Sales Training Seminar 08/27/2007

Building Your Shutter Confidence Know Your Product Know Your Product Read handed out material Read handed out material Confidence in our ability as a company Confidence in our ability as a company Be prepared Be prepared Know your competition Know your competition Understand our program Understand our program

Competitive Info Norman Shutter Norman Shutter Polydesign Polydesign Skandia Skandia Danmier Danmier Hunter Douglas Hunter Douglas

Know Your Competitors Competitor Product Competitor Product Product Line Product Line Product Material Product Material Competitor Product Price Competitor Product Price Competitor Product Delivery Time Competitor Product Delivery Time

Know your competitor Competitive Shutter Study Page 1 Shutter Co Sunland Ta Chen Southeast Wood Shutters Averages Thermalite Skandia Universal Vinyl Bilt Comfortex H.D. Heritance H.D. Palm Beach Type Solid Synthetic Wood Popular Aspen Basswood Composite Hollow Vinyl CompositeBasswood Hollow Vinyl Price GridNo Yes Sq Ft Price $13.00 $16.00 To $19.00 $13.50 To $16.00 $11.10 To $13.50 $14.50 To $16.75 $18.95 To $24.95 $14.00 To $16.00 Delivery Time Weeks4 - 6 Weeks3 - 4 Weeks2 weeks2 Weeks Shipping Charges N/C To $.50 Sq Ft N/C $10.00 Per Panel $6.00 Per Panel Quality C - DCD BC

Know your competitor Competitive Shutter Study Page 2 Shutter CoWoodfold MarcoKirtz Polydesign Shutters Norman TypeAspen WoodMaplewoodComposite Finger Jointed Wood Basswood Price GridNo Sq Ft Price$18.95$24.95 $8.50 Freedom To $13.50 Std Shutter $ $12.50 Woodlore Delivery Time6 -8 Weeks8 Weeks4 - 6 Weeks $ $16.00 Basswood Shipping Charges Average $1.00 Sq Ft $.75 Sq FtN/C QualityAAC - B

Knowing Who Your Speaking To Understand your shutter market Understand your shutter market Competitive brands Competitive brands Fabrication processes Fabrication processes Dealers strengths Dealers strengths Dealer purchasing power Dealer purchasing power

Be Aware Grid Pricing Grid Pricing Always Price a Shutter or panel by a specific size Always Price a Shutter or panel by a specific size Control The sale Control The sale

Basic Shutter Components Frame Hinges Stile Louvers Rail Tilt Bar Divider Rail Rabbeted Stile

Polycore Shutters Program Louver Option Louver Option Louver Options Louver Options 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” Frame and Mounting Application Options Frame and Mounting Application Options Semi-Inside Mount Semi-Inside Mount Inside/Outside Mount Inside/Outside Mount Color Options Color Options 4 Colors – Bright White, Dull White, Off White, Pearl White 4 Colors – Bright White, Dull White, Off White, Pearl White

Polycore Shutter Program Assembly Options Assembly Options Standard Shutters Standard Shutters Arch / Rake Arch / Rake Bi-Pass / Bi-Fold with Track Bi-Pass / Bi-Fold with Track Sunburst / Eyebrow Sunburst / Eyebrow Café Style Café Style Double Hung Double Hung Hidden Tilt / Tilt Rod Hidden Tilt / Tilt Rod

Polycore Shutter Program Features and Benefits Features and Benefits PVC Aluminum Co-Extruded Materials PVC Aluminum Co-Extruded Materials 36” Wide Panels 36” Wide Panels Moisture Resistant Moisture Resistant Rigid Structure Rigid Structure Durable Surface Finish Durable Surface Finish Specialties Offered Specialties Offered Ideal for all Climate Ideal for all Climate Ideal for areas with high humility Ideal for areas with high humility

Estimate the Price How to calculate the Sq-Ft and Price? How to calculate the Sq-Ft and Price? Regular Shutters Regular Shutters Specialty Shutters – Arch and Rake Specialty Shutters – Arch and Rake Specialty Shutters – Fan top and Eyebrow Specialty Shutters – Fan top and Eyebrow Bi-Pass and Bi-Fold with Track System Bi-Pass and Bi-Fold with Track System Surcharges Surcharges

Polycore Surcharges Clear View: $2/sq-ft Clear View: $2/sq-ft Double Hung: $4/sq-ft Double Hung: $4/sq-ft Stainless Hinge: $2/pcs Stainless Hinge: $2/pcs Stainless Staple: $2/panel Stainless Staple: $2/panel Custom Frame Cut: $10/cut Custom Frame Cut: $10/cut Malibu Frame Outside Mount: $1/sq-ft Malibu Frame Outside Mount: $1/sq-ft Large L Frame: $1/sq-ft Large L Frame: $1/sq-ft French Door Cut-Out: $150/cut-out French Door Cut-Out: $150/cut-out

Lexwood Shutters Program Louver Option Louver Option Louver Options Louver Options 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” Frame and Mounting Application Options Frame and Mounting Application Options Semi-Inside Mount Semi-Inside Mount Inside/Outside Mount Inside/Outside Mount Color Options Color Options 20 Whites 20 Whites 20 Stains 20 Stains 720 Design Series 720 Design Series Finish Finish Sand Blast Finish (Coming Soon) Sand Blast Finish (Coming Soon)

Lexwood Shutter Program Assembly Options Assembly Options Standard Shutters Standard Shutters Arch / Rake Arch / Rake Bi-Pass / Bi-Fold with Track Bi-Pass / Bi-Fold with Track Sunburst / Eyebrow Sunburst / Eyebrow Café Style Café Style Double Hung Double Hung Hidden Tilt / Tilt Rod Hidden Tilt / Tilt Rod

Lexwood Shutter Program Features and Benefits Features and Benefits 100% Basswood 100% Basswood Custom Hand Made Custom Hand Made Wide Selection of Frames Wide Selection of Frames Available Stained or Painted Available Stained or Painted UV Primer UV Primer Specialties Offered Specialties Offered

Estimate the Price How to calculate the Sq-Ft and Price? How to calculate the Sq-Ft and Price? Regular Shutters Regular Shutters Specialty Shutters – Arch and Rake Specialty Shutters – Arch and Rake Specialty Shutters – Fan top and Eyebrow Specialty Shutters – Fan top and Eyebrow Bi-Pass and Bi-Fold with Track System Bi-Pass and Bi-Fold with Track System Surcharges Surcharges

Lexwood Surcharges Clear View: $2/sq-ft Clear View: $2/sq-ft Double Hung: $4/sq-ft Double Hung: $4/sq-ft Stainless Hinge: $2/pcs Stainless Hinge: $2/pcs Stainless Staple: $2/panel Stainless Staple: $2/panel Custom Frame Cut: $10/cut Custom Frame Cut: $10/cut Malibu Frame Outside Mount: $1/sq-ft Malibu Frame Outside Mount: $1/sq-ft Large L Frame: $1/sq-ft Large L Frame: $1/sq-ft French Door Cut-Out: $120/cut-out French Door Cut-Out: $120/cut-out Standard Stain: $3/sq-ft (Lexwood Premium Only) Standard Stain: $3/sq-ft (Lexwood Premium Only) Designer Series: $2/sq-ft (Lexwood Premium Only) Designer Series: $2/sq-ft (Lexwood Premium Only)

How to place an order? Fax-In Fax-In Sales Order Confirmation send via Fax Sales Order Confirmation send via Fax Web Order Web Order $0.25 off/sq-ft $0.25 off/sq-ft Sales Order Confirmation send via Sales Order Confirmation send via Important!! Always remind customer to update corporate if e- mail address needs to be updated to avoid any order process delay. Important!! Always remind customer to update corporate if e- mail address needs to be updated to avoid any order process delay. Full Turn-Key Service Full Turn-Key Service Self-Measured Installation Service Self-Measured Installation Service Only available via web order Only available via web order

Order Process Case Number Case Number Rxxxxx - fax-in with complete order form Sxxxxx – web quotation confirmation Job Number – Design entry and confirmation Job Number – Design entry and confirmation Sales Order – Request 50% deposit Sales Order – Request 50% deposit Release Order for Production Release Order for Production Receive Order into Shipping WH inventory Receive Order into Shipping WH inventory Shipping/Installation Scheduling Shipping/Installation Scheduling LTL shipping and Installation order with C.O.D balances require payment commitment prior scheduling Invoice Invoice

Samples Frame packs – Available Polycore and Lexwood Frame packs – Available Polycore and Lexwood Color packs – Available Polycore and Lexwood Color packs – Available Polycore and Lexwood Sample panels – Availabe Polycore and Lexwood Sample panels – Availabe Polycore and Lexwood Sample Bag – Complete sample collection of Polycore and Lexwood Sample Bag – Complete sample collection of Polycore and Lexwood Custom Show Room Display Samples Custom Show Room Display Samples Display Stand – Coming Soon Display Stand – Coming Soon Show Case – Coming Soon Show Case – Coming Soon

Question & Answering ?