Location:Tottenham Court Road Tube Station, London. See reference point 1 on Map Application: Replacing Viacom’s traditional posters by Digital Screen enabling moving content to be shown. Solution: 70 Synchronised 23” Digital Escalator Panels (35 DEPs on each side of the escalators) connected to Remote Transfer. Opportunity: Tottenham Court Road Station installed in May Future installations planned for Q
Locations:Carphone Warehouse, 220 Tottenham Court Road, London See reference point 2 on Map Carphone Warehouse, 125 Oxford Street, London See reference point 3 on Map Application : To promote the launch of the “3” network and new 3G handsets. Solution : 8.4” & 15” interactive ‘portrait mode’ LCD systems built into retail furniture. Installation: 1000 units rolled out across the UK into independent retailers.
Location: Urban Outfitters,200 Oxford Street, London See reference point 3 on Map Application: Instore Music Video Channel with content provided by Cube Music. Looping music video's produced as MPG video's set to play in simple playback mode. Solution: Digital View's Remote Player 3, Solid State MPG1&2 player connected via the VGA output to the standard monitor.
Outdoor Advertising Networks: Warner Howard Media : Location: The Mortimer Bar, Mortimer Street, London See reference point 4 on Map Application: Creating a major washroom media rollout in Bar & Nightclubs. Via Wifi. Solution: Displays integrated in handryers, remotely Connected to Remote Transfer Rollout: 500 units in bars & Nightclubs in London
Pharmacy Channel: Retail Advertising Network Location: Zest Pharmacy, 18 Broadwick Street, London, W1V 1FG See reference point 5 on Map Application: Creating an advertising network into Pharmacy Retailers in UK and US to drive OTC brand sales Solution: 17” Remote Flyer connected to Remote Transfer Roll out: 500 interactive in the UK, and trials in the US.
Location: Celine, 160 New Bond Street, London See reference point 6 on Map Application: Creating and “arty” and Stylish installation in Celine’s shops to exhibit their latest creations Solution: 6 x 15” Screens Playing Synchronised content Rollout: Screens installed in Celine shops in Paris,Monaco, Hong Kong, Tokyo, Los Angeles, Milan, etc…
Locations: Debenhams, Oxford Street, London See reference point 7 on Map Selfridges, 400 Oxford Street, London See reference point 8 on Map Application: Gondola ends & back wall displays designed and manufactured by a UK POP Display Manufacturer and the content is managed by the content design house. Solution: Remote Player 3’s & Centre Point for the playback of Synchronised promotional content for Clarins product range, content management using Remote Transfer. 17” Mermaid are used as part the POP display. Opportunity: 9 x connected units per site, 2 sites installed July 2004, 1 x ViewStream M3 installed at 8 x John Lewis stores (unconnected). Installed May For Internal or External use
i-vu: Retail Advertising Network Location: Selfridges, Cobella, 3 rd Floor 400 Oxford Street, London See reference point 8 on Map Application: Creating advertising network in hair & beauty salons Solution: 7,9” Custom made Remotely Flyer unit connected Remote Transfer delivering a 45 minute infotainment loop. Offers real time feedback through touch screen. Roll out: Over 500 interactive displays in the UK, about 250 units In the US. The network is in constant growth.
Location: Boots, Oxford Street, London See reference point 9 on Map Application: The gondola display was designed and manufactured by a UK POP Display Manufacturer. Solution: 10.4” Video Flyer for the playback of looping linear content for the promotion of ROC’s range of Dermatology products. Opportunity: 35 x sites installed in July For Internal or External use
Location:Boots, Oxford Street, London See reference point 9 on Map Application: The Point of Sale display was designed and manufactured by a UK POP Display Manufacturer and the DV technology was provided via a kiosk manufacturer we partner with. Solution: 6 x 6.4” Video Flyers have been integrated into the work surface area of the display for playback of linear looping product promotional content. Opportunity: This installation was in May 2005 as part of the first re-fit of a Boots store. A store at Bluewater is planned for installation in June 2005, with the opportunity of 2/3 further store before the end of For Internal or External use