Can (Folk) Dance -Competition or Exhibition -Highlight traditional cultural dances - Hulu and Polynesian - Scottish Highlands - Indian - Mexican ballet folklorico - African - Russian -

Programs: Tween Tested… Budget Approved Henna - Stand alone program or combine it with another - Hire a pro (~$100) - Do it yourself Kits - Earth Henna Original Henna Body Painting Kit with stencils $24.20 for designs ($1.20 per tween for 20 tweens) *on sale now for $21.78* p91.html - How to Info: - Permission slips

Programs: Tween Tested… Budget Approved Recycled Chip Bag Wallet Craft Easy to follow video: Wallet Wallet See Also: You Are Here Pages 68-69

Tweens, We Know You’re Out There! - Bookmobile - Off-site SRP in a box - Crafty C.A.T.S. (Community Action Teen Service) - In BeT(w)een Book Club & Guys Read

Get Viral…Marketing that is! -Promotional video -Advertises your program when you can’t get into the schools to do it live -Gets tweens involved and interested so they tell their friends. -Text alerts offers-easy-free-ways-connect-libraries-teens-and-cell-phones offers-easy-free-ways-connect-libraries-teens-and-cell-phones

Questions? Contact Me! Joanna Axelrod Youth Services Librarian II Escondido Public Library (760) The California Summer Reading Program is a project of the California Library Association, supported by the U.S. Institute of Museum and Library Services and Technology Act, administered in CA by the State Librarian. The Collaborative Summer Library Program (CSLP) is the sponsoring organization for the 2011 Summer Library Program. Artwork is for use by CSLP members only. Copyright by Highsmith Inc. All rights reserved. No images may be produced without written permission.