MBNA Capabilities Presentation December 6, 2005 Student credit card acquisition that actually works…

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Presentation transcript:

MBNA Capabilities Presentation December 6, 2005 Student credit card acquisition that actually works…

Topics for discussion  Introductions  About Aqua Financial  How Aqua will help MBNA  ECA Technology sm Demo  MBNA’s Student Card Strategy  Structuring a Relationship  Open Discussion / Next Steps  Introductions  About Aqua Financial  How Aqua will help MBNA  ECA Technology sm Demo  MBNA’s Student Card Strategy  Structuring a Relationship  Open Discussion / Next Steps

About Aqua Financial… “To provide an efficient, secure, and cost effective method to acquire new credit card accounts through proprietary Electronic Credit Application (ECA) technology while establishing ourselves as the positive brand leader in the student card marketplace.” Mission Statement:

About Aqua Financial…  Concept formulated in 2000  Incorporated in May 2004  Over XX years combined experience in the college card market  Rooted in proprietary ECA Technology sm  Strong credibility in the marketplace  Advocate for the student and the issuer  Placeholder  Concept formulated in 2000  Incorporated in May 2004  Over XX years combined experience in the college card market  Rooted in proprietary ECA Technology sm  Strong credibility in the marketplace  Advocate for the student and the issuer  Placeholder

Aqua’s Impact on MBNA SignificantlyReducedFraud PortfolioProfitability More Acquired AccountsHigherActivation Lower Risk Lower Net CPA

ECA Technology sm Reporting Tools ECA Admin Tools

ECA Technology sm Aqua Server LexisNexis Verification Admin Tools Reporting Tools MBNA Server ECA Master ECA Laptops

MBNA Student Card Strategy Brief description of the technology here

Structuring a Relationship  Pilot relationship with definitive objectives  February – May 2006  XX Schools  $XX.XX CPA per [Application, Account, …]  Placeholder  Pilot relationship with definitive objectives  February – May 2006  XX Schools  $XX.XX CPA per [Application, Account, …]  Placeholder

Remaining Topics  Open Discussion / Feedback  Action Items / Owners  Next Steps  Adjourn  Open Discussion / Feedback  Action Items / Owners  Next Steps  Adjourn

Thank you! Student credit card acquisition that actually works…