Creative Cooperative a story of a simple idea Brussels,

diagnosis 02 High level of unemployment among youth Big number of unemployed professionals Significant number of unemployed craftsmen CCI perceived as profitless / useless Low social capital Low place identification Low level of independent (not corporate mediated) interaction between craftsmen and designers 01 Title page 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 Future

objectives 02 Creation of Cooperative (>20 jobs) Bring designers, craftsmen & merchants together Create a local brand Support local potential and exploit existing ideas Culture for social change Involve citizens in common action Make it a good practice 01 Title page 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 Future

the idea Title page 02 Diagnosis / objectives 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 Future Art graduates & designers Craftsmen Merchants Creative Cooperative WHO?WHAT? Offer products & services design, production & sale of the items paid and unpaid workshops art service e.g. clothing or site décor for theaters 3-step business model cooperative planning cooperative production multichannel distribution HOW?

commercial partners Administrators 01 Title page 02 Diagnosis / objectives 03 Idea 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 FutureCraftsmen Designers Merchants Apprentices the people 04 local media British Council & Wrocław 2016 independent artist & institutions of culture institutions, NGOs & municipality schools & art colleges community

commercial partners Administrators 01 Title page 02 Diagnosis / objectives 03 Idea 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 FutureCraftsmen Designers Merchants Apprentices local media British Council & Wrocław 2016 the people 04 independent artist & institutions of culture institutions, NGOs & municipality schools & art colleges community

resources Title page 02 Diagnosis / objectives 03 Idea 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 Future Design office Craftsmen workshop Meeting place / shop equipment & furnishings website & promotion tools & materials

business model Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 06 Brand 07 PaNaTo 08 Timeline 09 Summary 10 Future Cooperative planning Designer Multichannel distribution Cooperative production MerchantCraftsman conceptresearch DesignerCraftsman production M commercial shops events & direct sales own shop & internet DCDMM

brand 06 the local brand 01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 07 PaNaTo 08 Timeline 09 Summary 10 Future local identity bottom-up social creative close / familiar exceptional fair

01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 08 Timeline 09 Summary 10 Future Local Pilot Leader Paulina Ograbisz panato 07 Local Pilot Action PaNaTo Co-op

01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 09 Summary 10 Future Phase 2: local action team building + legal issues Phase 5: the co-op is operating on a regular basis Phase 4: finding orders, launching projects, the work Phase 2: meetings & workshops + start of promotion Phase 3: legalization, developing actions Offical Grand Opening Feb ‘12 Mar ‘12 Aug ‘12 Jul ‘12 Jun ‘12 May ‘12 Phase 1: research, analysis, planning, recruitment timeline 08

01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 09 Summary 10 Future successful story: international net of cooperatives providing job to 200+ people in the CCI sector cooperation with schools & linking & networking opening branches in other places 2 nd half of st half of nd half of 2013 active marketing & contracting new members timeline 08

It works! 01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 10 Future people believe in the idea & team has been formed legal problems have been solved lot of interest – promotion works premises have been found the workshop requires investments we need more people improvement of the business model not enough orders Needs improvement summary 09

Doesn’t work 01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 10 Future attract private sponsors elements of project management regular customers / cash flows internet shop / sales better atmosphere – social economy is developing good partners & connections people gain experience we demonstrated it can work Opportunities summary 09

01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 10 Future summary 09 Creation of Cooperative (>20 jobs) Bring designers, craftsmen & merchants together Create a local brand Support local potential and exploit existing ideas Culture for social change Involve citizens in common action Make it a good practice

01 Title page 02 Diagnosis / objectives 03 Idea 04 People / resources 05 Business model 06 Brand 07 PaNaTo 08 Timeline 09 Summary future 10 Create a social economy „platform” in the city Organize meetings (Oct 2012 & Dec 2012) Improve local resolutions concernig co-ops Publish & spread & disseminate Launch a sustainable programme supporting social economy

PaNaTo Co-op Paulina Ograbisz paulina.ograbisz(at)gmail.com Roland Zarzycki zarzycki.roland(at)gmail.com