What Is it? What Value does it Create? How do we Embed it into our Culture?
What is it? The Principles for Responsible Management Education (PRME) initiative was launched in in 2007 as an initiative of six academic institutions (including AACSB International) and the United Nations Global Compact. The principles were created by an international taskforce of 60 deans, university presidents and official representatives of leading business schools and academic institutions. It is proposed that the CBPA become a signatory to PRME. PRME -- SUMMARY
We teach CONSCIOUS CAPITALISM Via the PRME Norms that we have Implanted Into all Aspects of our CBPA Educational Value Chain THE CBPA WAY!
What Value does PRME Create for our Students? PRME seeks to establish a process of continuous improvement among institutions of management education in order to develop in our students, a new generation of business leaders. PRME's mission is to inspire and champion ethical and responsible management education, research, and thought for global leadership that takes into account the Triple Bottom Line of people, the planet and profits. BACKGROUND
Signalling our Commitment: By making a commitment to adopt the principles, the College of Business and Public Administration (CBPA) and California State University at San Bernardino (CSUSB) would be signalling their intent to continue to integrate sustainability values into our curriculum, research and community engagement activities, wherever it makes sense to do so. COMMITMENT BY CBPA & CSUSB
Our Affinity Groups Endorse PRME: The principles are endorsed by AACSB and are consistent with the continuous improvement in management education expected of AACSB-endorsed institutions. AACSB sponsors an ‘affinity group’ of representatives from AACSB accredited institutions to support the initiative. ENDORSEMENT OF PRINCIPLES
. AACSB Learning Outcomes CBPA Teaching of Business Ethics and Sustainability in CBPA classes, with measures AOL measures of knowledge Research on Ethics and sustainability being undertaken by our faculty Our accounting tax assistance program, VITA Micro business support by our overseas students in India Global Workplace mainstreaming of Women research and publication by faculty Inland Empire Women’s Business Centre Internship activities Consulting opportunities and service learning in Management courses Public service activity within the College Triple Bottom line event sponsored by Business Alliance Benefit Corporation event to be sponsored next year by CBPA Triple Bottom line event sponsored by Business Alliance Benefit Corporation event Supporting the sustainable business and energy practices by our campus administration PRME IS CONSISTENT WITH CBPA LEARNING GOALS
What CBPA Did: 1. Acknowledged the PRME principles and their potential impact on management education, research and thought leadership in Spring 2012 All-CBPA meeting. 2. By Democratic Consent, the CBPA body approved the proposal to become a PRME signatory. 3. Authorized the Champion and Dean to ask the President of CSUSB for a letter of support for our PRME initiative application (which was received). 4. Was accepted into the PRME Fellowship of national and international Higher Education Institutions. WHAT CBPA HAS DONE
Principle 1 Purpose: We will develop the capabilities of students to be future generators of sustainable value for business and society at large and to work for an inclusive and sustainable global economy. Principle 2 Values: We will incorporate into our academic activities and curricula the values of global social responsibility as portrayed in international initiatives such as the United Nations Global Compact. Principle 3 Method: We will create educational frameworks, materials, processes and environments that enable effective learning experiences for responsible leadership. Principle 4 Research: We will engage in conceptual and empirical research that advances our understanding about the role, dynamics, and impact of corporations in the creation of sustainable social, environmental and economic v alue. THE SIX PRME PRINCIPLES
Principle 5 Partnership: We will interact with managers of business corporations to extend our knowledge of their challenges in meeting social and environmental responsibilities and to explore jointly effective approaches to meeting these challenges. Principle 6 Dialogue: We will facilitate and support dialogue and debate among educators, business, government, consumers, media, civil society organizations and other interested groups and stakeholders on critical issues related to global social responsibility and sustainability. We understand that our own organizational practices should serve as examples of the values and attitudes we convey to our students. PRME PRINCIPLES, CONTD.
CBPA’S MODEL TO ENGAGE STUDENTS IN CONCEPTS OF RESPONSIBLE MANAGEMENT EDUCATION CBPA’S CSR THRU’ PRME CLASSROOMRESEARCH SERVICE PARTNERSHIPS STAKEHLDR. DIALOG LEGISLATIVE SUPPORT ( eg.B-CORP)