BRANDS, BRAINS AND BENEFITS YOUR PARTNERSHIP WITH WCC SEPTEMBER 1, 2011.

Slides:



Advertisements
Similar presentations
Navigating in a Multi-Channel Environment A Check-list Prepared by Channel Management Professionals © 2008 Channel Management Professionals.
Advertisements

B2B Go-To-Market Strategy
OUR STRATEGIC PLANNING JOURNEY. The Department of Medicine Strategic Plan  Our roadmap for the future  It will shape and guide what the Department of.
Strategic Value of the HR Function Presentation by
CUPA-HR Strong – together!
CUPA-HR Strong – together!
Multichannel Personalization At Scale: Building Incremental Value With #dunnhumby.
Global Business Services – Strategy & Analytics
This material is the property of GlobalSolve  Management Services and is not authorized for reproduction or distribution without the prior written approval.
Launch Change│Build Awareness│Drive Action A blueprint and proposal – 2014 Annual Enrollment Communication Support Northrop Grumman is introducing significant.
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Way Now Larissa Forte,
1.
1 Creating an Entrepreneurial Marketing Environment February 2010.
Cash study 5 Chapter 9 Not for Profit Organization Craig Lizotte.
Human and Technology Capital Advisors, LLC “Where Financial Accretion Intersect with People and Technology” April 3, 2008.
The Power of and Social Media Marketing to Boost your Business presented by:
© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Listen to Welcome Message Strategic design and delivery of the message. Clearly identifying objectives. Listening, in order to understand the needs of.
© 2007 AT&T Knowledge Ventures. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Knowledge Ventures. The Importance of Health Care at.
WEB 2.0 AND B2B MARKETING Dr. Dawne Martin MKTG 241 November 15, 2012.
Orlando, FL April 7 – 10, 2013 Document Lifecycle Strategies Delivering savings & efficiencies across your campus.
ABOUT US WHO WE ARE WE ARE YOUR OUTSOURCED DIGITAL MARKETING DEPARTMENT We are a Full Digital Marketing Agency headquartered in London, United Kingdom.
Lecture 8: Recruitment Instructor: Shawn Komar, PhD Office: P2022 Office Hours: Mon & Wed, 2:30-3:30
Independent | Local | Not-for-Profit | Community-Focused The Path Forward BCBSVT’s Response to Extraordinary Times.
BRANDS, BRAINS AND BENEFITS YOUR PARTNERSHIP WITH WCC FEBRUARY 6, 2012.
2008 Indiana State Personnel Department Conference Presented by Krista F. Skidmore, Esq., SPHR, President Strategic Doing—A Model to Align and Execute.
An Post Mail Media Unit e-learning Platform InterDirect Rembrandt Group 1.
Marketing 101. Introductions Name Community name Position What is one interesting fact about you? What do you hope to accomplish and take away from this.
Lecture 10 Trends and future applications. Breaking Down Social Media  Media:  the means of communication, as radio and television, newspapers, and.
John M. White, Health Services 1 Building a Healthy Culture Key Elements of a Comprehensive Health Strategy John M. White, Ph.D. Global Health Promotion.
Using Employer Image & Brand to attract talent
Attracting appropriate user funding in the context of declining public funding.
Kali Baker // Omaha Community Foundation COMMUNICATIONS FOR NONPROFITS.
Lesson 4 : Chapter 4 Building an E-commerce Presence: Web Sites, Mobile Sites, and Apps Copyright © 2014 Pearson Education, Inc.
Marketing Agencies Your Company. [Your Company] can help you… ˃ Create, manage, and measure digital campaigns ˃ Engage your audience with both inbound.
One Source. Infinite Resources.. Proforma. One Source. Infinite Resources. As a businessperson, you know how important making the right connections can.
Independent | Local | Not-for-Profit | Community-Focused The Path Forward BCBSVT’s Response to Extraordinary Times.
© 2014 IBM Corporation Smarter Workforce Services Business Process Innovation.
Annual General Meeting © Infosys Technologies Limited State of the Markets Basab Pradhan Senior Vice President and Head – World-wide Sales &
Marketing communications and media Interactive communications platforms Business strategy New forms of cross-platform brand and marketing communications.
. James Reilly Electric Ireland ‘Powering Rewards – small ways to energise our customers’
Copying distribution or use of the contents of this document is prohibited without written authorization from SafeHarbor Technology Corporation. Maximizing.
The Future of Financial Marketing Paul Rapino Sr Director Microsoft Advertising Vertical Industry Solutions Presented at the Journal of Financial Advertising.
ALL CONTENTS OF THIS PRESENTATION REMAIN THE INTELLECTUAL PROPERTY OF EDELMAN AND MAY NOT BE REPLICATED WITHOUT PRIOR PERMISSION Employee Insights from.
Workplace health in Australia BUPA BENCHMARK SURVEY 2015 Carl Buik Bupa Australia October 2015.
HUB Central Region: Communication & Design (C&D) 1.
ABC Company Introducing Our Expanded Client Services Platform insert contact info.
ABC Company Introducing Our Expanded Client Services Platform insert contact information.
Turnkey Solutions About MESA Performance Excellence LEAN.
Michelle Warme Senior Director Benefits Schwan’s Shared Services, LLC September 30, 2010.
Audience Profiles RoleKey CharacteristicsValues & NeedsRecommendations C-Level Execs Challenge and opportunity is to capitalize on executives’ critical.
New Age of Digital Marketing Social Media Marketing  Many people knows Facebook and Twitter is the p0pular social medium to connect your friends and.
Get the Best Graphic Designers Services By Segnant Make Your Website Your Hardest Working Employee!
Unifying Talent Management. Harnessing the Power of Workforce Intelligence in Talent Planning to Drive Business Performance.
Talent Acquisition, Staffing, Recruitment, Executive Search.
Chief Human Resource Officer & Mailing List Chief Human Resource Officer.
Welcome to How to Build Your Business and Win Clients Session 2 Marketing Approaches That Work for You Presented By: Ken Hablow KH Graphics.
“Whenever you see a successful business, someone once made a courageous decision’’ - Peter Drucker.
Fragmented Services: 7+ Average number of health related vendors employees need to interact with. Lack Engagement: 57% of large employers say that a lack.
Sponsorship Success: Creating Lasting Partnerships
5 Strategies to Win Business and Stay Competitive
Outsourcing your Social Media & Internet Marketing Jennifer Brosnan
Engagement Strategies Survey
One Source. Infinite Resources.
Health Advocate Update
Leveraging Corporate Partnerships
KRV GURU Imagination &Innovation ISO 9001:2015 Certified An Award-Winning Company Website:
Presentation transcript:

BRANDS, BRAINS AND BENEFITS YOUR PARTNERSHIP WITH WCC SEPTEMBER 1, 2011

MERCER 1 August 27, 2015 Who we are Mission statement Mercer WCC partners with clients to create strategic communication solutions that engage clients’ workforces and drive results. We ensure communications are planned and executed with precision by our expert consultants leveraging innovative technology.

MERCER 2 August 27, 2015 The WCC brand Visionary – Thinking out-of-the-box to provide creative solutions through print media and cutting-edge technology Strategic – Diving deep to take unique communication issues and challenges and develop customized solutions that support clients’ business objectives Cross-function – Adding value to ALL Mercer lines of business. Communication is needed whenever clients need to make changes in health care and retirement benefits, compensation programs, human capital or total rewards

MERCER 3 August 27, 2015 WCC or Outsourcing Comparing service offerings OutsourcingWCC Templated communication with customizationCustomized strategic solutions to support employee behavior change and accelerated business results Examples: portal launch, employee engagement, retirement readiness/education, recruiting, talent management, Belong, branding, campaigns designed around employer value propositions, online total rewards Approach based on administrative solution, tools and systems Approach based on client-specific employee research and testing Standard work plan Based on market research/ administration experience Standard programs to support employee education on total benefits Custom strategy Aligns with client business strategy and in support of organizational change Client-specific educational programs and tools to enhance standardized vendor materials Client specific content, design and messaging To support administration processes To reflect client’s culture and brand To reflect client plan design, demographics and business challenges Customized graphic design based on client culture and brand

MERCER 4 August 27, 2015 WCC or Outsourcing … questions to consider QuestionOut.WCC Is client’s communication need based on a specific business strategy or objective?  Is employee research needed to develop a communication approach?  Does the client already have an existing relationship with one or the other? If so, is that working well?  If it is an Outsourcing client, do they want to leverage the “bundled” communication to save money?  Does client want a local communication presence?  Does it make sense for WCC and Outsourcing to share the communication business?  Is the client interested in a customized portal or interactives? 

MERCER 5 August 27, 2015 Employees … what’s on the “brain”? New US employee engagement survey shows more employees say benefits play significant role in their decision to join an organization (up 10% from 2005) A good retirement savings or pension plan ranks #2 in value to employees (PAY is #1) Only 43% of employees say they are doing enough financially to prepare for retirement (the percent who actually ARE doing enough is probably much lower) Only 41% say that their company is doing enough to help them prepare for retirement

MERCER 6 August 27, 2015 The new retirement deal Age matters – Segmenting the audience is critical as different strategies are needed to communicate with various age groups Think life planning – Talk about financial health … not just “retirement” Simplify and personalize – Jargon and financial terms can confuse people. Use personalized tools that SHOW rather than tell the story. Involve employees – They are taking on more responsibility and risk. Employers need to engage them in actively planning for a healthy financial future. Showpiece the plan – Help employees see the value of their retirement benefits. Plans are a big expense for employers and should be the cornerstone of an organization’s Total Rewards package.

MERCER 7 August 27, 2015 Hot topics in retirement … what to listen for with clients When your client says … “Our employees don’t appreciate the value of their retirement package.” “We’re freezing our retirement plan next year.” or “We’re planning big changes for our retiree medical plan.” “We don’t think our employees are saving enough.” “Our executive plans are changing.” “We want to do a pension plan cash out.” Let’s discuss … Retirement or total compensation statement – can be print or online Employer materials vs. vendor materials Employee meetings and education campaigns Personalized statements Required notices, SPD updates Retirement modeling tools and apps Retirement vertical for HR portal Personalized statements QSERP/deferred compensation communication Personalized statements Pension plan cash out communication package

MERCER 8 August 27, 2015 WCC retirement clients … what they’re doing Kroger – Positioning retirement communication alongside overall health (good health = a more financial secure future) –Great Financial Health flipbook Honda – Ongoing retirement planning education by leveraging print and personalized tools –Retirement Planning flipbook –Power Planning statement –Widgets OGE – Education about new retirement plan choices –Decision guide, posters, personalized statements –Interactive CD-ROM

MERCER 9 August 27, 2015 WCC retirement clients … what they’re doing St. Luke’s Episcopal Health System – Multimedia approach to retirement change –Executive focus groups, print with personalized statements, cascaded meetings with voiceover PPT Lennox – Awareness and education of retirement change in U.S. and Canada –Interactive flip book, print, personalized statements, Pan American Life – Communicating a pension freeze and 401(k) change Noble Energy, Rowan – Helping employees understand the total value of their compensation –Print total compensation statements

MERCER 10 August 27, 2015 Pension plan cash out package 3 mailings –Educational brochure with election form and required notices –Personalized statement –Reminder postcard $35,000 base price + $30/participant (pricing modifications for larger groups) Sample postcard Sample brochure pages Sample statement

MERCER 11 August 27, 2015 Mercer Belong Proprietary portal platform Leverages technology to support engagement and collaboration Delivers HR information in a streamlined way through apps, guides, groups and blogs – reflecting how we access other information in our everyday lives Represents best practices based on 20 years of experience – regularly refreshed to reflect newest and best thinking about HR communication Built on SharePoint because clients are moving in that direction and it supports seamless integration of content, collaboration and social media Other new media – –Mobile contact app –Mobile quizzes –QR tags

MERCER 12 August 27, 2015 Next steps … what’s in it for you? Sales credit – everybody wins when we bring in more business Builds credibility with clients – shows you are engaged with other LOBs and can further support client business objectives through offering other services Achieve “One Mercer” goal – we are one company and should leverage that power

MERCER 13 August 27, 2015 Questions