Gaming Standards Association At The European Gaming Forum Session - “The Gaming Odyssey” By Peter De Raedt Chairman Estoril, Portugal May 1, 2001.

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Presentation transcript:

Gaming Standards Association At The European Gaming Forum Session - “The Gaming Odyssey” By Peter De Raedt Chairman Estoril, Portugal May 1, 2001

Estoril, 2001www.gamingstandards.com Agenda Introduction –Members and Management Team –New Name, Vision and Mission Statements –Strategic Plan 2000 in Perspective Fast Track Forward – 2001 and beyond –Technology Donations –BOB Initiative EGO and GSA working together

Estoril, 2001www.gamingstandards.com Platinum Members

Estoril, 2001www.gamingstandards.com Gold and Silver Members Anchor GamingGPTPark Place Entertainment AtronicGSIShuffle Master Austrian Gaming Industries JCMSierra Design Group Bally GamingKONAMISigma Game Boyd GamingKobetronSlot Tickets CashCodeLGSSPIELO Cirsa InteractiveMEI (MARS)UNIDESA Coin MechanismsMoney Controls

Estoril, 2001www.gamingstandards.com Board Of Directors Chair Peter De RaedtAristocrat Technologies Vice Chair Gregg SolomonMandalay Resort Group Secretary Bruce RoweHarrah’s Entertainment Treasurer Marc ComellaBally Gaming & Systems Pamela HugillCashCode Fred LychockShuffle Master Gaming Scott KreegerStation Casinos Dean McClainKonami Gaming Tom OliveriGlobal Payment Technology Ali SaffariIGT Rich SchneiderAcres Gaming

Estoril, 2001www.gamingstandards.com The Team Secretariat Executive DirectorPJ StegenGSA Technical DirectorJeff MielkeGSA Project ManagerMarci PerezGSA Committee chairs A link Luke DuyndamAristocrat Technologies B link Marlon SilverCashCode C linkJim MorrowBally Gaming Marketing Carolin PepinAristocrat Technologies MembershipPamela HugillCashCode Events & EducationTeresa SiebertGPT CommunicationsJenny HoladayMandalay Resort Group Speaker’s BureauTom MitchellSlot Tickets

Estoril, 2001www.gamingstandards.com A New Name - A New Vision Association brought together leaders from all segments of the gaming industry –Operators, Regulators, Manufacturers and Suppliers are all working together –March 2000: Operators joined the board 27% of board seats reserved for operators Currently 3 seats filled by Harrah’s, Mandalay Resort Group and Station Casinos GAMMA name change to GSA (Gaming Standards Association) New web site: Established Executive Committee Professional Strategic Planning session

Estoril, 2001www.gamingstandards.com Strategic Plan Vision and Mission Statement Vision: To be the leading forum that creates value by facilitating innovation and efficiencies for the gaming community Mission: GSA is an international trade association representing gaming manufacturers, suppliers, and operators. We facilitate the identification, definition, development, promotion, and implementation of open standards to enable innovation, education, and communication for the benefit of the entire industry.

Estoril, 2001www.gamingstandards.com Strategic Plan Strategic Plan Goal 1 Facilitate the identification, definition and development of standards –Identify technical challenges to industry manufacturers, operators and regulators –Develop long-term high-level architecture to meet challenges –Create product specifications and standards

Estoril, 2001www.gamingstandards.com Strategic Plan Strategic Plan Goal 2 Develop, maintain and manage strategic alliances to achieve GSA’s vision –Evaluate and develop strategic alliances –Solicit support and engagement of regulators in GSA –Recruit operator members

Estoril, 2001www.gamingstandards.com Strategic Plan Strategic Plan Goal 3 Communicate organizational goals, accomplishments and value to create interest, build integrity, have influence and drive membership –Participate in trade events and seminars that have the highest return and broadest impact –Increase membership and retain existing members –Develop and implement a marketing plan –Establish a speakers bureau and standardize presentations

Estoril, 2001www.gamingstandards.com Strategic Plan Strategic Plan Goal 4 Operate GSA efficiently and effectively –Increase funding sources to underwrite standards efforts –Maintain GSA’s focus on the strategic plan –Assure that in-house and volunteer resources are adequate to support the strategic plan –Distribute executive leadership responsibilities to even the workload and assure succession planning –Improve intra-committee and intra-organizational communication

Estoril, 2001www.gamingstandards.com Membership 2001 Current Membership: 38 Expected Member Growth: 20% New Members 2001: –Boyd Gaming Sustained membership commitment from core gaming manufacturers GSA members represent the significant majority of gaming revenues in the industry Right players now at the table

Estoril, 2001www.gamingstandards.com 2000 in Perspective Events April Cashless IPR forum May Southern Gaming Conference panel/tradeshow July Australasian Gaming Expo Oct WGCE –A link interoperability demonstration –B link interoperability demonstration –C link proof of concept demonstration –Universal base prototype demonstrated Development of GSA speaker’s bureau program –Had GAMMA speakers at 7 events Issued 10 press releases, 5 articles and featured on the covers of IGWB, Casino Journal, Gaming Products and Services

Estoril, 2001www.gamingstandards.com 2000 in Perspective Industry Awards GSA’s GamPro A Interface Standard Nominated as one of the top 20 innovative Gaming Products / Services of 2001 by Casino Journal

Estoril, 2001www.gamingstandards.com Technology Overall Link Map

Estoril, 2001www.gamingstandards.com Technology Deploying C-Link/HITIS Casino Systems Use HITIS to Interact with the PMS PMS POS Terminal Restaurant Player Tracking Cage EGM Slot Accounting HITIS GSA Hotel Systems Use GSA to Interact with the Casino

Estoril, 2001www.gamingstandards.com Technology C Link (API) Focus

Estoril, 2001www.gamingstandards.com Technology API Survey Results

Estoril, 2001www.gamingstandards.com 2000 in Perspective Technology Status A link –GamPro A v1.0 adopted –GamPro A v2.0 to be adopted by July 2001 –GamPro A v1.0 in Mandalay’s MotorCity Detroit Casino –GamPro A link toolkit updated and in use B link –RS232 specification to be adopted by July 2001 –Successful interoperability demonstrated at WGCE –RS232 Toolkit developed –USB standard under development

Estoril, 2001www.gamingstandards.com 2000 in Perspective Technology Status C link –Under development using XML for message format HTTP for common transport protocol IP for physical connectivity –Beta test site secured –Identified back room host / services – API’s

Estoril, 2001www.gamingstandards.com 2000 in Perspective Technology Status Ticket Specification –Under development – draft document ready Common Base Aperture –Specification developed –Submitted for trademark SVC interface standard adopted Content Configuration Specification –Under development Light Tower Specification –Incorporated into NJ Gaming Commission light tower spec GLI agreed to start program to independently test protocol compliance with GSA standards

Estoril, 2001www.gamingstandards.com 2000 in Perspective Technology Status Regulatory & Operator Activities –Regulators survey conducted –Regulator advisory relationships established with NAGRA and 5 other state regulatory agencies –Operators survey conducted –Operators statements of direction developed –Operators advisory council formed Hired of professional director of technical standards Hired of XML consultant Hiring of USB consultant

Fast Track Forward 2001 & Beyond BOB - the ‘Best Of Breed’ initiative

Estoril, 2001www.gamingstandards.com The State of the Industry Lack of resources for standards work The world around us is changing rapidly Client / server games are a reality Already content is being distributed through the internet Customers want to see systems as extensions of their MIS departments Technical solutions are available in other industries –Do we really believe that we can can compete with CISCO, 3COM, IBM… ? A Systems Centric Solution is inevitable Therefore, we need a “Best of Breed” (BOB) solution for the industry

Estoril, 2001www.gamingstandards.com Recovering from the Past & Moving Towards the Future On the Brink of Moving Into a New Era of Standards Development. From Competitive Competition to Cooperative Competition From Scattered Industry Concepts to an Aligned Industry Vision From Slow Development to Fast-Track Development

Estoril, 2001www.gamingstandards.com Why does our future look different? Cooperative Competition –Manufacturers have brought their technology to GSA Alliance Gaming Aristocrat IGT Mikohn Gaming –An accepted industry obsolescence plan will be put in place for the current technology

Estoril, 2001www.gamingstandards.com Why does our future look different? Aligned Industry Vision –Industry driven standards instead of manufacturer controlled standards –Leap forward by getting operators / regulators on board. –Standardized tools and testing facility provided by GLI will speed up implementation of current standards. –Industry input will enhance the development of the Best Of Breed (BOB) initiative through Technology donations Surveys Manufacturer Participation

Estoril, 2001www.gamingstandards.com Fast Track Forward Technology Donations Aristocrat Technologies: ASP5000 protocol Bally Gaming: SPT protocol CashCode: Serial BACC protocol GPT: Serial BACC protocol Mikohn: Type 27C Progressive Serial Protocol

Estoril, 2001www.gamingstandards.com The BOB Initiative Quick Time to Market – 12 – 18 months –BOB will evaluate offered technologies to fast track development –BOB will use industry standard technologies –BOB will be developed by 3 rd parties The BOB initiative –Provide support for your unique features –Focus on system centric solutions –Ensure close integration with the HITIS standards

Estoril, 2001www.gamingstandards.com EGO and GSA Working Together How can EGO members participate: –Participate in the BOB marketing needs assessment –Provide engineering resources to help develop BOB –Support the industry’s implementation of BOB and other GSA standards –Serve as beta test sites for European implementations of BOB and other GSA standards –Work with GSA and European operators to provide an agreed-upon industry obsolescence plan –Work with Gaming Laboratories International to certify your implementations of GSA standards GSA will address IP issues concurrent with starting BOB to remove possible barriers to adoption

Changing Gaming Forever Gaming Standards Association