Location-Based Social Networks Presenter: Dawne Tortorella Wednesday, September 14, 2011 12:00 Noon – 1:00 p.m. PST Infopeople webinars.

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Presentation transcript:

Location-Based Social Networks Presenter: Dawne Tortorella Wednesday, September 14, :00 Noon – 1:00 p.m. PST Infopeople webinars are supported by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian. An Webinar

Agenda Geo-Mapping: Get on the Map Mobile Services and Patron Patterns Case Studies Additional Resources

Geo-Mapping

Claim Library Directory Listings Google Places Facebook Places Yelp Foursquare

Google Places

Facebook Places

Foursquare

Exercise - Demo Enter Library Name, City in chat window Search Google Places – Is it listed? – Is it owned? Search Yelp – Listed? – Claimed?

What do we use our mobile phones for? DiningEntertainmentGames Maps/SearchMusicNews VideoWeather

Front Door to our Library is 6 inches 2 Infographic from Microsoft Tag

Reflection of the Mobile Demographic Infographic from Microsoft Tag

2011 Study on Mobile Phone Use Are we reflective of the general population? Of our users? Infographic from Microsoft Tag

Tweet – Meeting of Time & Space

Geotag Flickr Photos

The reach of an octopus

Our Ten Favorite Mashable Comics The Perils

Case Studies – Library Specific Use New York Public Library Foursquare Library Anywhere History Pin

NYPL Foursquare

Library Anywhere Find a library in the area Search the catalog Select item Enter barcode & pin Place a hold Manage your account

History Pin

Location, Location, Location

So where am I?

Infopeople Online Course Library Marketing and Promotion via Social Media Instructor: Dawne Tortorella Dates: Tuesday, October 18 – Tuesday, November 14, 2011 More information at: social-media

Thank You! Dawne Tortorella Twitter: dawnedawne LinkedIn: Google+